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SYS-CON MEDIA Authors: Mike Kavis, Carmen Gonzalez, Elizabeth White, Pat Romanski, Liz McMillan

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Mark Strecker Named New CEO of Amobee

Trevor Healy Steps Down

REDWOOD CITY, CA -- (Marketwired) -- 05/30/14 -- Amobee's Board of Directors today announced that Trevor Healy has stepped down as Chief Executive Officer, and has named Mark Strecker, previously Amobee's President and COO, as the company's new CEO. Healy will stay with Amobee over the next few months in an advisory role to ensure a smooth transition.

"Trevor's vision and leadership have been instrumental in making Amobee one of the global leaders in digital advertising," said Allen Lew, CEO of SingTel Group Digital L!fe and Chairman of Amobee's Board of Directors. "I want to thank Trevor for his many contributions. Amobee is key to GDL and I look forward to working with Mark to drive Amobee's next growth phase."

"There is never a good time to leave a company you love and have spent many years to build and grow into a successful global business," said Trevor Healy. "I couldn't be more proud of what we have accomplished. Mark has been running Amobee's day-to-day operations over the last four years and has always shared my vision for the company. I believe he is the best leader for Amobee, and I look forward to working closely with him to facilitate a seamless transition."

As President and COO, Strecker was responsible for Amobee's worldwide sales and operations, including the management of Amobee's product and engineering teams, client management and service and support across all markets. He has played a key role in driving the company's global growth and industry leadership, as well as in the integration of other acquisitions under the Amobee Group.

"I am honored to be taking over the reins from Trevor," said Mark Strecker, CEO of Amobee. "We have worked together to build a great team and deliver innovative solutions for our customers, and I am excited about leading the charge on Amobee's mission to transform digital advertising."

About Amobee
Amobee is defining digital advertising with comprehensive technology solutions and services for advertisers, publishers and mobile operators worldwide. Amobee technology enables its customers to run targeted, leading-edge mobile-centric ad campaigns on a global scale with unparalleled ROI. Amobee DSP is the industry's most advanced programmatic platform for mobile and digital advertising. The proprietary Amobee 3D platform empowers advertisers to create realistic, interactive 3D ads that allow mobile users to engage with products in ways never possible before. Amobee is a division of SingTel's Group Digital L!fe, which is focused on creating new digital growth engines to delight customers and disrupt adjacent industries. Amobee was named "Mobile Marketing & Advertising Agency of the Year" at the 17th Annual Global Mobile Awards.

About Singapore Telecommunications Limited
SingTel is Asia's leading communications group providing a portfolio of services including voice and data solutions over fixed, wireless and Internet platforms as well as infocomm technology and pay TV. The Group has presence in Asia and Africa with over 500 million mobile customers in 25 countries, including Bangladesh, India, Indonesia, the Philippines and Thailand. It also has a vast network of offices throughout Asia Pacific, Europe and the United States.

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