|By Business Wire||
|August 7, 2014 05:22 AM EDT||
Research and Markets (http://www.researchandmarkets.com/research/ndrmfc/over_the_top) has announced the addition of the "Over The Top (OTT) Market by Content, Access Type - Worldwide Forecasts & Analysis (2014 - 2019)" report to their offering.
In recent times, the production of electronic devices has been significantly increased majorly due to advancement in VLSI (very large scale integration) technologies. This gives added capabilities to these devices including gesture recognition, Internet connectivity, more storage capabilities, and so on. Over The Top (OTT) services primarily use the Internet as a medium for communication. Now, when the devices like smart phones, PDAs, smart TV, set top box, and gaming consoles have the Internet connectivity, OTT services can be used across these devices. In the Over The Top market, certain industry verticals are also expected to provide immense opportunities.
Referring particularly the mobile segment, currently the subscriber uses a phone call, SMS, or video call services in order to communicate with each other through a cellular network. But with the implementation of Over The Top (OTT) services, these users can connect among each other with the help of data connection which they have subscribed on their smartphones. The advantage of using OTT services is that it is much cheaper compared to legacy carrier services. The disadvantage can be the quality of service that is degraded in the countries where there is low Internet penetration.
- Smart Devices
- Phones and tablets
- Set Top Boxes
- Smart TV
- Gaming Consoles
Key Topics Covered:
2 Executive Summary
3 Market Overview
4 Over The Top: Market Size And Forecast By Type Of Content
5 Over The Top: Market Size And Forecast By Access Type
6 Over The Top: Market Size And Forecast By Vertical
7 Over The Top: Market Size And Forecast By Region
8 Over The Top: Market Landscape
9 Company Profiles
- Akamai Technologies
- Apple Inc.
- Facebook Inc.
- Google Inc.
- Microsoft Corp.
- Tencent Holdings Ltd.
- Yahoo Inc.
For more information visit http://www.researchandmarkets.com/research/ndrmfc/over_the_top