SYS-CON MEDIA Authors: Liz McMillan, Elizabeth White, Sean Houghton, Glenn Rossman, Ignacio M. Llorente

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New Virginia Tech Study Shows More Than 800 Lives Could Be Saved Each Year Using Video-based Driver Safety Technology

Lytx, Inc. (formerly DriveCam Inc.), a global leader in delivering driver safety and compliance solutions, today announced that a new study of heavy truck and bus collisions conducted by The Virginia Tech Transportation Institute (VTTI) found that Lytx’s video-based driver safety program has the potential to dramatically save lives and reduce injuries. The study concluded that heavy trucks and buses using the DriveCam powered by Lytx Program could significantly reduce fatalities, collisions and injuries:

   

Potential Avg.
Saved/Prevented Annually

 

Percent of Total
Fatalities/Injuries Annually

Lives Saved   801   20%
Collisions Prevented   25,007   35%
Injuries Prevented   39,066   36%

“If driver behavior is the primary reason for traffic crashes, then approaches that pinpoint and focus on reducing risky driving behavior are likely to be the most effective in reducing crashes,” said Dr. Jeffrey Hickman in the study. “Motor vehicle crashes are often predictable and preventable. Yet, many drivers choose to behave in ways that put themselves and others at risk for a vehicle crash and/or serious injuries. The most efficacious onboard safety monitoring systems use in-vehicle video technology to gather driving behaviors that can be addressed and corrected, thereby reducing future crash risk.”

“The results of this study underscore our mission - we harness the power of video, predictive analytics and cloud technologies to prevent collisions, save lives and transform businesses,” said Brandon Nixon, Lytx chairman and CEO. “Someone dies in a vehicle collision in the U.S. every 15 minutes. Each fatality represents someone’s loved one. The sad truth is that 90% of these tragedies are due to human error and are avoidable. We’re dedicated to using our technology to help professional drivers adopt safer driving habits and measurably reduce the risk that is happening on our roads every day.”

The study, which was commissioned by Lytx, was conducted by Jeffrey S. Hickman, the group leader for the Behavioral Analysis and Applications Group under the Center for Truck and Bus Safety at the Virginia Tech Transportation Institute, reviewed data reported from the Federal Motor Carrier Safety Administration and the National Highway Traffic Safety Administration. The study quantitatively evaluated the potential safety benefits of equipping all United States trucks and buses with Lytx’s DriveCam Program by using a large national crash database called the General Estimates System (GES). The GES database included information about the vehicle, injuries and fatalities, violations, and contributing factors for a sample of crashes during calendar years 2010 to 2012.

Infographic: Using Video-based Driver Safety Technology Saves Lives and Prevents Collisions

For more information, please follow us on Twitter @lytx and @drivecam or connect with us on LinkedIn.

About Lytx

At Lytx (formerly DriveCam, Inc.), we harness the power of data to change human behavior and help good companies become even better. Our flagship product, DriveCam powered by Lytx, is a leading solution for driver safety in the industries we serve, and our RAIR® Compliance Services help DOT-regulated fleets comply with safety regulations, complementing the DriveCam Program. Our solutions protect more than 950 commercial and government fleet clients worldwide who drive billions of miles annually. Our clients realize significant ROI by lowering operating and insurance costs, while achieving greater efficiency and compliance. Most of all, we strive to help save lives – on our roads and in our communities, every day. Lytx is privately held and headquartered in San Diego. For more information, visit www.lytx.com.

Lytx; DriveCam powered by Lytx; Lytx Engine; Lytx Insights; Sense, Predict, Prevent; Delivering Insights. Driving Results; and Lytx Safety Score are trademarks of Lytx, Inc. DriveCam, DriveCam Online and RAIR are registered trademarks of Lytx, Inc.

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