SYS-CON MEDIA Authors: Doug Masi, Mat Mathews, Newswire, David Smith, Tim Crawford

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Introducing eMarketer Retail, Powerful Intelligence on Major US Retailers

NEW YORK, NY -- (Marketwired) -- 05/16/14 -- Today we're excited to launch eMarketer Retail, a new platform containing powerful benchmarks and indicators about major US retailers and store brands.

Companies across many sectors -- including retail, commercial real estate and marketing -- are being forced to adapt as shifts in the economy and consumer behavior affect retailer sales performance, store productivity, real estate footprints, advertising spending and other areas.

eMarketer is pleased to offer a new solution that can provide companies with highly reliable benchmarks on this topic in an easy-to-use, cost-effective platform.

We already have a number of customers using the product already. Some are using it to build profiles about retail businesses so they can compete better or make better recommendations to marketing teams. Others are using this information to make better decisions about investments and loans in commercial real estate properties and securities.

"eMarketer Retail is an incredible resource," said Gregg Katz, director of innovation and technology at The Shopping Center Group. "It is accurate, credible information in a fast and easy-to-use interface."

Over the past six months, eMarketer has focused relentlessly on developing the most accurate, reliable information possible on the top retailers in the US. The result is high-quality intelligence in a world-class platform that is incredibly easy to use.

It's available today at a very compelling price point.

- Josh Ramer, Product Manager
- Clark Fredricksen, Vice President, Product Marketing
- Patrick Miller, Vice President, Product Design

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