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SYS-CON MEDIA Authors: Elizabeth White, Hovhannes Avoyan, Pat Romanski, Rex Morrow, Datical, Liz McMillan

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Oink Partners with Lyons Consulting to Bring Safe Payments to Fashion Retail Brands

Virtual Piggy, Inc. (OTCQB:VPIG), provider of Oink, the award-winning payment technology for families and teens, today announced that it has partnered with premier e-commerce digital agency, Lyons Consulting Group.

Lyons Consulting Group is the industry’s premier e-commerce digital agency, serving brand, retail, and B2B organizations such as PacSun, Maui Jim, Hello Kitty, Warner Brothers and many others. Lyons Consulting Group has also leveraged its award-winning, 5-years of Magento experience to bundle professional services together into an e-commerce accelerator package for their clients using eBay’s Magento platform.

Oink is the only payment technology designed to allow retailers and game publishers to reach under 21 consumers in a safe, legal and effective manner compliant with the FTC and other international regulations. This innovative technology serves as a digital family wallet that is available online or via mobile and allows safe, secure transactions – all within parental controls.

“Lyons Consulting Group’s goal has always been to provide every client with a creative, robust and increasingly profitable e-commerce website,” said Richard Lyons, CEO & President at Lyons Consulting Group. “Oink offers a great payment mechanism that allows retailers to easily increase engagement and conversion within the teen market.”

“Over 200,000 merchants use eBay’s Magento e-commerce platform including many of our existing merchants,” said Dr. Jo Webber, CEO & Founder of Oink. “We developed an eBay Magento-Oink cartridge for rapid deployment and are excited to partner with Lyons Consulting Group to provide the ability for these merchants to quickly and easily expand their e-commerce retail revenue.”

For information about Oink visit www.oink.com.

About Virtual Piggy, Inc.

Virtual Piggy is the provider of Oink, the first e-commerce solution that empowers Under 21’s to manage and spend money within parental controls. The service also allows parents to teach financial management through the use of a secure family wallet. The technology company delivers online security platforms designed for the Under 21 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children’s Online Privacy Protection Act (“COPPA”) and similar international children’s privacy laws. The company is based in Hermosa Beach, CA and on the Web at: www.virtualpiggy.com

About Lyons Consulting Group

Lyons Consulting Group is the industry’s premier eCommerce Digital Agency, serving brand, retail, and B2B organizations with tailored eCommerce solutions that maximize online potential. From its headquarters in Chicago, the firm offers a full range of services beginning with Digital Strategy and Digital Marketing and extending through Experience Design, Platform Implementation, Application Development, Hosting, and Support. The approach is holistic—to provide every client with a creative, robust and increasingly profitable eCommerce website. lyonscg is eCommerce Realized! See more at: www.lyonscg.com

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC, and other filings with the SEC.

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