SYS-CON MEDIA Authors: Mat Mathews, PR.com Newswire, David Smith, Tim Crawford, Kevin Benedict

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NYIM's Integrated Data-Driven Marketing Program Will Feature Marketwired as a Media Partner

NEW YORK, NY and TORONTO, ON--(Marketwired - June 11, 2014) - New York Institute of Management (NYIM) is announcing a new partnership with Marketwired, a social communications leader offering best-in-class news distribution and reporting, for the upcoming "Integrated Data Driven Marketing" IDDM Program, which will run on July 15th- 31st, 2014.

Through this strategic partnership, Marketwired will connect audiences in its US National newsline network regarding the IDDM Program benefits for professionals who are seeking to advance their career, as well as organizations who want to invest in their key talent. In addition, for the duration of the partnership NYIM will feature live Marketwired.com content related to social, mobile, and digital media that will be of interest to IDDM participants.

With 6, 2.5 hour sessions between July 15th and July 31st, 2014, the IDDM program will gather high-achieving professionals from top marketing organizations who will learn how to assess the effectiveness of marketing activities, justify marketing spending, measure marketing ROI and maximize customer engagement. The IDDM program will include live lectures, case studies, best practices and market insights from guest visionary industry experts. Participants will be provided with key takeaways that can be implemented throughout their enterprise.

All courses will be conducted from 1pm to 3:30pm EDT, between July 15th and July 31st, 2014 and delivered using the Institute's online learning platform. Leading Marketing professionals will now be able to follow this program regardless of their geographic location and travel schedules. Visit the online page for full program details.

Participants that register before June 18th, 2014 can benefit from the limited discounted Early Bird pricing. For registration and how to reserve a seat visit https://nyimexec-iddm-july2014.eventbrite.com.

For the latest news, updates and information about how to register follow NYIM on Linkedin or Facebook.

About NYIM
The New York Institute of Management is an independent, mission-driven organization committed to advance the management practice and enhance organizational performance. As a trusted partner of some of the world's leading academic institutions NYIM is pioneering new approaches to flexible corporate education that connects practitioners to capture knowledge, build skills, solve problems and generate innovative business ideas. NYIM's programs are developed based on the latest thinking, utilizing real-world; highly interactive applications and tools to prepare the students and accelerate their career path. For more about NYIM please visit: www.nyimexec.com

About Marketwired
Partnering with companies of all sizes -- from start-ups to Fortune 500 enterprises -- Marketwired™ is an innovative, social intelligence company offering best-in-class, global news distribution and reporting. Powered by Sysomos, Marketwired™ products also provide state-of-the-art social media monitoring and analytics. This critical business intelligence provides instant and unlimited access to all social media conversations, allowing brands to see what's happening, why it's happening, and who's driving the conversations. Visit us at www.marketwired.com and follow us at @Marketwired.

For further information contact NYIM at [email protected]

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