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SYS-CON MEDIA Authors: David Sprott, Elizabeth White, Carmen Gonzalez, Mike Kavis, Pat Romanski

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FireChaser Express – The Game Launches on to Mobile Devices

Gamers ready to experience the thrilling action of FireChaser Express, the nation’s first dual-launch family coaster, now can do so virtually even before they board the ride. Even better, they can win a free pass to the Express Lane at the park’s innovative new attraction!

Gamers race to put out a fire at Crazy Charlie's Gas & Fireworks Emporium in Dollywood's new FireCha ...

Gamers race to put out a fire at Crazy Charlie's Gas & Fireworks Emporium in Dollywood's new FireChaser Express - The Game for mobile devices. (Photo: Business Wire)

In FireChaser Express – The Game, players speed along the distinctive FireChaser Express track, racing to save the day from impending fire. Along the way, players encounter various obstacles, including fallen trees, boulders and track breaks. As the FireChaser Express train navigates through the beautifully detailed 3-D landscape, players collect golden stars to earn points to assist them during their journey.

After reaching the end of the line, gamers must put out a five-alarm fire at Crazy Charlie’s Gas & Fireworks Emporium. Once the fire is extinguished, players can register their high score. Those playing in the queue line at FireChaser Express have added incentive to record their score. Each hour between 11 a.m. and 5 p.m., the person with the highest score receives a pass for two to move in to the express lane for their next ride on FireChaser Express. Families can download the game prior to arriving at Dollywood in order to practice their skills before they are put to the test at FireChaser Express!

FireChaser Express – The Game follows 2013’s popular RiverRush –The Game, which marked the debut of Dollywood’s Mobile Adventures, an interactive hub which provides guests an opportunity to explore the incredible fun of the Dollywood experience. Users may download both games for free in the iTunes store or the Google Play store.

FireChaser Express launches twice, traveling forward and backward on a winding 2,427-foot track. The coaster launches from the loading station forward, and after a surprise fireworks explosion at Crazy Charlie’s Gas & Fireworks Emporium, riders are catapulted in reverse back to the station!

FireChaser Express is the latest addition to The Dollywood Company’s list of unique new rides. Wild Eagle, the country’s first wing coaster was added in 2012, while RiverRush, Tennessee’s first and only water coaster, debuted at Dollywood’s Splash Country in 2013.

About The Dollywood Company: A highly awarded and widely recognized leader in the amusement industry, The Dollywood Company consists of the 150-acre Dollywood theme park; the 35-acre Dollywood’s Splash Country; Dollywood Cabins; and Dollywood’s DreamMore Resort, scheduled to open in 2015. As unique as its namesake and owner Dolly Parton, Dollywood is the 2010 Applause Award winner, the theme park industry’s highest accolade; the reigning six-time Golden Ticket Award winner; and recipient of 21 Brass Ring Awards for Live Entertainment (more than any other theme park in the world). Open nine months a year (late March through early January), Dollywood offers rides and attractions, shows, and a dozen crafters authentic to the East Tennessee region. Dollywood’s Splash Country, recognized by the Travel Channel as one of the country’s most beautiful waterparks and named 2009’s Must-See Waterpark by the International Association of Amusement Parks & Attractions, operates from Memorial Day to Labor Day. Dollywood Cabins offers luxurious cabin accommodations overlooking Dollywood. Opening in 2015, the 300-room Dollywood’s DreamMore Resort will provide guests spectacular mountain views and family-friendly amenities next door to Dollywood theme park and Dollywood’s Splash Country. For more information, call 1-800-DOLLYWOOD or visit dollywood.com. Operating days and hours vary.

For B-roll, photography and more information. Check the Dollywood Media Room at http://www.dollywood.com/Media/Media-Room.aspx.

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