SYS-CON MEDIA Authors: Elizabeth White, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

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I-Texts Joins Rakuten LinkShare Network

Charities to Receive Advertising Revenue

NEW YORK, NY -- (Marketwired) -- 07/03/14 -- I-Texts is pleased to announce it has partnered with Rakuten LinkShare as a publisher enabling I-Texts charities to receive income when its registered supporters purchase goods and services from Rakuten LinkShare Advertisers. The Rakuten LinkShare Network has more than 1,000 advertisers in the United States and more than 3,000 advertisers worldwide.

I-Texts was a sponsor of the recent Rakuten Marketing Symposium held in New York, New York on June 25 - 26, 2014.

Rakuten LinkShare is a leading provider of full-service online marketing solutions specializing in the areas of affiliate marketing, search marketing, and lead generation. Affiliate marketing is a channel that has driven billions of dollars in sales for online retailers. Over time it has become an integral part of marketing plans and a useful tool for specific marketing and sales objectives including increasing general sales, moving select inventory, and helping new brands become established. Affiliate marketing relies on two groups, the publishers (affiliates) who display advertisements online and the advertisers (merchants) who aim to increase sales for their online shop.

Rakuten LinkShare was recently named the #1 Affiliate Network in the world by mThink for the third year in a row. Over 5,000 people participated in the survey including advertisers, publishers and agencies. Rakuten LinkShare was cited for platform strength, quality of support and international capabilities.

"Our partnership with Rakuten LinkShare will benefit our charities by offering supporters an extensive range of products and services from national and local merchants through the Rakuten LinkShare Network. Charity supporters are enthusiastic about purchasing from these companies knowing a percentage of their purchase is going to a worthy cause," stated Frank Kristan, President of I-Texts, Inc.

About I-Texts, Inc.

I-Texts has developed a state of the art technology platform that connects nationwide charities, supportes and advertisers. In addition to providing a range of message delivery services, I-Texts' unique business model generates positive income for charities through supporters and donors subscribing to text and email advertisements. The company has over 500 charities and more than 400 representatives nationwide. For more information visit www.i-texts.com.

About Rakuten LinkShare Corporation

Rakuten LinkShare Corporation provides online retailers and other businesses with expert online marketing services and solutions. Rakuten LinkShare's cost per action (CPA) affiliate network and lead generation campaigns can acquire new customers, increase revenue and drive overall results while achieving target return on ad spend. Rakuten LinkShare clients are Fortune 500 and other prominent companies doing business online, including J.C. Penney, 1-800-Flowers.com, American Express, Avon Products, and The Body Shop. The company was founded in 1996 and is headquartered in New York City, with offices in San Francisco, Chicago, Tampa, London, Tokyo, São Paulo, and Sydney. Rakuten LinkShare is part of Rakuten Marketing's integrated marketing solutions, which include affiliate marketing, retargeting and display, search marketing, and product and data feeds. For more information visit www.linkshare.com.

About Rakuten

Rakuten, Inc. is one of the world's leading Internet service companies, providing a variety of consumer and business focused services including e-commerce, e-reading, travel, banking, securities, credit card, e-money, portal and media, online marketing, and professional sports. Ranked by Forbes Magazine as number ninth among the World's Most Innovative Companies, Rakuten continues to expand globally with operations throughout Asia, Western Europe, and the Americas. Founded in 1997, Rakuten is headquartered in Tokyo, with more than 10,000 employees worldwide. The company's market capitalization is approximately US$17.7 billion and 2013 revenues were over US$5.3 billion. For more information, visit http://global.rakuten.com/corp/.

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