SYS-CON MEDIA Authors: Xenia von Wedel, Peter Silva, Glenn Rossman, Ava Smith, Elizabeth White

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Culture Foundry’s Growth Continues With Addition of Director of Business Development Ryan Blanchard

What would inspire a company following a mantra of slow and steady growth to create a role focused on business development? Two words: timing and talent. For interactive strategy, design and development firm Culture Foundry (www.culturefoundry.com), timing and talent recently converged with the announcement that Ryan Blanchard has joined the team as Director of Business Development.

Culture Foundry’s growth to date had been driven by expansion of its current clients’ online ventures (for such clients as Bonnie Raitt, Churchill Downs / Kentucky Derby, Jackson Browne, Home Power Magazine, Crosby Stills & Nash, the Esalen Institute, Mad Genius Radio and Humanosphere), and new business was driven exclusively by word of mouth. The company prides itself on continuing client relationships that can be measured in years, in some cases 10+ years. So does the addition of a business development role presage rapid growth? Not necessarily.

“Ryan’s business development focus will be on fit, not volume,” said Culture Foundry CEO Hans Bjordahl. “We’d rather have one great fit than a hundred quick hits. We work best with clients who bring something of value to the world, and they in turn recognize the value we can provide to help them reach their goals online. That’s the foundation of the next 10+ year relationship. We had an incredible surge of interest in this position and in Culture Foundry, and after talking to many talented candidates, we think Ryan is the right person to forge these new partnerships.”

Blanchard’s background includes more than 10 years of experience in operations, sales and marketing, delivering online solutions for sporting brands such as Oakley and Revo; resort brands such as Copper Mountain and Aspen Skiing Company; and entertainment brands such as Beatport, Sony and Paramount. Prior to joining Culture Foundry, Ryan spent eight years in business development and leadership roles driving the growth and international expansion of Factory Design Labs.

At Culture Foundry, Blanchard will focus on cultivating new business opportunities, including those within the company’s current sectors—music, media and sports/entertainment, among others—as well as expanding its reach to new ones. He will be based in the company’s Boulder office.

“I was really impressed by Culture Foundry’s ‘right client’ approach,” said Blanchard. “I’m looking forward to being part of a team that pursues projects that align from a cultural standpoint rather than just a financial standpoint—at least until I’m able to realize my dream of hosting my own show on HGTV or starting a second career as a Shih Tzu whisperer.”

Asked about Blanchard’s ambitions, Bjordahl noted, “Our team motto is ‘odd but effective.’”

About Culture Foundry

Culture Foundry (www.culturefoundry.com) creates beautiful technology that connects people with transformative experiences. With offices in Austin, Boulder, Portland and Seattle, the company provides strategy, design and technology services for all things interactive, including web, mobile and social. Its clients include Crosby Stills & Nash, Bonnie Raitt, Jackson Browne, Churchill Downs / The Kentucky Derby, Home Power Magazine, SolarPro Magazine, Mad Genius Radio, Esalen Institute, Pride Mountain Vineyards, Kosta Browne Winery and Humanosphere.

To learn more:

Web: www.culturefoundry.com
Email: [email protected]
Twitter: @culturefoundry
Facebook: www.facebook.com/culturefoundry
LinkedIn: www.linkedin.com/company/culture-foundry

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