SYS-CON MEDIA Authors: Greg Ness, Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel

News Feed Item

Choosing Renewable Materials to Help The Planet and Businesses Thrive

Tetra Pak Canada Launches Moving To The Front Campaign

TORONTO, ONTARIO -- (Marketwired) -- 07/23/14 -- Editors' Note: There is a photo associated with this press release.

Tetra Pak Canada Inc., today released a new white paper examining the use of materials in packaging that can be regrown or replenished naturally as a solution to the planet's growing resource scarcity and to sustain the future of the consumer packaged goods industry. The paper is part of the launch of a new campaign, "Moving To The Front", encouraging suppliers, manufacturers, brand owners, NGOs and others to expand focus from the mid and end of the packaging life cycle to the beginning.

The Company's efforts highlight the need for broader embrace and acceptance of industry practices that focus on the importance of material sourcing in protecting our world's limited natural resources and how these practices can create long-term shared value for businesses and society.

As the global population grows and demand increases for consumer packaged goods and packaging, global supplies of clean air, water, oil, natural gas, and minerals are under greater pressure, potentially disrupting entire supply chains.

"Our movement comes at a time when Canadian businesses and environmentalists are responding to increased consumer demand for industry practices that reduce the impact on our planet," said Elisabeth Comere, Director, Environment and Government Affairs at Tetra Pak. "While recycling will continue to be a key part of a restorative circular economy, it is not the only component. As we note in our paper, What is Renewability in Packaging and Why Should We Care? the finite nature of global resources means that the time to change and innovate is now," she added.

"Packaging can be a tool for conservation; it has the potential to drive demand for sustainably produced raw material at an immense scale," said Erin Simon, manager of packaging and material science at World Wildlife Fund. "It's exciting to see Tetra Pak embracing this model, and -- even more important -- encouraging others to 'Move to the Front' on packaging."

"As we have always seen it, renewability, which is using a resource that can be regrown or replenished naturally over time, such as paperboard-based packaging and bio-based polyethylene (PE) can have a positive impact on our global economic stability and the ongoing health and biodiversity of our planet," Comere said.

"We want to encourage our suppliers, manufacturers, brand owners and others to understand what we all stand to gain in terms of planet and business impact by adopting these practices," she added.

Tetra Pak and PROTECTS WHAT'S GOOD are trademarks belonging to the Tetra Pak Group.

According to Brian Kennell, President and CEO, Tetra Pak Inc., businesses that adopt renewability practices will:


--  Realize business growth because long term supply resources will be
    secured and retailer preference and consumer demand for packaging made
    with renewable materials will grow.

--  Manage and mitigate risks caused by geopolitical threats to sourcing
    more effectively, leading to a more reliable supply chain with less
    business disruption around supply of resources and better ability to
    manage costs and experience less price volatility.

--  Build brand equity, differentiation and emotional connections with
    consumers because as consumer knowledge around resource scarcity grows,
    so too will their demand for packaging with renewable content, as it did
    around recycling.

As noted in the white paper, decades of promotion and education around recycling changed societal practices and businesses focused on securing sustainable end-of-life solutions to products and packaging.

"We don't want to lose any ground on recycling or other commitments where we and others have been successful," Kennell said. "But a company's license to operate is now firmly based in its ability to mitigate and reduce the impacts of products at all life cycle stages. Acting at the front end is a must in today's economy."

In the coming months, Tetra Pak will be engaging suppliers, manufacturers, brand owners, NGOs and other stakeholders to join the Moving To The Front campaign.

"We're asking these groups and others to help educate and advocate for broad acceptance of renewability practices that ensure the security of the packaging industry and the sustainability of natural resources for generations to come," said Comere.

To learn more about Moving To The Front and to download Tetra Pak's new white paper, What is Renewability in Packaging and Why Should We Care?, visit http://www.doingwhatsgood.us/moving-to-the-front/

ABOUT TETRA PAK

Tetra Pak is the world's leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries around the world. With more than 23,000 employees based in over 80 countries, we believe in responsible industry leadership and a sustainable approach to business. Our motto, "PROTECTS WHAT'S GOOD™," reflects our vision to make food safe and available, everywhere. More information about Tetra Pak is available at www.tetrapak.com

Tetra Pak, the Tetra Pak logo, PROTECTS WHAT'S GOOD, Tetra Navigato, Tetra Pak iLineXT, Tetra Brik, Tetra Top, Lokka, Tetra Gemina, Tetra Fino and LightCap are trademarks belonging to the Tetra Pak Group.

To view the photo associated with this press release, please visit the following link: http://media3.marketwire.com/docs/Movetothefront_Infographic.pdf

Contacts:
Giovanna Lemos
Tetra Pak US and Canada
+1 847-955-6281
+1 224-213-6769
[email protected]

Michelle Gurney
(Shift Consulting For Tetra Pak)
+1 403-431-0759
[email protected]

Bess Winston
(Winston Consulting For Tetra Pak)
+1 202-321-4355
[email protected]

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Lori MacVittie is responsible for education and evangelism of application services available across F5's entire product suite. Her role includes authorship of technical materials and participation in a number of community-based forums and industry standards organizations, among other efforts. MacVittie has extensive programming experience as an application architect, as well as network and systems development and administration expertise. Prior to joining F5, MacVittie was an award-winning Senio...
15th Cloud Expo, which took place Nov. 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, expanded the conference content of @ThingsExpo, Big Data Expo, and DevOps Summit to include two developer events. IBM held a Bluemix Developer Playground on November 5 and ElasticBox held a Hackathon on November 6. Both events took place on the expo floor. The Bluemix Developer Playground, for developers of all levels, highlighted the ease of use of Bluemix, its services and functionalit...
SYS-CON Media announced today that Skytap blog on "DevOps Journal" exceeded 84,000 story reads. DevOps Journal is focused on this critical enterprise IT topic in the world of cloud computing. DevOps Journal brings valuable information to DevOps professionals who are transforming the way enterprise IT is done. Noel Wurst is the managing content editor at Skytap. Skytap provides SaaS-based dev/test environments to the enterprise. Skytap solution removes the inefficiencies and constraints that comp...
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the ...
In her General Session at 15th Cloud Expo, Anne Plese, Senior Consultant, Cloud Product Marketing, at Verizon Enterprise, focused on finding the right mix of renting vs. buying Oracle capacity to scale to meet business demands, and offer validated Oracle database TCO models for Oracle development and testing environments. Anne Plese is a marketing and technology enthusiast/realist with over 19+ years in high tech. At Verizon Enterprise, she focuses on driving growth for the Verizon Cloud platfo...
The 3rd International @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to th...
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things promises to transform businesses (and lives), but navigating the business and technical path to success can be difficult to understand. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, demonstrated how to approach creating broadly successful connected customer solutions using real world business transformation studies including New England BioLabs and more.
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happe...
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
"ElasticBox is an enterprise company that makes it very easy for developers and IT ops to collaborate to develop, build and deploy applications on any cloud - private, public or hybrid," stated Monish Sharma, VP of Customer Success at ElasticBox, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The definition of IoT is not new, in fact it’s been around for over a decade. What has changed is the public's awareness that the technology we use on a daily basis has caught up on the vision of an always on, always connected world. If you look into the details of what comprises the IoT, you’ll see that it includes everything from cloud computing, Big Data analytics, “Things,” Web communication, applications, network, storage, etc. It is essentially including everything connected online from ha...
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series dat...
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...