SYS-CON MEDIA Authors: Carmen Gonzalez, Adine Deford, Cynthia Dunlop, Harry Trott, Xenia von Wedel

News Feed Item

Sidewalk Launches New Technology to Help College Bookstores Recapture Textbook Market from Online Retailers

Sidewalk, formerly known as CampusBookRentals, the company that helped pioneer online textbook rentals, has created a line of back-end technology and services that help campus bookstores regain their dominance of the college textbook market.

Over the past decade, brick and mortar on-campus bookstores have surrendered an estimated fifty percent of the textbook market to online retailers, jeopardizing the existence of one of the centerpieces of the college experience.

Sidewalk was founded in 2007 as CampusBookRentals by Alan Martin, a college student who was frustrated with the rising cost of textbooks. Now, the company is taking aim at helping bookstores recapture their competitive edge by creating technology that allows bookstores to acquire inventory at a lower cost and in turn lower their prices to students.

These technologies include a peer-to-peer textbook selling and sourcing platform that directly connects college stores across the country and the creation of a cloud-based retail and advanced analytics platform. In addition, Sidewalk has created a white-label kiosk service to allow students to find and rent books right inside the bookstore.

The initiative is part of a significant expansion for the company, which rebranded as Sidewalk earlier this year, making CampusBookRentals the online rental division of the broader Sidewalk.

“Sidewalk’s products will provide bookstores with advanced tools in an increasingly competitive marketplace and will provide continuous savings to their student customers,” said Alan Martin Sidewalk’s Founder and CEO. “We believe in the value and potential of college bookstores, and our evolution as a company reflects that belief. Our technologies ultimately lower prices for the student, and increase market share.”

Over the past three years, Sidewalk (under the name CampusBookRentals) has solidified itself as the industry’s preeminent college bookstore partner, laying the groundwork to leverage existing distribution channels to provide more value to partners and students alike and bring customers back to campus bookstores.

Sidewalk is currently partnered with more than 250 bookstores nationwide. The core technology offerings for brick-and-mortar stores include:

  • PRO: A complete point-of-sale solution. From general merchandise and textbook management to back-office management and business analytics, Pro integrates seamlessly into a bookstore’s existing infrastructure and is designed to evolve with a store’s future needs.
  • MARKETPLACE: A peer-to-peer textbook selling and sourcing platform that connects college stores across the country directly to each other, allowing for a much more efficient distribution of textbooks without the middleman. Direct sourcing increases efficiency, bringing higher margins to bookstores and in turn, passes significant savings along to students.
  • RENT: Available for both in-store and online implementation, Rent is private-labeled and provides bookstores the technology they need to establish a successful rental program. Rent covers most textbook titles, making the store dramatically more competitive.
  • PROMOTE: Promote directs customers away from online competition and into the bookstore by utilizing geolocation technology embedded in online price comparison websites. For the first time, local store pricing is revealed alongside online pricing, allowing students within the geographical vicinity of their bookstore to make the best possible price and convenience decision when it comes to buying books.

Sidewalk will remain under the same leadership and management team as CampusBookRentals. Additionally, the CampusBookRentals website will remain as the company’s consumer-facing entity and will continue to provide price-conscious students with a flexible, convenient and economical alternative to buying textbooks.

ABOUT SIDEWALK

Sidewalk is a leading provider of technologically-advanced rental solutions to the college bookstore market and has solidified itself as the industry’s preeminent bookstore partner. The company’s mission is to deliver significant value to students through meaningful partnerships within the college retail industry, bringing permanent positive change in the process. Founded in 2007 by CEO Alan Martin under the name CampusBookRentals, the company quickly grew into a leading independent provider of textbook rentals, providing a flexible, convenient and economical alternative to buying textbooks for price-conscious students. Today, over 250 bookstores (representing over two million students) nationwide have benefited from Sidewalk’s in-store technologies and core capabilities including Pro, Marketplace, Rent and Promote. For more information, please visit www.sidewalkpro.com.

About CampusBookRentals

CampusBookRentals is a leading independent provider of textbook rentals, providing a flexible, convenient and economical alternative to buying textbooks for price-conscious students. Named by Forbes as one of "America's Most Promising Companies," and as the fastest growing education company in the nation by Inc. Magazine in 2012, CampusBookRentals is a preeminent destination for textbook rentals. Founded in August 2007, Campus Book Rentals serves customers at nearly 6,000 colleges nationwide. For more information, visit: www.campusbookrentals.com.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
"We help companies that are using a lot of Software as a Service. We help companies manage and gain visibility into what people are using inside the company and decide to secure them or use standards to lock down or to embrace the adoption of SaaS inside the company," explained Scott Kriz, Co-founder and CEO of Bitium, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
15th Cloud Expo, which took place Nov. 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, expanded the conference content of @ThingsExpo, Big Data Expo, and DevOps Summit to include two developer events. IBM held a Bluemix Developer Playground on November 5 and ElasticBox held a Hackathon on November 6. Both events took place on the expo floor. The Bluemix Developer Playground, for developers of all levels, highlighted the ease of use of Bluemix, its services and functionalit...
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's large...
Some developers believe that monitoring is a function of the operations team. Some operations teams firmly believe that monitoring the systems they maintain is sufficient to run the business successfully. Most of them are wrong. The complexity of today's applications have gone far and beyond the capabilities of "traditional" system-level monitoring tools and approaches and requires much broader knowledge of business and applications as a whole. The goal of DevOps is to connect all aspects of app...
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, discussed how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP HANA...
When an enterprise builds a hybrid IaaS cloud connecting its data center to one or more public clouds, security is often a major topic along with the other challenges involved. Security is closely intertwined with the networking choices made for the hybrid cloud. Traditional networking approaches for building a hybrid cloud try to kludge together the enterprise infrastructure with the public cloud. Consequently this approach requires risky, deep "surgery" including changes to firewalls, subnets...
Want to enable self-service provisioning of application environments in minutes that mirror production? Can you automatically provide rich data with code-level detail back to the developers when issues occur in production? In his session at DevOps Summit, David Tesar, Microsoft Technical Evangelist on Microsoft Azure and DevOps, will discuss how to accomplish this and more utilizing technologies such as Microsoft Azure, Visual Studio online, and Application Insights in this demo-heavy session.
DevOps is all about agility. However, you don't want to be on a high-speed bus to nowhere. The right DevOps approach controls velocity with a tight feedback loop that not only consists of operational data but also incorporates business context. With a business context in the decision making, the right business priorities are incorporated, which results in a higher value creation. In his session at DevOps Summit, Todd Rader, Solutions Architect at AppDynamics, discussed key monitoring techniques...
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water,...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, a...
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happe...
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series dat...
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!