SYS-CON MEDIA Authors: Liz McMillan, Zakia Bouachraoui, Elizabeth White, Pat Romanski, Yeshim Deniz

Blog Feed Post

The Hl Live iPad App Wins Best Financial Services Campaign at MOMAs

Thursday 22 May, 2014
HL Live for iPad, the number one funds and share trading app on the App Store in 2014, has been awarded the Best Financial Services Campaign at The Drum MOMA Awards 2014. Created for Hargreaves Lansdown by Mubaloo, the UK's leading enterprise mobility developer, the app has resulted in a drive of customer engagement and trades on mobile devices.

Chris Worle, Head of Digital, Hargreaves Lansdown ,

“The number of clients using the HL Live smartphone and iPad apps has been way above expectations. Over a quarter of a million downloads tells its own story. Mubaloo has been the ideal partner for us and this accolade is a testament to their intelligence, creativity, and ability to understand and work with the Hargreaves Lansdown business.”

After successfully designing and developing one of the first ever live trading apps on smartphone for Hargreaves Lansdown, Mubaloo was asked to extend their offering by building a brand new iPad app. The decision to move to iPad was based on customer feedback as visits to the HL website from iPads have increased more than 17-fold in the last 2 years. The app, which went live in December 2013, was downloaded 27,500 times in its first week and accounted for 2.3% of all trades.

The HL Live iPad app by Mubaloo is a customisable live investment trading app that enables users to manage their accounts, as well as place share and fund trades quickly and easily. The iPad app gives users another channel to manage their stocks and funds and find out up to date information about the financial marketplace. Users are also able to create a more personalised experience within the app by choosing their own tiles of information in order of relevancy.

Mark Mason, CEO and Founder, Mubaloo,

“HL Live for iPad was designed to be the easiest to use financial services trading app on the market. There is a huge amount of data and information being fed into the app, which needed to be displayed in a way that any user can access. The app has remained in the top 10 free finance apps on the App Store and is actively being used by non-Hargreaves clients as the go-to place for financial information.”

The MOMAs (marketing on mobile awards), organised by The Drum, identify all of the great work being done in mobile and awards those who are delivering effective strategies and campaigns. Here is the video which supported the award entry http://youtu.be/TJ71LxUx3-k

You can download the app at http://www.hl.co.uk/app/ipad-hl-live or here https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewTop?cc=gb&df=3&ge...

- ENDS -



Notes to Editors

Mubaloo

Mubaloo is the UK's leading independent enterprise mobility firm according to Sourcing Line. Mubaloo focuses on enterprise app consulting, design, integration, development and deployment.

Since being founded in 2009, Mubaloo has built over 200 bespoke mobile apps for leading firms covering the insurance, retail, gaming, utilities, telecoms, financial, logistics, construction, public and health sectors. Mubaloo has been recognised as App Developer of the Year 2012 & 2013 at the Appsters and holds a number of other awards for its work in creating transformative mobile tools.

MiBeacons, a Mubaloo division, was created to enable businesses to deliver contextually relevant information at the right place at the right time; through the use of beacon technology.

For more information www.mubaloo.com/who-we-are



Hargreaves Lansdown

Hargreaves Lansdown is a leading provider of investment management products and services to private investors in the UK.

Hargreaves Lansdown is a diversified business with an established reputation for providing the best information, service and value for money investments and products to private and corporate investors.

The HL Vantage Service is the largest direct to consumer investment and pension service in the UK. Hargreaves Lansdown administers over £43.1 billion of client assets through the Vantage Service directly on behalf of over 609,000 investors. In total, Hargreaves Lansdown has £45.7 billion of assets under administration and management (31st March 2014).

Founded in 1981 by Peter Hargreaves and Stephen Lansdown, Hargreaves Lansdown floated on the UK stock market in May 2007 and is currently listed in the FTSE 100.

For more information www.hl.co.uk/about-us


Distributed by http://www.pressat.co.uk/

Read the original blog entry...

Latest Stories
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
10ZiG Technology is a leading provider of endpoints for a Virtual Desktop Infrastructure environment. Our fast and reliable hardware is VMware, Citrix and Microsoft ready and designed to handle all ranges of usage - from task-based to sophisticated CAD/CAM users. 10ZiG prides itself in being one of the only companies whose sole focus is in Thin Clients and Zero Clients for VDI. This focus allows us to provide a truly unique level of personal service and customization that is a rare find in th...
Using serverless computing has a number of obvious benefits over traditional application infrastructure - you pay only for what you use, scale up or down immediately to match supply with demand, and avoid operating any server infrastructure at all. However, implementing maintainable and scalable applications using serverless computing services like AWS Lambda poses a number of challenges. The absence of long-lived, user-managed servers means that states cannot be maintained by the service. Lo...
Serverless applications increase developer productivity and time to market, by freeing engineers from spending time on infrastructure provisioning, configuration and management. Serverless also simplifies Operations and reduces cost - as the Kubernetes container infrastructure required to run these applications is automatically spun up and scaled precisely with the workload, to optimally handle all runtime requests. Recent advances in open source technology now allow organizations to run Serv...
Take advantage of autoscaling, and high availability for Kubernetes with no worry about infrastructure. Be the Rockstar and avoid all the hurdles of deploying Kubernetes. So Why not take Heat and automate the setup of your Kubernetes cluster? Why not give project owners a Heat Stack to deploy Kubernetes whenever they want to? Hoping to share how anyone can use Heat to deploy Kubernetes on OpenStack and customize to their liking. This is a tried and true method that I've used on my OpenSta...
Kubernetes is a new and revolutionary open-sourced system for managing containers across multiple hosts in a cluster. Ansible is a simple IT automation tool for just about any requirement for reproducible environments. In his session at @DevOpsSummit at 18th Cloud Expo, Patrick Galbraith, a principal engineer at HPE, will discuss how to build a fully functional Kubernetes cluster on a number of virtual machines or bare-metal hosts. Also included will be a brief demonstration of running a Galer...
Signs of a shift in the usage of public clouds are everywhere. Previously, as organizations outgrew old IT methods, the natural answer was to try the public cloud approach; however, the public platform alone is not a complete solution. Complaints include unpredictable/escalating costs and mounting security concerns in the public cloud. Ultimately, public cloud adoption can ultimately mean a shift of IT pains instead of a resolution. That's why the move to hybrid, custom, and multi-cloud will ...
Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software with the simplicity and reach of the open web. With staff in 10 timezones, Isomorphic provides a global network of services related to our technology, with offerings ranging from turnkey application development to SLA-backed enterprise support. Leadin...
Take advantage of autoscaling, and high availability for Kubernetes with no worry about infrastructure. Be the Rockstar and avoid all the hurdles of deploying Kubernetes. So Why not take Heat and automate the setup of your Kubernetes cluster? Why not give project owners a Heat Stack to deploy Kubernetes whenever they want to? Hoping to share how anyone can use Heat to deploy Kubernetes on OpenStack and customize to their liking. This is a tried and true method that I've used on my OpenSta...
As you know, enterprise IT conversation over the past year have often centered upon the open-source Kubernetes container orchestration system. In fact, Kubernetes has emerged as the key technology -- and even primary platform -- of cloud migrations for a wide variety of organizations. Kubernetes is critical to forward-looking enterprises that continue to push their IT infrastructures toward maximum functionality, scalability, and flexibility. As they do so, IT professionals are also embr...
Emil Sayegh is an early pioneer of cloud computing and is recognized as one of the industry's true veterans. A cloud visionary, he is credited with launching and leading the cloud computing and hosting businesses for HP, Rackspace, and Codero. Emil built the Rackspace cloud business while serving as the company's GM of the Cloud Computing Division. Earlier at Rackspace he served as VP of the Product Group and launched the company's private cloud and hosted exchange services. He later moved o...
Cloud-Native thinking and Serverless Computing are now the norm in financial services, manufacturing, telco, healthcare, transportation, energy, media, entertainment, retail and other consumer industries, as well as the public sector. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that pro...
Using serverless computing has a number of obvious benefits over traditional application infrastructure - you pay only for what you use, scale up or down immediately to match supply with demand, and avoid operating any server infrastructure at all. However, implementing maintainable and scalable applications using serverless computing services like AWS Lambda poses a number of challenges. The absence of long-lived, user-managed servers means that states cannot be maintained by the service. Lo...
The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get tailored market studies; and more.
As you know, enterprise IT conversation over the past year have often centered upon the open-source Kubernetes container orchestration system. In fact, Kubernetes has emerged as the key technology -- and even primary platform -- of cloud migrations for a wide variety of organizations. Kubernetes is critical to forward-looking enterprises that continue to push their IT infrastructures toward maximum functionality, scalability, and flexibility. As they do so, IT professionals are also embr...