|By Marketwired .||
|May 15, 2014 10:00 AM EDT||
TORONTO, ON -- (Marketwired) -- 05/15/14 --
Ben Thompson, vice president of Digital Strategy for TMP Worldwide Advertising & Communications, LLC, a global, tech-enabled talent acquisition company.
Will present the session "Mobile Recruitment: Are You Ready" at the 2014 Canadian Association for Career Educators & Employers (CACEE) Annual Conference.
The conference will be held on Sunday, May 25 - Wednesday, May 28, 2014.
Thompson is scheduled to present on Wednesday, May 28, 2014 from 9:00 a.m. - 10:00 a.m. NDT.
2014 CACEE National Conference
Sheraton Hotel Newfoundland
115 Cavendish Square
St. John's, N.L.
The rise of mobile technology has taken off years sooner than predicted. As a result, smartphones and tablet devices are changing the way people use technology to communicate both personally and professionally. While the consumption of information continues to evolve, employers need to prepare to engage with today's increasingly mobile talent pool.
During the 2014 CACEE Conference, Ben Thompson, director of Digital Strategy for TMP Worldwide, will explore the components of an effective mobile recruitment strategy. Thompson will discuss the mobile user experience, and share best practice approaches for design, development and content creation as well as mobile marketing and engagement tactics to promote the effort. From this timely session attendees will understand the importance of a mobile optimized digital presence for engaging top talent and learn how to develop a comprehensive communications strategy accounting for global, social and mobile usage and trends.
The 2014 CACEE Annual Conference will attract employers, career services professionals and co-op educators from across Canada; the theme for this year's event is "Tomorrow Starts Here," providing attendees innovative, forward-thinking ideas. Talent acquisition, HR and recruiting professionals interested in learning more about developing and optimizing a mobile recruitment communications strategy at their organization are encouraged to attend this enlightening session.
About TMP Worldwide
TMP Worldwide is a global, tech-enabled talent acquisition company that leverages software, advertising and creativity to develop and deploy our clients' employer brands across digital, social and mobile platforms connecting candidates with employers.
This strategic mix of talent and technology allows us to serve a global client base that spans virtually all sectors of private, public, and government employers, and positions us as the organization to define the standard of measurable and cost-effective solutions to the human capital management community.