|By Marketwired .||
|May 7, 2014 12:01 AM EDT||
TORONTO, ONTARIO -- (Marketwired) -- 05/07/14 -- Mala Go-tique, a Toronto, ON based fashion solution for women and kids, is launching a unique concept in Toronto, with the recent unveiling of a new mobile fashion store - in the form of a truck.
Known for her personal styling amongst her clients, owner Lauren Wise decided it was time to bring more options to the GTA area, while cultivating her fashion sense to a greater audience. Being a single mother and full-time employee of her brick and mortar boutique, Wise is very familiar with the obstacle of fitting shopping into an already busy schedule. This was the stimulus behind her decision to meet the needs of busy moms, and their kids, with a fashion truck.
Leveraging the success of the food truck concept, Wise has created a unique shopping experience for customers without them having to go to a mall or actual storefront. What seemed to be an easy enough task turned into a 8-month project creating a fully functional boutique out of a Ford E-450. The transformation required a complete makeover, which includes a custom build out of wardrobe racks, pullout drawers, and accessory shelves.
Customers can book Mala Go-tique to come to any location to throw a 'My Mala Style' party, complete with their favorite fashionable styles already loaded in the truck. The vehicle has a private dressing room inside to allow guests to try-on clothes as they shop.
Mala Go-tique's main focus is providing the GTA with the latest trends from hard-to-find brands not available anywhere else in Toronto. The boutique will travel around the GTA, popping up shop on the streets, at festivals, fundraisers, business offices or private at-home shopping events. MALA Go-tique will also be outfitted with a GPS tracker, which can be accessed through the website allowing customers to find the boutique as it travels throughout the city.
Wise comments, "I absolutely love fashion, but I wanted to do something different. I thought, 'Why not take fashion to the streets? Literally!' And then I came up with what is now Mala Go-tique."
Brands Mala Go-tique will include several coveted designs from Aviator Nation, Twenty, Vintage Havana, Nununu, Malibu Sugar, Addison, Stateside, Sol Angeles, and Rebel Yell. Mala Go-tique offers on-trend merchandise with an incredible shopping experience. Customers who step inside the Mala Go-tique fashion truck are literally stepping into a mobile closet. With inventory changing every week, customers have so much to choose from.
Mala Go-tique's Launch Event will offer guests a first look at one of the GTA's first mobile boutiques, while enjoying music, a henna station, and a Pinterest Fashion Influencer who will be on hand to style customers for their chance to win a $200 gift card to use at Mala Boutique or Mala Go-tique. Ceramic Glaze will be providing a takeaway gift at the launch. The event takes place on May 23rd from 11:30-8pm and May 24th from 10am-6pm, at the corner of Queen and Soho Streets and is open to the public. For more information, please go to www.malaboutique.com.
PR and Communications Strategist
647 209 4116
SYS-CON Events announced today that Site24x7, the cloud infrastructure monitoring service, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Site24x7 is a cloud infrastructure monitoring service that helps monitor the uptime and performance of websites, online applications, servers, mobile websites and custom APIs. The monitoring is done from 50+ locations across the world and from various wireless carr...
Apr. 25, 2015 02:30 AM EDT Reads: 2,044
Today, IT is not just a cost center. IT is an enabler and driver of business. With the emergence of the hybrid cloud paradigm, IT now has increasingly more capabilities to create new strategic opportunities for a business. Hybrid cloud allows an organization to utilize multi-tenant public clouds, dedicated private clouds, bare metal hosting, and the associated support and services for the right use cases through an on-demand, XaaS model. This model of IT creates tremendous opportunities for busi...
Apr. 25, 2015 02:30 AM EDT Reads: 4,012
SYS-CON Events announced today that Intelligent Systems Services will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Established in 1994, Intelligent Systems Services Inc. is located near Washington, DC, with representatives and partners nationwide. ISS’s well-established track record is based on the continuous pursuit of excellence in designing, implementing and supporting nationwide clients’ mission-cri...
Apr. 25, 2015 02:15 AM EDT Reads: 2,759
Sonus Networks introduced the Sonus WebRTC Services Solution, a virtualized Web Real-Time Communications (WebRTC) offer, purpose-built for the Cloud. The WebRTC Services Solution provides signaling from WebRTC-to-WebRTC applications and interworking from WebRTC-to-Session Initiation Protocol (SIP), delivering advanced real-time communications capabilities on mobile applications and on websites, which are accessible via a browser.
Apr. 25, 2015 02:00 AM EDT Reads: 1,955
SYS-CON Events announced today that B2Cloud, a provider of enterprise resource planning software, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. B2cloud develops the software you need. They have the ideal tools to help you work with your clients. B2Cloud’s main solutions include AGIS – ERP, CLOHC, AGIS – Invoice, and IZUM
Apr. 25, 2015 02:00 AM EDT Reads: 3,555
SYS-CON Events announced today that Tufin, the market-leading provider of Security Policy Orchestration Solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. As the market leader of Security Policy Orchestration, Tufin automates and accelerates network configuration changes while maintaining security and compliance. Tufin's award-winning Orchestration Suite™ gives IT organizations the power and a...
Apr. 25, 2015 01:45 AM EDT Reads: 3,570
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Cloudian, Inc., is a Foster City, California - based software company specializing in cloud storage software. The main product is Cloudian, an Amazon S3-compliant cloud object storage platform, the bedrock of cloud computing systems, that enables c...
Apr. 25, 2015 01:00 AM EDT Reads: 2,724
“With easy-to-use SDKs for Atmel’s platforms, IoT developers can now reap the benefits of realtime communication, and bypass the security pitfalls and configuration complexities that put IoT deployments at risk,” said Todd Greene, founder & CEO of PubNub. PubNub will team with Atmel at CES 2015 to launch full SDK support for Atmel’s MCU, MPU, and Wireless SoC platforms. Atmel developers now have access to PubNub’s secure Publish/Subscribe messaging with guaranteed ¼ second latencies across PubN...
Apr. 25, 2015 01:00 AM EDT Reads: 3,838
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the ...
Apr. 25, 2015 12:45 AM EDT Reads: 4,633
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada...
Apr. 25, 2015 12:00 AM EDT Reads: 5,237
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 16th Cloud Expo at the Javits Center in New York June 9-11 will find fresh new content in a new track called PaaS | Containers & Microservices Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda. With the launch ...
Apr. 24, 2015 09:00 PM EDT Reads: 2,783
So I guess we’ve officially entered a new era of lean and mean. I say this with the announcement of Ubuntu Snappy Core, “designed for lightweight cloud container hosts running Docker and for smart devices,” according to Canonical. “Snappy Ubuntu Core is the smallest Ubuntu available, designed for security and efficiency in devices or on the cloud.” This first version of Snappy Ubuntu Core features secure app containment and Docker 1.6 (1.5 in main release), is available on public clouds, ...
Apr. 24, 2015 08:00 PM EDT Reads: 1,325
SYS-CON Events announced today the IoT Bootcamp – Jumpstart Your IoT Strategy, being held June 9–10, 2015, in conjunction with 16th Cloud Expo and Internet of @ThingsExpo at the Javits Center in New York City. This is your chance to jumpstart your IoT strategy. Combined with real-world scenarios and use cases, the IoT Bootcamp is not just based on presentations but includes hands-on demos and walkthroughs. We will introduce you to a variety of Do-It-Yourself IoT platforms including Arduino, Ras...
Apr. 24, 2015 05:30 PM EDT Reads: 2,976
SYS-CON Events announced today the DevOps Foundation Certification Course, being held June ?, 2015, in conjunction with DevOps Summit and 16th Cloud Expo at the Javits Center in New York City, NY. This sixteen (16) hour course provides an introduction to DevOps – the cultural and professional movement that stresses communication, collaboration, integration and automation in order to improve the flow of work between software developers and IT operations professionals. Improved workflows will res...
Apr. 24, 2015 05:00 PM EDT Reads: 2,481
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Apr. 24, 2015 03:00 PM EDT Reads: 4,403