SYS-CON MEDIA Authors: Kevin Benedict, Gilad Parann-Nissany

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ITV Player Launches on Roku Streaming Platform

ITV and Roku Inc. today announced that ITV Player is now offered on the Roku® streaming platform. ITV Player joins Roku’s large selection of entertainment with more than 750 video, music and game channels available in the UK.

ITV Player on the Roku® streaming platform (Photo: Business Wire)

ITV Player on the Roku® streaming platform (Photo: Business Wire)

ITV Player provides customers with access to the last 30 days of ITV’s catch-up content across ITV, ITV2, ITV3, ITV4 and CITV. Consumers can enjoy programmes such as Britain’s Got Talent, Coronation Street and The Americans in addition to coverage of this summer’s World Cup and Tour de France sporting events.

ITV Player is available now for Roku customers in the UK to watch their favourite ITV programmes on demand. The ITV Player channel can be found in the UK Roku Channel Store on all current-generation Roku players, including the newly launched Roku Streaming Stick™ (HDMI® version).

Martin Goswami, Director of Pay & Distribution at ITV, said: “A key part of our strategy is to make our content accessible on multiple platforms and we are delighted to be working with Roku to bring our programmes to their devices.”

Ed Lee, Vice President of Content Acquisition at Roku said: “ITV Player is one of the most recognized sources of programming in the UK and we’re delighted to bring its premier library of popular shows to Roku customers in the UK. Our focus is always on offering the best streaming entertainment and ITV is a great addition for TV lovers.”

About ITV plc

ITV is the largest commercial television network in the UK. It is the home of popular television from the biggest entertainment events, to original drama, major sport, landmark factual series and independent news. It operates a family of channels including ITV, ITV2, ITV3 and ITV4 and CITV which are broadcast free-to-air. ITV is also focused on delivering its programming across multiple platforms including itv.com, video on demand and other platforms, mobile devices and games consoles. ITV Studios produces and sells programmes and formats in the UK and worldwide, and comprises of ITV’s UK and international production operations, international distribution, home entertainment, publishing, merchandising and licensing.

About Roku, Inc.

Roku is the creator of the most popular streaming platform for delivering video, music and casual games to the TV. The Roku platform features the largest collection of entertainment available for streaming to the TV and is accessible through Roku streaming players, the Roku Streaming Stick, Roku Ready® devices and later this year on Roku TVs. Roku products are sold in the U.S., Canada, the U.K. and the Republic of Ireland. Roku was founded by Anthony Wood, inventor of the DVR. Roku is privately held and headquartered in Saratoga, Calif., U.S.

Roku and Roku Ready are registered trademarks and Streaming Stick is a trademark of Roku, Inc. in the U.S. and in other countries.

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