SYS-CON MEDIA Authors: Adine Deford, Cynthia Dunlop, Harry Trott, Xenia von Wedel, Peter Silva

News Feed Item

Pixbi Brings Digital Magazines to Life by Powering Instant Product Purchases

New Platform Empowers Consumers to Make Purchases Directly from Digital Publications

NEW YORK, Aug. 11, 2014 /PRNewswire/ -- Pixbi today announced the launch of its new platform for digital magazines to create an interactive purchasing experience for consumers. The technology seamlessly enables instant product purchases through digital magazine images, empowering consumers to make choices as they read and brands to connect directly with target audiences. The new Pixbi platform will be integrated into upcoming digital editions of Shape, Popular Science, Popular Photography, Muscle & Fitness, Muscle & Fitness Hers, Flex, Fit Pregnancy and Natural Health.

The publishing industry has shifted to align with the active digital consumer, sharing exclusive magazine issues online and over mobile devices. This evolution has created a new opportunity for publishers to connect content with consumers in an easily accessible and digestible format. With the launch of Pixbi, consumers now not only have access to content on the go, but can also quickly purchase those products directly from an image.

Pixbi enables individuals to view, save, share and purchase products through any image featured in digital magazines. The platform is embedded into the digital publication, with no fees or extra design changes for the publisher and no additional application download required by the consumer. The unique design of Pixbi's platform allows consumers to view products offline, save products to view later and obtain price comparisons on saved products, keeping experiences active at the most convenient check-out point.

"Our mission with the launch of Pixbi is to bring visual content to life for the fast paced digital consumer on the go," said Ryan Jones, CEO and Co-founder of Pixbi. "The increase in demand for digital content has provided a new opportunity for the publishing industry to streamline delivery and brand connections with consumers." 

Brands and publishers are partners as a result of the Pixbi platform, directly selling products through editorial content for an interactive ecommerce experience. Any image can be easily tagged by Pixbi, connecting to millions of products and global retailers with the instant tap of a screen.  The Pixbi platform passes through the affiliate payouts to publishers from purchases made within the magazine, utilizing the same user interface across every digital publication. 

"We're excited to be adding new functionality to our editions with the integration of Pixbi," said Chris Tarrow, Director of Tablet Publishing at American Media, Inc. "We are dedicated to creating unique tablet experiences for our readers and, with Pixbi, we're enabling consumers the ability to engage with the products featured on our pages like never before."

View a video of Pixbi http://vimeo.com/95064556 or visit www.pixbi.com for more information.    

ABOUT PIXBI:

The Pixbi platform empowers individuals to view, save, share and purchase products through any digital magazine image.

Dedicated to creating a personalized shopping experience for consumers, Pixbi has created a new platform that connects with consumers through digital content. With the Pixbi platform, any product image can be easily tagged, enabling consumers to choose to view what products are available for purchase, compare them with various retailers for the best price, save choices and share with friends or make an instant purchase.

Pixbi's mission is to facilitate a seamless purchasing experience for the consumer, while empowering publishers to connect brands instantly with new customers. For more information, visit www.pixbi.com

Pixbi Media Contacts:                        
Rosemarie Esposito / Marquise McCoy                         
+1 646-738-8964                           
[email protected]

Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/FX-NE87205-20140809-2.mp4

SOURCE Pixbi

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
"We help companies that are using a lot of Software as a Service. We help companies manage and gain visibility into what people are using inside the company and decide to secure them or use standards to lock down or to embrace the adoption of SaaS inside the company," explained Scott Kriz, Co-founder and CEO of Bitium, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
15th Cloud Expo, which took place Nov. 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, expanded the conference content of @ThingsExpo, Big Data Expo, and DevOps Summit to include two developer events. IBM held a Bluemix Developer Playground on November 5 and ElasticBox held a Hackathon on November 6. Both events took place on the expo floor. The Bluemix Developer Playground, for developers of all levels, highlighted the ease of use of Bluemix, its services and functionalit...
Some developers believe that monitoring is a function of the operations team. Some operations teams firmly believe that monitoring the systems they maintain is sufficient to run the business successfully. Most of them are wrong. The complexity of today's applications have gone far and beyond the capabilities of "traditional" system-level monitoring tools and approaches and requires much broader knowledge of business and applications as a whole. The goal of DevOps is to connect all aspects of app...
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's large...
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, discussed how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP HANA...
Want to enable self-service provisioning of application environments in minutes that mirror production? Can you automatically provide rich data with code-level detail back to the developers when issues occur in production? In his session at DevOps Summit, David Tesar, Microsoft Technical Evangelist on Microsoft Azure and DevOps, will discuss how to accomplish this and more utilizing technologies such as Microsoft Azure, Visual Studio online, and Application Insights in this demo-heavy session.
When an enterprise builds a hybrid IaaS cloud connecting its data center to one or more public clouds, security is often a major topic along with the other challenges involved. Security is closely intertwined with the networking choices made for the hybrid cloud. Traditional networking approaches for building a hybrid cloud try to kludge together the enterprise infrastructure with the public cloud. Consequently this approach requires risky, deep "surgery" including changes to firewalls, subnets...
DevOps is all about agility. However, you don't want to be on a high-speed bus to nowhere. The right DevOps approach controls velocity with a tight feedback loop that not only consists of operational data but also incorporates business context. With a business context in the decision making, the right business priorities are incorporated, which results in a higher value creation. In his session at DevOps Summit, Todd Rader, Solutions Architect at AppDynamics, discussed key monitoring techniques...
Cultural, regulatory, environmental, political and economic (CREPE) conditions over the past decade are creating cross-industry solution spaces that require processes and technologies from both the Internet of Things (IoT), and Data Management and Analytics (DMA). These solution spaces are evolving into Sensor Analytics Ecosystems (SAE) that represent significant new opportunities for organizations of all types. Public Utilities throughout the world, providing electricity, natural gas and water,...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, a...
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happe...
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series dat...
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!