SYS-CON MEDIA Authors: Yeshim Deniz, Peter Silva, Michael Bushong, Eric Brown, Gilad Parann-Nissany

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TomTom Traffic now available across the entire new TomTom GO series

TomTom (TOM2) is making its real-time traffic information available to more drivers with the launch of the TomTom GO 40, 50 and 60. All new TomTom GO devices now offer Lifetime TomTom Traffic*, helping drivers to get to their destinations faster, every day.

TomTom GO devices combine real-time traffic information with routing technology to always offer drivers the fastest route available. TomTom Traffic covers all roads and combines data from millions of drivers to deliver traffic information so accurate, it can pinpoint the exact start and end of a traffic jam.

“The TomTom GO is a travel companion for every driver who has ever had to battle through traffic congestion,” says Corinne Vigreux, Managing Director, TomTom Consumer “With this new TomTom GO series, we are broadening the availability of TomTom Traffic even further. Our aim is to help more drivers to avoid the jams and get there faster.”

The TomTom GO 40, 50 and 60 feature a one touch screen, rich user interface , simplified user interaction, 3D Maps, EasyPort Mount and Lifetime Maps**. Drivers can also choose between a 4”, 5”, or a 6” screen size.

The devices are now available online and in-store from €159.

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Notes to editors

* A smartphone must be compatible and must include a data plan. Extra costs may apply if the data plan is exceeded. To know more about ‘Smartphone connected’ visit www.tomtom.com/connect

** Up to four non-transferable map data updates per year for this product until the product’s useful life expires

More information about the TomTom GO 400, 500, 600 and 5000, 6000 series is available here and the TomTom GO 40, 50 and 60 here.

Additional Features of the TomTom GO 40, 50 and 60 series:

TomTom Traffic: TomTom drivers will be the first to know the faster route available. The new TomTom GO device is ready to receive TomTom Traffic by connecting to the driver’s iPhone or Android Smartphone. It also comes with these innovative features:

  • Traffic overview: Drivers can see the full picture of all the traffic jams around them. Zoom in for a close-up view and zoom out for a bird's-eye view.
  • Traffic detail: Drivers can see traffic incidents in detail and know exactly which roads are congested, the length of the delay and what is causing the delay.
  • Traffic jam alerts: Drivers know exactly where a traffic jam starts and ends. Drivers receive alerts if you're approaching a jam too fast.
  • Alternative route viewer / Fastest route: Drivers will always be offered the fastest route available.
  • Accurate arrival time: Real-time traffic information ensures that driver’s arrival time is constantly updated and accurate.

Lifetime Maps: Always drive with the latest map. For the life of the product, drivers can download four or more full updates of the map onto the device, every year.

Speak & GO: Drivers can control the device with their voice. With many useful commands, they can navigate hands-free.

Route Bar: Essential traffic and travel information at a glance. The Route Bar shows precise traffic on the road ahead.

Quick Search: Drivers can find their destination faster with intuitive search results. Quick Search starts finding destinations as soon as the driver starts typing.

My Places: Drivers can see their favourite locations on the map. This makes it easier to find and navigate to their favourite locations every day.

About TomTom

TomTom (TOM2) empowers movement. Every day millions of people around the world depend on TomTom to make smarter decisions. We design and develop innovative products that make it easy for people to keep moving towards their goals. Best known for being a global leader in navigation and mapping products, TomTom also creates GPS Sport Watches, as well as state-of-the-art fleet management solutions and industry leading location based products.

Our business consists of four customer facing business units: Consumer, Automotive, Licensing and Telematics.

Founded in 1991 and headquartered in Amsterdam, we have 3,600 employees worldwide and sell our products in over 35 countries.

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