|By Marketwired .||
|July 14, 2014 03:00 PM EDT||
NEW YORK, NY -- (Marketwired) -- 07/14/14 -- TheBu Kombucha, an exceptionally refreshing blend of cultured tea and live probiotics, has announced its launch into Sprouts Farmers Markets, select Whole Foods Markets® and other natural and fine specialty stores. TheBu is available in five artisan flavors: Tangerine, Tropical, Lavender, Honeydew and Chai Spice.
"Our goal is to bring our healthy and delicious kombucha to the mainstream market. TheBu's fresh taste and contemporary look distinguishes it from other beverages and appeals to both new and existing Kombucha drinkers," says Gary Hawes, Brew Master, Founder and CEO. "Today's consumers are looking for healthy alternatives in every aspect of their lives in order to feel and perform better. TheBu gives consumers all of the health benefits of traditional kombucha without sacrificing good taste. TheBu's light and refreshing flavors are delicious to drink any time of day, alone, or paired with your favorite foods."
"TheBu is the result of our quest for the perfect beverage," explains TheBu co-founder and VP of Marketing, Ryan Mason. "We are excited to be expanding into Sprouts and select Whole Foods, and we look forward to helping customers harness the natural balance, energy and enhanced vitality associated with our beverage."
TheBu is a new style of kombucha with a refreshing, clean taste, made with innovative brewing techniques and high-quality cultures. TheBu is USDA certified organic and is available in five artisan flavors: Tangerine, Tropical, Lavender, Honeydew, and Chai Spice. With more than 1 billion probiotics in every bottle, TheBu refreshes and restores balance and vitality to your body. Experience Life in a Bottle.
To interview CEO Gary Hawes, or to inquire about additional information or product samples, please connect with the media contact above.
About TheBu Kombucha
TheBu was developed in Hawaii by its founders, Gary Hawes and Ryan Mason. It was born out of their quest to develop a healthy alternative to sports drinks and supplements, designed to replenish, energize and enhance their rigorous fitness regimen. Utilizing his background in biochemistry, Gary's R&D yielded improved cultures and brewing techniques that led to an innovative new take on kombucha. Using the highest quality ingredients, handcrafted in small batches, he found that his artisan approach yielded a drink that was not only healthy but tasted great too. TheBu is dedicated to helping people achieve a healthy balance in their life, enabling them to pursue their passions with a greater sense of fulfillment and pleasure. Find TheBu in Sprouts Farmers Markets, select Whole Foods, and natural/specialty retailers nationwide. Follow us on Facebook, Twitter and Instagram. #Live TheBu.
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