SYS-CON MEDIA Authors: Pat Romanski, Elizabeth White, Glenn Rossman, Cynthia Dunlop, Peter Silva

News Feed Item

Moxie Acquires SimplyBox’s Real-Time, In-Context Technology; Extends Its Capabilities to Change the Way Digital Commerce is Done

Following the announcement of Rebecca Ward as president and CEO, Moxie Software, Inc. today announced that it has acquired the technology from SimplyBox, Inc. The acquisition will further extend the capabilities of Moxie allowing enterprises to anticipate customer intent, connect with customers in real-time and engage using the most appropriate communication channel across devices.

Companies currently struggle to engage with their customers via the Internet and on mobile devices. 97 percent of website visits still don’t convert into sales and 50 percent of customers abandon purchases during the checkout process1. The conversion numbers are even lower on mobile devices. Despite eCommerce being 20 years old this year, several recent industry studies have shown that total sales from eCommerce have failed to meet expectations.

“The acquisition of the SimplyBox technology broadens Moxie’s capabilities and will allow enterprises to engage customers as soon as they step through the ‘online’ door,” said Rebecca Ward, Moxie’s president and CEO. “Moxie is changing the way eCommerce is done. When today’s consumers try to do business with a company on a mobile device or on the web, the experience feels like entering an empty storefront – there is no one there to help you. With Moxie, enterprises have a unique opportunity to increase conversions and, more importantly, realize full customer value by engaging with them throughout their journey.”

Moxie enables enterprises to provide guided, relevant engagement to their customers throughout the entire digital journey. Through Moxie’s solutions, which includes Live Chat, Video Chat, Email, Knowledge, Social Media and Web Self-Service, companies will have the ability to anticipate intent, connect in real-time and engage with customers using the most appropriate communication channel.

Commentary from a customer and industry expert:

“A successful eCommerce experience requires enterprises to engage with their customers through the entire digital journey,” said Tim McElroy, leader of customer on-line engagement at 3M. “By leveraging Moxie’s chat and web self-service engagement channels, we have increased our customer conversion rates. Additionally, satisfaction levels are consistently rated excellent for content provided and expedient service.”

In February 2014, Michael Maoz, research vice president and distinguished analyst, highlighted: “Relatively few organizations have an enterprise-wide approach to engaging with customers. Gartner estimates that customer engagement initiatives are underway at approximately 15% of the largest global organizations.”

1. March 2014 Update- Monetate eCommerce Quarterly.

About Moxie

Moxie is changing the way eCommerce is done. Moxie anticipates what customers want, connecting and engaging with them through the entire digital journey across devices. Through Moxie’s solutions, including Live Chat, Video Chat, Email, Knowledge, Social Media and Web Self-Service companies have the ability to deliver the right engagement offer via the right channel to increase total customer value. More than 600 of the world’s leading brands in financial services, healthcare, high-tech, retail and travel and hospitality rely on Moxie to build loyalty and drive customer conversion and revenue. To learn more, please visit www.moxiesoft.com.

Moxie and Moxie Software are trademarks of Moxie Software, Inc. All other company and product names mentioned are used only for identification purposes and may be trademarks or registered trademarks of their respective companies.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an In...
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud...
In her General Session at 15th Cloud Expo, Anne Plese, Senior Consultant, Cloud Product Marketing, at Verizon Enterprise, will focus on finding the right mix of renting vs. buying Oracle capacity to scale to meet business demands, and offer validated Oracle database TCO models for Oracle development and testing environments. Anne Plese is a marketing and technology enthusiast/realist with over 19...
StackIQ offers a comprehensive software suite that automates the deployment, provisioning, and management of Big Infrastructure. With StackIQ’s software, you can spin up fully configured big data clusters, quickly and consistently — from bare-metal up to the applications layer — and manage them efficiently. Our software’s modular architecture allows customers to integrate nearly any application wi...
As Platform as a Service (PaaS) matures as a category, developers should have the ability to use the programming language of their choice to build applications and have access to a wide array of services. Bluemix is IBM's open cloud development platform that enables users to easily build cloud-based, creative mobile and web applications without having to spend large amounts of time and resources o...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at Internet of @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, will discuss how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will nee...
When you set off to build an app that will change the world, designing your system architecture to be reliable and scalable is important but the stark reality is that, for your MVP, you probably had a “need for speed” (of development). You didn’t know what all the axes were to scale your application, where your stress points would be, and what weird and wonderful ways your customers would use it d...
Compute virtualization has been transformational, yet security policy implementation and enforcement has lagged behind in agility and automation. There are a number of key considerations when implementing policy in private and hybrid clouds. In his session at 15th Cloud Expo, Holland Barry, VP of Technology at Catbird, will discuss the impact of this new paradigm and what organizations can do to...
Samsung VP Jacopo Lenzi, who headed the company's recent SmartThings acquisition under the auspices of Samsung's Open Innovaction Center (OIC), answered a few questions we had about the deal. This interview was in conjunction with our interview with SmartThings CEO Alex Hawkinson. IoT Journal: SmartThings was developed in an open, standards-agnostic platform, and will now be part of Samsung's Ope...
SYS-CON Events announced today that Red Hat, the world's leading provider of open source solutions, will exhibit at Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Red Hat is the world's leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, ...