SYS-CON MEDIA Authors: Kevin Benedict, Gilad Parann-Nissany

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Primacy Recognized for Exceptional Digital and Marketing Work

Independent agency Primacy today announced the company has been honored with a record number of awards through the first half of 2014. This achievement underscores Primacy’s continued dedication to providing meaningful business results through a unique approach that intersects creative, innovative marketing solutions and technology know-how.

Primacy was honored with more than 40 awards, and received significant recognition for its work in key industry verticals, such as education, health care and financial services. In the education sector, Primacy was honored with a MITX What’s Next Award, which recognizes New England’s best digital innovations, for its work with Emmanuel College in executing a website overhaul. Additionally, Primacy received a number of recognitions from the Advertising Club of Connecticut and the Connecticut Art Director’s Club for its work with Emmanuel on its website redesign and Regis College for several on-and-offline marketing campaigns.

Primacy also received accolades for its work with innovative health care institutes, including Tufts Medical Center, Yale New Haven Hospital, Middlesex Hospital and EmblemHealth on a wide set of campaigns to better engage patients. Primacy received several awards for its health care work from the Advertising Club of Connecticut and the Connecticut Art Director’s Club, as well as a Gold recognition from the Lamplighter Awards, which honor the top hospitals and agencies for marketing excellence. In the financial sector, Primacy was recognized for its work with The Hartford’s Tech Quest at the 18th annual Webby Awards, the leading international award honoring excellence on the internet.

The agency was also selected as one of Connecticut’s Best Places to Work for the third consecutive year. Primacy was ranked ninth in the small/medium company category, as a result of its efforts to create a positive work environment centered on blending creativity and technology, commitment to client service and strong corporate culture.

“We are thrilled to be experiencing such strong award momentum in the first half of 2014,” said Lino Ribolla, executive creative director at Primacy. “As we’ve grown and have taken on more complex, integrated campaigns for clients, it’s exciting to be recognized as one of the top awarded agencies in Connecticut. Our ability to deliver online and offline marketing services, coupled with technology and creative enables us to stand out as a leader across industries, and it’s wonderful to have that work recognized by our peers and respected industry organizations.”

For a full list of Primacy’s award recognitions to date, please visit the website here: http://www.theprimacy.com/blog/bringing-home-the-gold/

About Primacy

Primacy is an award-winning, independent digital agency that provides unparalleled client service, solution-oriented technology and in-depth industry expertise to deliver engaging experiences that have meaningful impact and measurable, actionable results. Primacy offers a full-breadth of services including design and user experience, marketing, technology, branding, mobile, media planning and buying, and strategic thinking.

Primacy works with a diverse range of clients in verticals including consumer, financial services, health care, manufacturing and higher education. Clients include Amica, Cannondale, CIGNA, EmblemHealth, ESPN, The Hartford, MassMutual, Middlesex Hospital, MIT, Regis University, Sikorsky Aircraft, SunGard Financial Systems, Tufts Medical Center, Quinnipiac University and Yale-New Haven Hospital. The company is headquartered in Farmington, CT with offices in New York and Boston. To find out more, visit www.theprimacy.com.

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