|By Marketwired .||
|May 27, 2014 07:00 AM EDT||
NEW YORK, NY -- (Marketwired) -- 05/27/14 -- Skyya Communications, a high-touch boutique strategic communications agency with a fresh and innovative approach to serving the PR and marketing needs of clients across the technology and consumer products landscape, today announced it has been awarded a prestigious 2014 Big Apple Award by the New York Public Relations Society of America (PRSA) in the category "Marketing Consumer Products - Non-Packaged Goods." This award recognizes Skyya for its campaign to re-launch the Indian Motorcycle brand in 2013 on behalf of Polaris Industries, Inc. Skyya, a Minneapolis-based, award-winning agency with offices in New York City and Los Angeles, received top honors over finalists that included several of New York's largest global agencies during the PRSA's 27th Annual Big Apple Awards Gala held May 22 at the Mandarin Oriental New York. Today's announcement follows on the heels of recent Skyya PR industry award wins from the Minnesota chapter of the PRSA, including "Best Industry Campaign of the Year for Consumer Products" and "Best New Product Campaign."
A recap of Skyya's multi-award-winning campaign on behalf of Indian Motorcycle is available at http://skyya.com/case-studies-indian-motorcycle.php.
Skyya re-launched Indian Motorcycle, America's first motorcycle company, under the new stewardship of Polaris Industries after 53 years of being dormant. The initial campaign culminated in August 2013 with the highly anticipated unveiling of three all-new Indian Motorcycle models, bringing choice back to the American motorcycling scene. The Indian Motorcycle campaign was a fusion of heritage and modern elements. Preceding the launch, Skyya worked with the Indian Motorcycle team to craft a nine-month "tease" campaign based on evolving engineering and marketing milestones. Significant results achieved included more than two billion unpaid media impressions in top-tier national business publications, consumer press, men's outlets, automotive press, and local and lifestyle publications; TV appearances, a steady drumbeat of special events and press releases, and a highly favorable product reviews campaign.
"It is truly an honor to be recognized for our work by the PRSA chapter in the media capital of the world, and to do so in competition with some of the largest PR agencies in the country," said Susan Donahue, Managing Partner, Skyya Communications-NYC. "All of us at Skyya are proud to have played such an instrumental role in the rebirth and resurgence of one of America's most storied and legendary automotive brands, and I would like to personally extend my appreciation to the Indian Motorcycle account team at Skyya for their inspired, award-winning work."
The New York PRSA Big Apple Awards program originated in 1988 to encourage excellence in public relations in the Tri-State area. Recognized as the toughest peer-judged awards in the industry, today a Big Apple Award is widely regarded as one of the highest honors in public relations. Since the program's commencement, more than 1,000 winning programs have solved problems, changed opinions and created business opportunities. At this year's Awards Gala, forty different organizations were represented among more than 70 finalist campaigns and single item entries. Entries are judged on the basis of research, planning, execution and results, as well as both impressive media results and campaign or business influence.
About New York PRSA:
The Public Relations Society of America, New York City chapter is one of the founding chapters of the Public Relations Society of America, the world's largest professional organization for public relations practitioners. Founded in 1948, PRSA-NY is the third largest PRSA local chapter in the U.S. The chapter serves the interests of public relations professionals working in business and industry, counseling firms, government, associations, hospitals, schools, professional services firms and nonprofit organizations. Chapter board and committee members are volunteer public relations professionals who work in the New York metropolitan area. For more information, please visit prsany.org; and follow us on Facebook, Twitter and LinkedIn.
About Skyya Communications:
Skyya is an award-winning PR/strategic communications agency with a passion for helping clients ranging from pioneering technology startups to publicly traded global brands achieve stellar results. With a service portfolio that spans public relations, strategic marketing, social media, marketing communications, and corporate development, Skyya's highly experienced team brings a wealth of talent and commitment to innovative brands and functions as an integral part of their team. To learn more please visit http://www.skyya.com, and follow us on Facebook, Twitter and LinkedIn.
SYS-CON Events announced today that Liaison Technologies, a leading provider of data management and integration cloud services and solutions, has been named "Silver Sponsor" of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York, NY. Liaison Technologies is a recognized market leader in providing cloud-enabled data integration and data management solutions to break down complex information barriers, enabling enterprises to make sm...
Apr. 28, 2015 08:15 AM EDT Reads: 3,902
WebRTC Summit has announced today that Peter Dunkley has been named summit chair of WebRTC Summit 2015 New York. The 4th International WebRTC Summit will take place on June 9-11, 2015, at the Javits Center in Manhattan, New York. @ThingsExpo anticipates 90% of WebRTC companies & developers will monetize their products & services through IoT by 2016. Peter Dunkley is Technical Director at Acision. He graduated from The University of Edinburgh in 2000 with a BSc (Hons) in Computer Science...
Apr. 28, 2015 08:00 AM EDT Reads: 2,194
Participants will reach the final if their IoT solution is liked. A community vote will determine the best solutions submitted in each country, after which an expert jury will select the national winners and the best international IoT solution. Each country's best solution can win a national marketing campaign worth up to €30,000 and become a partner in Deutsche Telekom's participating markets. The winning international solution can become partner of Deutsche Telekom Group across all eight coun...
Apr. 28, 2015 08:00 AM EDT Reads: 1,252
Recent technology advances in miniaturization has positioned the wearables as the pinnacle of technology convergence with the human body. We inquire if wearables are mere standard miniaturized devices extended with the connectivity and present our views on considerations like design, applications, performance, efficiency, interoperability, usage scenarios, human device interaction and consequent trade-offs enabling wearables to impart optimal value.
Apr. 28, 2015 08:00 AM EDT Reads: 1,174
In this session we look at creating interactive communications via the web by adding messaging, file transfer, and group communication (group chat and audio/video conferencing) into the web experience. We will also discuss potential applications of this technology in areas including B2B, B2C, P2P, and gaming. Peter is Technical Director at Acision. He graduated from The University of Edinburgh in 2000 with a BSc (Hons) in Computer Science. After graduation Peter worked on a PSTN switch dev...
Apr. 28, 2015 08:00 AM EDT Reads: 1,232
SYS-CON Events announced today the DevOps Foundation Certification Course, being held June ?, 2015, in conjunction with DevOps Summit and 16th Cloud Expo at the Javits Center in New York City, NY. This sixteen (16) hour course provides an introduction to DevOps – the cultural and professional movement that stresses communication, collaboration, integration and automation in order to improve the flow of work between software developers and IT operations professionals. Improved workflows will res...
Apr. 28, 2015 07:30 AM EDT Reads: 2,537
BroadSoft on Tuesday announced that it is a recipient of the 2014 Frost & Sullivan Market Leadership Award in the Hosted/Cloud Internet Protocol (IP) Telephony market for Latin America. According to Frost & Sullivan market research, the Latin America (LATAM) hosted/cloud Internet Protocol (IP) telephony market, including integrated unified communications and collaboration (UC&C) applications, is currently experiencing a rapid growth trajectory and is expected to exhibit a tenfold rise in annual...
Apr. 28, 2015 07:00 AM EDT Reads: 2,405
SOASTA, the leader in performance analytics, today reported record growth of the CloudTest community, exceeding 30,000 registered users of the CloudTest platform in Q1 2015. SOASTA also announced widespread adoption of its Web and mobile testing solutions, with more than 1,600 customers completing more than 285,000 tests using CloudTest during the quarter. This rapid growth shows that DevOps-driven digital businesses are embracing a more continuous approach to testing, and CloudTest is meeting t...
Apr. 28, 2015 06:00 AM EDT Reads: 1,578
Apr. 28, 2015 05:45 AM EDT Reads: 1,390
GENBAND has announced that SageNet is leveraging the Nuvia platform to deliver Unified Communications as a Service (UCaaS) to its large base of retail and enterprise customers. Nuvia’s cloud-based solution provides SageNet’s customers with a full suite of business communications and collaboration tools. Two large national SageNet retail customers have recently signed up to deploy the Nuvia platform and the company will continue to sell the service to new and existing customers. Nuvia’s capabili...
Apr. 28, 2015 03:00 AM EDT Reads: 1,923
Sonus Networks introduced the Sonus WebRTC Services Solution, a virtualized Web Real-Time Communications (WebRTC) offer, purpose-built for the Cloud. The WebRTC Services Solution provides signaling from WebRTC-to-WebRTC applications and interworking from WebRTC-to-Session Initiation Protocol (SIP), delivering advanced real-time communications capabilities on mobile applications and on websites, which are accessible via a browser.
Apr. 28, 2015 02:15 AM EDT Reads: 2,004
Temasys has announced senior management additions to its team. Joining are David Holloway as Vice President of Commercial and Nadine Yap as Vice President of Product. Over the past 12 months Temasys has doubled in size as it adds new customers and expands the development of its Skylink platform. Skylink leads the charge to move WebRTC, traditionally seen as a desktop, browser based technology, to become a ubiquitous web communications technology on web and mobile, as well as Internet of Things...
Apr. 28, 2015 01:45 AM EDT Reads: 2,334
SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are conf...
Apr. 28, 2015 01:30 AM EDT Reads: 5,051
“With easy-to-use SDKs for Atmel’s platforms, IoT developers can now reap the benefits of realtime communication, and bypass the security pitfalls and configuration complexities that put IoT deployments at risk,” said Todd Greene, founder & CEO of PubNub. PubNub will team with Atmel at CES 2015 to launch full SDK support for Atmel’s MCU, MPU, and Wireless SoC platforms. Atmel developers now have access to PubNub’s secure Publish/Subscribe messaging with guaranteed ¼ second latencies across PubN...
Apr. 28, 2015 01:00 AM EDT Reads: 3,883
SYS-CON Events announced today that Vicom Computer Services, Inc., a provider of technology and service solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. They are located at booth #427. Vicom Computer Services, Inc. is a progressive leader in the technology industry for over 30 years. Headquartered in the NY Metropolitan area. Vicom provides products and services based on today’s requirements...
Apr. 28, 2015 12:30 AM EDT Reads: 1,767