Click here to close now.

SYS-CON MEDIA Authors: Liz McMillan, Carmen Gonzalez, Pat Romanski, AppDynamics Blog, Roger Strukhoff

News Feed Item

Fujitsu Provides Big-Data Solutions to Transform the Front Lines of Business

Enables flexible analysis whenever necessary through easy-to-use tools, with data-analysis methods built on practical knowledge

Tokyo, May 13, 2014 - (JCN Newswire) - Fujitsu today announced the upcoming release of FUJITSU Business Application Operational Data Management & Analytics, a solution that helps sales departments, business strategy departments, and other business units use their own big data to transform business processes or bring greater sophistication to their marketing initiatives. The new solution, a part of the ongoing FUJITSU Big Data Initiative that systematizes the company's big data products and services, will be available in Japan from June. Fujitsu will be releasing additional offerings in the future that meet the needs of the global market.

Operational Data Management & Analytics is a solution that combines data from a company's internal mission critical systems with data from external sources, such as social networks. This enables sophisticated, real-time big data analyses that can be easily performed even without specialized analytics know-how. Now, as a first step, Fujitsu has taken analytics models for which business needs are especially high, including demand forecast modeling, customer behavior analysis modeling, and management analysis modeling, and applied its long-cultivated data-analysis method know-how to provide optimally combined analytical software tools for each type of work.

In addition, FUJITSU Integrated System Analytics Ready, one of the data-management platforms part of Operational Data Management & Analytics, has also been updated with enhanced integration, supporting big data utilization in business units.

As part of the FUJITSU Big Data Initiative, the company aims to continue offering its ICT technology and integration know-how in the form of global products and services that accelerate the pace of innovation for its customers and society as a whole.

Background

Until now, the use of big data has largely been restricted to experts in IT departments, data scientists, and other people who are professional analysts, but sales managers and other people working in business units have an increasing need for big data to help them formulate sales strategies and solve other immediate business problems.

Accordingly, there is a clear need to make big data easier to use for people without specialized know-how in data analysis, enabling them to collect and use the information they need to make decisions in their jobs in real time.

In June 2013, Fujitsu systematized its products and services related to big data in its FUJITSU Big Data Initiative, and in October 2013, it rolled out a menu of ten offerings, each with clear benefits to customers.

For three out of those ten offerings where the needs of business units are especially high, Fujitsu has now incorporated its own practical knowledge to enable front-line managers to make effective use of data by themselves. While providing a solution comprised of optimal software for each type of work, Fujitsu also supports them with the data-management platform and integration services.

About the New Service and Products

1. Operational Data Management & Analytics: A solution for employing big data to produce business innovation driven by business units

1) Demand forecast modeling

Designed for the sales departments of manufacturers, this uses detailed data of a company's past retail sales results and other internal data with point-of-sale information from targeted regions and stores, weather information, and data from other external sources. Then it incorporates this data into 15 types of analysis scenarios (e.g. store location and characteristics analysis, cost and market share analysis) as a product that makes it easy to perform sophisticated demand forecasts.

This makes it easy to prepare sales strategies based on precise demand forecasts, rather than designing sales activities based only on experience and hunches.

2) Customer behavior analysis modeling

Designed for marketing units of retail stores, this uses a store's existing information on customers and products, along with online information, including social networks and web sites, and incorporates them into 32 types of analysis scenarios (e.g. decile analysis and related purchasing analysis) for a product that that can easily perform multi-faceted analyses of customer buying behavior.

This makes it possible to reach individual customers in ways suited to their individual tastes, rather than taking a one-size-fits-all approach.

3) Management analysis modeling

Designed for the sales departments of companies involved in manufacturing on a global scale, this uses the sales and profit information of a company's overseas sites, along with detailed sales information and project bidding status, and incorporates them into 15 types of analysis scenarios e.g. profit and loss analysis by segment across five individual items; region, specific location, customer, product, and type of business. It incorporates this into a product that makes it easy to perform global management analysis for devising sales strategies.

This makes it possible to share and tie together sales programs between locations or group companies, enabling more robust and better coordinated global sales efforts.

When this model was put to the test in Fujitsu's own global sales management department, it brought about an increase in sales in the global market.

2. FUJITSU Integrated System Analytics Ready

This is a data-management platform that combines hardware and operations-management software into a column-store big data engine designed for real-time information utilization in business units. The platform employs technology developed by the globally acclaimed company SAP. It performs analyses using a variety of data sources, including a company's existing business data and other internal and external sources, at speeds 500 times faster than conventional databases (average performance in Fujitsu's test), allowing for high-speed processing, and with visual support that lets the user zoom in or zoom out on the data being analyzed or change the analysis logic. This also prevents personal information and other data that must be kept confidential from being displayed, depending on the role and organization, to prevent data breaches.

This product serves as one of the platforms within Operational Data Management & Analytics and can tie in with analysis solutions from other companies.

3. Enhanced integration

Seeking to develop optimal systems to utilize big data, Fujitsu increased by 100 the number of specialized technicians it employs within the 800-person Big Data Initiative Center, an organization established in June 2013 to specialize in bringing together existing systems with external data, development of additional analytical scenarios and other such system building, operation, maintenance functions in demand forecast modeling, customer behavior analysis modeling, and management analysis modeling in Operational Data Management & Analytics.

About Fujitsu Limited

Fujitsu is the leading Japanese information and communication technology (ICT) company offering a full range of technology products, solutions and services. Approximately 170,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers. Fujitsu Limited (TSE: 6702) reported consolidated revenues of 4.4 trillion yen (US$47 billion) for the fiscal year ended March 31, 2013 For more information, please see www.fujitsu.com.



Source: Fujitsu Limited

Contact:
Fujitsu Limited
Public and Investor Relations
www.fujitsu.com/global/news/contacts/
+81-3-3215-5259


Copyright 2014 JCN Newswire. All rights reserved. www.japancorp.net

More Stories By JCN Newswire

Copyright 2008 JCN Newswire. All rights reserved. Republication or redistribution of JCN Newswire content is expressly prohibited without the prior written consent of JCN Newswire. JCN Newswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential. The DevOps Summit at Cloud Expo – to be held June 3-5, 2015, at the Javits Center in New York City – will expand the DevOps community, enable a wide...
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at @ThingsExpo, Robin Raymond, Chief Architect...
Enterprises are fast realizing the importance of integrating SaaS/Cloud applications, API and on-premises data and processes, to unleash hidden value. This webinar explores how managers can use a Microservice-centric approach to aggressively tackle the unexpected new integration challenges posed by proliferation of cloud, mobile, social and big data projects. Industry analyst and SOA expert Jason Bloomberg will strip away the hype from microservices, and clearly identify their advantages and d...
With worldwide spending on cloud services and infrastructure growing by 23% in 2015 to $118B, it is clear that cloud services are here to stay. Yet, the rate of cloud adoption varies by companies and markets around the world. With thousands of outages and hijacks across the Internet every day, one reason for hesitation is the faith in quality Internet performance. In his session at 16th Cloud Expo, Michael Kane, Senior Manager at Dyn, will explore how Internet performance affects your end-user...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Ar...
With SaaS use rampant across organizations, how can IT departments track company data and maintain security? More and more departments are commissioning their own solutions and bypassing IT. A cloud environment is amorphous and powerful, allowing you to set up solutions for all of your user needs: document sharing and collaboration, mobile access, e-mail, even industry-specific applications. In his session at 16th Cloud Expo, Shawn Mills, President and a founder of Green House Data, will discus...
Cloud Expo, Inc. has announced today that Andi Mann returns to DevOps Summit 2015 as Conference Chair. The 4th International DevOps Summit will take place on June 9-11, 2015, at the Javits Center in New York City. "DevOps is set to be one of the most profound disruptions to hit IT in decades," said Andi Mann. "It is a natural extension of cloud computing, and I have seen both firsthand and in independent research the fantastic results DevOps delivers. So I am excited to help the great team at ...
Organizations today are confounded by an avalanche of data that needs to be processed and managed on a daily basis. Through relevant use cases and a thought-provoking dialogue on an organization’s ‘Data to Decisions’ journey, Andrew Clyne, Chief Data Officer at CenturyLink Cognilytics, will reveal in his session at Big Data Expo how your organization can monetize data as a strategic asset. State-of-the-art Big Data and Advanced Analytics capabilities provided as a managed service can enable da...
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner is Product Manager of the Omega DevCloud with KORE Telematics Inc., will discuss the evolving requirements for developers as IoT matures and co...
Move from reactive to proactive cloud management in a heterogeneous cloud infrastructure. In his session at 16th Cloud Expo, Manoj Khabe, Innovative Solution-Focused Transformation Leader at Vicom Computer Services, Inc., will show how to replace a help desk-centric approach with an ITIL-based service model and service-centric CMDB that’s tightly integrated with an event and incident management platform. Learn how to expand the scope of operations management to service management. He will al...
There is no question that the cloud is where businesses want to host data. Until recently hypervisor virtualization was the most widely used method in cloud computing. Recently virtual containers have been gaining in popularity, and for good reason. In the debate between virtual machines and containers, the latter have been seen as the new kid on the block – and like other emerging technology have had some initial shortcomings. However, the container space has evolved drastically since coming on...
Mobile commerce traffic is surpassing desktop, yet less than 20% of sales in the U.S. are mobile commerce sales. In his session at 15th Cloud Expo, Dan Franklin, Segment Manager, Commerce, at Verizon Digital Media Services, defined mobile devices and discussed how next generation means simplification. It means taking your digital content and turning it into instantly gratifying experiences.
Container frameworks, such as Docker, provide a variety of benefits, including density of deployment across infrastructure, convenience for application developers to push updates with low operational hand-holding, and a fairly well-defined deployment workflow that can be orchestrated. Container frameworks also enable a DevOps approach to application development by cleanly separating concerns between operations and development teams. But running multi-container, multi-server apps with containers ...
Software Development Solution category in The 2015 American Business Awards, and will ultimately be a Gold, Silver, or Bronze Stevie® Award winner in the program. More than 3,300 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration. "We are honored to be recognized as a leader in the software development industry by the Stevie Awards judges," said Steve Brodie, CEO of Electric Cloud. "We introduced ElectricFlow and our Deploy app...
What do a firewall and a fortress have in common? They are no longer strong enough to protect the valuables housed inside. Like the walls of an old fortress, the cracks in the firewall are allowing the bad guys to slip in - unannounced and unnoticed. By the time these thieves get in, the damage is already done and the network is already compromised. Intellectual property is easily slipped out the back door leaving no trace of forced entry. If we want to reign in on these cybercriminals, it's hig...