SYS-CON MEDIA Authors: Liz McMillan, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

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Findly Brings Gamification to Recruitment With Latest Innovation

Company Enhances Its Swarm Employee Referral Solution With Social Gamification to Maximize Participation in Referral Programs

SAN FRANCISCO, CA -- (Marketwired) -- 07/14/14 -- Findly, the on-demand talent market leader and a Symphony Technology Group (STG) company, today announced that it has transformed the employee referral process by adding new gamification functionality to Swarm, its innovative employee referral platform. As a result, employers can create engaging employee referral programs that spur participation and transform talent acquisition.

With the release of Swarm Gamification, Findly leverages the hottest tools in online gaming, such as badging, leaderboards and individual scorecards, to turn talent acquisition into a fun, social competition. Through this process, employees across the organization, including executives, will be encouraged to participate and collect digital rewards for referring great candidates. As a result, the company can benefit from the personal and professional networks of its employees and gain access to a wider candidate pool of on-demand talent.

According to industry research, more than three-fourths of employers report that employee referral programs are central to their hiring processes. At the same time, gaming is now a $5.5 billion dollar industry, and online gamification is increasingly used by companies to promote their brands, learn about buyer preferences and provide product education.

Recognizing the value of this phenomenon, Findly's award-winning Swarm platform provides an easy and engaging way for employers to increase participation in their employee referral programs and ensure they get maximum results. Swarm's cutting-edge enhancements allow users to:

  • Earn points and badges: Employees can start the game by joining a team, where they earn points based on a variety of engagement actions. These points can then be translated into badges that can be customized and displayed within an individual's profile.
  • Climb to the top of the leaderboard: With a display of a single player's or group's scores against others, the company can encourage competition and participation in the referral program.
  • Easily manage the program: Administrators can control all aspects of the referral game, assigning teams, granting scores, creating missions, managing badges and more.
  • Access the game on their mobile devices: All features of Swarm Gamification are mobile responsive to adapt to any smartphone or tablet screen, enabling employees to take part on any device.

"Findly remains committed to bringing new innovations to the recruitment industry to help employers identify and engage top talent in ways never before possible," said Jeff Kreutz, Findly's senior vice president, Products. "With the release of Swarm Gamification, we're delivering a totally new way for companies to maximize the impact of their employee referral programs to connect with the best talent. As a result, companies can provide a fun, mobile-optimized and rewarding experience, while enabling all employees to take an active role in the talent acquisition process."

About Findly
Findly leads the world in talent acquisition innovation. Findly's award-winning solutions combine unrivaled mobile and social capabilities, employer brand strategy, creative, digital and media placement with applicant tracking and assessments to address the challenge of finding the right talent at the push of a button. Built for today's digitally savvy and highly mobile workforce, Findly delivers a compelling unified platform of technology and services to acquire, manage, screen and engage only warm candidates. The result is a more strategic use of talent and enhanced competitive advantage. Learn more at http://www.findly.com.

About Symphony Technology Group
Symphony Technology Group (STG) is a strategic private equity firm with the mission of investing in and being a partner in building great software and services companies. In addition to capital, STG provides transformation expertise to enable its portfolio companies to deliver more value to clients to retain and attract the best talent and to achieve best-in-class business performance. All STG portfolio companies are expected to grow through innovation. STG's current portfolio consists of 12 global companies with combined revenue of approximately $2.5 billion and thousands of employees spread across North America, Europe and Asia. For more information, please visit www.symphonytg.com.

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