SYS-CON MEDIA Authors: Elizabeth White, Pat Romanski, Ian Khan, AppDynamics Blog, Blue Box Blog

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Mobile Advertising - Global Strategic Business Report 2014: Mobile TV holds Bright Prospects in Mobile Advertising

DUBLIN, Aug. 12, 2014 /PRNewswire/ -- Research and Markets has announced the addition of the "Mobile Advertising - Global Strategic Business Report" report to their offering.

http://photos.prnewswire.com/prnh/20130307/600769

This report analyzes the worldwide markets for Mobile Advertising in US$ Thousands by the following Product Segments: Messaging, Search, and Display. The report provides separate comprehensive analytics for the US, Canada, Japan Europe, Asia-Pacific, Latin America, and Rest of World.

Annual estimates and forecasts are provided for the period 2013 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs.

The report profiles 179 companies including many key and niche players such as:

  • 4INFO, Inc.
  • Apple, Inc.
  • Amobee, Inc.
  • AOL Advertising, Inc.
  • Conversant, Inc.

Key Topics Covered:

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

  • Study Reliability and Reporting Limitations
  • Disclaimers
  • Data Interpretation & Reporting Level
  • Quantitative Techniques & Analytics
  • Product Definitions and Scope of Study

II. EXECUTIVE SUMMARY
1. INDUSTRY OVERVIEW
2. MARKET DYNAMICS
3. SERVICE OVERVIEW
4. PRODUCT LAUNCHES/DEVELOPMENTS
5. RECENT INDUSTRY ACTIVITY
6. FOCUS ON SELECT PLAYERS
7. GLOBAL MARKET PERSPECTIVE

III. MARKET
1. THE UNITED STATES
2. CANADA
3. JAPAN
4. EUROPE
5. ASIA-PACIFIC
6. LATIN AMERICA
7. REST OF WORLD

IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 179 (including Divisions/Subsidiaries 188)

  • The United States (99)
  • Canada (7)
  • Japan (4) E
  • urope (46)
  • France (6)
  • Germany (7)
  • The United Kingdom (15)
  • Spain (3)
  • Rest of Europe (15)
  • Asia-Pacific (Excluding Japan) (28)
  • Africa (1)
  • Middle East (3)

For more information visit http://www.researchandmarkets.com/research/cg7pc4/mobile

Media Contact: Laura Wood, +353-1-481-1716, [email protected]

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