SYS-CON MEDIA Authors: Greg Schulz, Gilad Parann-Nissany, Kevin Benedict, RealWire News Distribution, Unitiv Blog

News Feed Item

Outside Hacks: A Boutique Music Hackathon in Search of Outside Lands’ Superstar Hackers to Be Held at Weebly

Outside Hacks is an annual hackathon put on by premiere music and arts festival, Outside Lands. The hackathon will take place July 26 - July 27 at Weebly’s downtown San Francisco headquarters.

Outside Hacks is being produced by CODEMKRS and will feature engineers, hackers, and designers creating new ways to enhance the Outside Lands experience for fans and artists. The winning teams will go inside Outside Lands to become literal rockstar hackers, winning a once in a lifetime opportunity to turn a good idea into a real world product alongside the very best in San Francisco music and technology.

Outside Lands’ Hackathon producer Travis Laurendine says: “The first Outside Hacks blew away all of our expectations in terms of turnout, quality of hackers, and ingenuity of the ideas. So much that the producers of the festival let one of the apps go live at the festival just 2 days after announcing it as the winner. This year we learned from that and moved the hackathon earlier in the calendar to ensure that the winning team’s app has time to get properly integrated and become part of the official Outside Lands tech experience.”

In the 24-hour event, which runs from Saturday afternoon to Sunday afternoon, selected teams of web developers and designers will compete for a chance to win the ultimate Outside Lands experience and the opportunity to continue to incubate their product from inside the festival. Their challenge is to come up with ways to improve the experience for artists and fans.

“When you get a bunch of developers and designers together, the creative possibilities are endless,” said David Rusenko, co-founder and CEO of Weebly. “We’re super excited to be hosting Outside Hacks and can’t wait to see some heated competition around ideas to make Outside Lands even more awesome for artists and fans.”

Outside Hacks debuted last year with over 100 developers, designers, and innovators making new apps and technologies in just 24 hours. What sets Outside Hacks apart from other music hackathons is that the technologies created will go live at the festival so the 80,000 people there will become the apps first user base.

The finalists will be announced at the end of the hackathon and this will earn them a slot demoing their hacks to a panel of elite judges from the technology and music industries. Winners will be announced at the awards ceremony on July 28th.

The winning team wins prizes geared at turning their idea from code into something of value to the people of Outside Lands. Their app will be integrated into the official festival app and marketed to the fans of the festival. The producers of the hackathon will serve as connectors for the winning teams linking them with relevant people and companies to help them validate their products inside Outside Lands. This is counter to a traditional hackathon, since most hacks that get made at hackathons never see the light of day. Prizes will be awarded from Outside Lands and sponsors Weebly, TeeSpring, Gracenote, Rdio, Spotify/Echonest, Mashery and more.

Due to the overwhelming response of early bird sign ups, Outside Hacks is now only allowing applications for people who complete Outside Hacks challenges, the first of which is located at: http://outsidehacks.com.

For more information about Outside Lands visit http://sfoutsidelands.com or download the official apps.

About CODEMKRS

CODEMKRS is a hackathon event organizer that started in New Orleans, Louisiana with the hackathon for Super Bowl XLVII. CODEMKRS is dedicated to fixing problems using technology teams in code marathon events. These events are often connected to larger entertainment events or innovation conferences like SXSW, Sundance, and Bonnaroo.

About Weebly

Based in San Francisco, Weebly is a consumer service that lets millions of people easily create a unique website, blog or online store they are proud to share. People can start their own business, sell online, showcase their achievements, and communicate with visitors in a thoughtful and lasting way. Weebly gives everyone the freedom to build a high-quality site that works brilliantly across computers, phones and tablets. Weebly offers a range of pricing options, including a free plan and premium plans from $4 to $29/month. Weebly is privately funded by Sequoia Capital, Tencent Holdings, Baseline Ventures, Ron Conway, and Y Combinator.

About Outside Lands

San Francisco's Outside Lands Music & Arts Festival began in 2008 and takes place annually in historic Golden Gate Park. With an incomparable vision for marrying food, wine and music in a fashion unlike any other festival in the country, Outside Lands has become one of the most popular summer events for both the culinary and music enthusiast alike. It is a welcomed and beloved world-class tradition in its hometown, as it is now known as the event that celebrates in grand style all the things that make the Bay Area one of the most desirable places to live and visit. In its first five years, Outside Lands has raised over $8.3 million dollars for the San Francisco Recreation and Park Department, and, while honoring Northern California’s spectacularly diverse culture, it has set a new standard for live events worldwide.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.