SYS-CON MEDIA Authors: Kevin Benedict, Gilad Parann-Nissany, Michael Bushong, Eric Brown

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Urbanimmersive Technologies Announces a Non-Brokered Private Placement of Common Shares and Convertible Debentures

MONTREAL, CANADA -- (Marketwired) -- 07/07/14 -- Urbanimmersive Technologies Inc. (the "Corporation" or "Urbanimmersive") (TSX VENTURE:UI) is pleased to announce that it intends to complete a non-brokered private placement to raise gross proceeds of up to $350,000 (the "Offering"). Pursuant to the Offering, the Corporation will issue common shares of Urbanimmersive (the "Common Shares") at the price of $0.15 per Common Share and subordinated secured convertible debentures (the "Debentures") at face value. The mix between Common Shares and Debentures will be determined based on actual subscription received.

Each Debenture will have a maturity date of 60 months from the closing of the Offering and will not bear interest. The Debentures will be convertible into Common Shares, at the option of the holder, at any time prior to the maturity date at the conversion price of $0.15 per Common Share. The Debentures may be redeemed at the option of the Corporation at any time from the date of issuance with 30 days advance notice provided that the volume weighted average trading price of the Common Shares on the TSX Venture Exchange on the 20 consecutive trading days ending on the fifth trading day preceding the date on which the notice of redemption is given is not less than $0.25. The holder will have 30 days after the Corporation provides notice of redemption to convert all or part of the Debentures into Common Shares. The Debentures will be secured by the granting of a security interest over the Corporation's assets subordinated to that of the Corporation's bank debt.

The Offering is expected to close on or about July 18, 2014, and is subject to applicable regulatory approvals, including approval of the TSX Venture Exchange. All securities issued in the context of the Offering will be subject to a four months and one day hold period. The net proceeds from the Offering will be used for market research, sales and marketing initiatives and for working capital purposes.

''We are pleased to complete this financing that will allow us to proceed, in the coming days, with the first test phase of our international expansion strategy, which we have been working on since the beginning of the year. Based on the results obtained, we'll be able to better assess the potential market outside Quebec for our immersive technology and the funding needed to support the expansion initiative.'' said Ghislain Lemire, President and Chief Executive Officer of Urbanimmersive.

About Urbanimmersive

Based in Laval, Urbanimmersive is a leading-edge digital media company that uses innovative patent pending technology for the development and commercialization of its suite of web products and services in the real estate brokerage and new home construction markets.

For more information, visit Urbanimmersive website www.urbanimmersive.com.

This news release does not constitute an offer to sell or a solicitation of an offer to buy any of the securities in the United States or to any U.S. Persons. The securities have not been and will not be registered under the United States Securities Act of 1933, as amended, or the securities laws of any state of the United States of America and may not be offered or sold within the United States of America or its territories or possessions unless pursuant to an exception therefrom.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Caution on Forward-Looking Statements

Certain statements made in this press release that are not historical facts are forward-looking statements and are subject to important risks, uncertainties and assumptions. The results or events predicted in these forward-looking statements may differ materially from actual results or events. As a result, readers are cautioned not to place undue reliance on these forward-looking statements. For additional information with respect to certain of these and other assumptions and risk factors, please refer to the Corporation's management proxy circular dated February 20, 2014, and filed with the Canadian securities commissions. The forward-looking statements contained in this press release represent our expectations as of the date hereof. We disclaim any intention and assume no obligation to update or revise any forward-looking statements.

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