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Efftec International, Inc. Announces Strategic Partnership With Online Retailer

TULSA, OK -- (Marketwired) -- 07/31/14 -- Efftec International, Inc. (OTC: EFFI), a holding company focused on direct acquisition and development in growth industries, is pleased to announce that it recently has executed a formal Strategic Partnership Agreement with Nemestrinus Ltd. ("Nemestrinus"), a United Kingdom company.

Nemestrinus is headquarted in the United Kingdom, and owns and operates a number of online marketplaces. The marketplace of principal interest to Efftec is Nemestrinus's main site, which can be visited at http://www.bitcoinseedstore.com/. The synergies between Efftec's PotSnob iOS™ and the services and markets provided by Nemestrinus are both direct and relevant, and as such, the Companies are very pleased to be working together for mutual benefit.

As a provider of a large number of high-quality, high-potency seed strains to its customer base, Nemestrinus is consistently updating its selection to include new hybrid and 'custom' seed varieties, as well as a variety of other cannabis-related products available through its marketplace. Currently, the Companies are advancing discussions on a number of collaborative efforts which we envision will be highly advantageous to both, and we expect material agreements be agreed upon in the very near future.

Efftec International, Inc. (OTC: EFFI) is a holding company whose focus is the acquisition and development of proprietary technologies. The Company is actively expanding its footprint in the technology marketplace through acquisitions of valuable IP and existing companies with proven business models.

About PotSnob:

PotSnob provides users a sleek and intuitive way to access detailed information pertaining to their favorite cannabis strains. With its new navigation and search functionality put in place, finding your preferred strains has never been this easy. Additionally, the new PotSnob provides laboratory tested THC/CBD levels, concise but detailed strain descriptions, as well as individually paired food recommendations ('munchies') for each strain. The newly redesigned PotSnob app is the cannabis connoisseurs' best friend and companion.

Safe Harbor:

This Press Release may contain, among other things, certain forward-looking statements, including, without limitation, (i) statements with respect to the Company's plans, objectives, expectations and intentions; and (ii) other statements identified by words such as "may," "could," "would," "should," "believes," "expects," "anticipates," "estimates," "intends," "plans" or similar expressions. These statements are based upon the current beliefs and expectations of the Company's management and are subject to significant risks and uncertainties. Actual results may differ from those set forth in the forward-looking statements. These forward-looking statements involve certain risks and uncertainties that are subject to change based on various factors (many of which are beyond the Company's control).

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