|By Marketwired .||
|June 6, 2014 10:19 AM EDT||
WASHINGTON, DC--(Marketwired - June 06, 2014) - Government Executive Media Group, the public sector and defense division of Atlantic Media, announced today that its Government Executive and Nextgov brands are both ranked #1 in federal readership in their categories in the newly released 2014 Federal Media and Marketing Study conducted by the independent research firm Market Connections, Inc.
According to the survey of over 3,700 federal managers, Government Executive magazine is the most read government-focused print publication. Its sister web site, GovExec.com is #1 in readership among web sites dedicated to covering government. Following a year of rapid traffic growth,
Nextgov, which focuses on the role of technology in government, is ranked #1 among federal IT web sites. Nextgov also increased its lead this year, now visited by 66% more study respondents than its closest competitor. Segmenting the data further, among the 1,931 study respondents who work in defense and military agencies, Nextgov is also the #1 visited federal IT web site.
"We are honored that our brands continue to be the top-ranked information sources among federal managers," said Constance Sayers Witherspoon, President of Government Executive Media Group. "Our formula of investing heavily in high quality journalism and innovative digital products positions us well to serve the federal decision makers who are transforming the way government operates."
Nextgov reaches a powerful audience of tech leaders and influencers defining government strategies and investments -- including over 187,000 unique monthly visitors and 91,000 e-newsletter subscribers.
Government Executive, the premier management resource for government, is experiencing explosive growth in its digital audience and will next month extend its editorial coverage to include information, analysis and events about innovation at the state, county and local levels of government. Michael Grass, a co-founder of DCist.com, has recently joined the brand as Senior Editor to launch the state and local initiative.
About Government Executive Media GroupThe government and defense division of Atlantic Media, Government Executive Media Group is dedicated to providing public sector and national security leaders with trusted and useful insights and best practices to help them advance their organizational missions. Its brands, Government Executive, Nextgov, and Defense One, all hold leadership positions in their categories and service rapidly growing, tech-savvy audiences. Visit www.GovExec.com/mediakit.
Government Executive Media Group