SYS-CON MEDIA Authors: Lori MacVittie, Adine Deford, Cynthia Dunlop, Harry Trott, Xenia von Wedel

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BlackRock(R) Canada Publishes Latest Edition of the iShares(R) Connect Guide to Firms Offering Investable Portfolios Using ETFs

TORONTO, ONTARIO -- (Marketwired) -- 05/22/14 -- BlackRock Asset Management Canada Limited (BlackRock Canada), an indirect, wholly-owned subsidiary of BlackRock, Inc., today announced the publication of the latest updated edition of "iShares Connect: Canada Guide to ETF Investment Strategists". As the number of exchange traded fund (ETF) strategists and strategies in Canada has grown rapidly in recent months, so has the Canadian iShares Connect guide. The latest edition features two new fund managers, representing an additional $600 million in ETF assets under management, for a total of 18 managers with a combined $4.6 billion in ETF assets as of March 31, 2014. The updated guide has added eight new ETF-based strategies in the most recent version, bringing the total number to 39.

"With the growth of the ETF industry, a new breed of advisors and asset managers has evolved," said Ted Bader, Director, iShares Business Development, BlackRock Canada. "We're seeing that this evolution is very strong in Canada, as more and more managers seek to take advantage of the cost-efficiency and effectiveness of ETFs in expressing their views. The number of ETF strategists we're tracking here has grown substantially in just a few short months, and we're pleased to provide the industry with the definitive guide to this remarkable transformation in financial services."

iShares Connect is a quarterly reference designed to help financial advisors, broker-dealers, consultants, program participants and investors in identifying ETF investment strategists or managers who deliver expertise in ETF portfolio construction and trading to investors seeking outsourced model portfolios. Launched last summer, the iShares Connect guide offers valuable insight into the industry by gathering relevant data on the strategies and the strategists who run them into a single reference guide.

For more information about the latest edition of iShares Connect: Canada Guide to ETF Investment Strategists, please visit www.iShares.ca. All other inquiries: 1-866-iShares (1-866-474-2737) or email [email protected].

About BlackRock

BlackRock is a leader in investment management, risk management and advisory services for institutional and retail clients worldwide. At March 31, 2014, BlackRock's AUM was US $4.401 trillion. BlackRock helps clients meet their goals and overcome challenges with a range of products that include separate accounts, mutual funds, iShares® (exchange-traded funds), and other pooled investment vehicles. BlackRock also offers risk management, advisory and enterprise investment system services to a broad base of institutional investors through BlackRock Solutions®. Headquartered in New York City, as of March 31, 2014, the firm had approximately 11,500 employees in more than 30 countries and a major presence in key global markets, including North and South America, Europe, Asia, Australia and the Middle East and Africa. For additional information, please visit the Company's website at www.blackrock.com.

About iShares

iShares is the global product leader in exchange traded funds with over 600 funds globally across equities, fixed income and commodities, which trade on 20 exchanges worldwide. The iShares Funds are bought and sold like common stocks on securities exchanges. The iShares Funds are attractive to many individual and institutional investors and financial intermediaries because of their relative low cost, tax efficiency and trading flexibility. Investors can purchase and sell shares through any brokerage firm, financial advisor, or online broker, and hold the funds in any type of brokerage account. The iShares customer base consists of the institutional segment of pension plans and fund managers, as well as the retail segment of financial advisors and high net worth individuals.

iShares® Funds are managed by BlackRock Asset Management Canada Limited. Commissions, management fees and expenses all may be associated with investing in iShares Funds. Please read the relevant prospectus before investing. The ETFs are not guaranteed, their values change frequently and past performance may not be repeated. Tax, investment and all other decisions should be made, as appropriate, only with guidance from a qualified professional.

© 2014 BlackRock Asset Management Canada Limited. All rights reserved. iSHARES® and BLACKROCK® are registered trademarks of BlackRock, Inc., or its subsidiaries in the United States and elsewhere. Used with permission.

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