SYS-CON MEDIA Authors: Yeshim Deniz, Elizabeth White, Pat Romanski, Liz McMillan, Courtney Abud

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MyMedia Update Brings PC-to-TV Casting Ability to Roku Users

MediaMall Technologies, the company behind the popular PlayOn streaming software, today announced the availability of an updated version of MyMedia for Roku. MyMedia is a free media server software application that allows users to stream personal media to their TVs via the Roku player or Roku stick. The upgrade brings support for streaming high definition personal media files for free as well as an optional upgrade to include web casting. With the new $4.99 in-channel upgrade, Roku users will now have Chromecast-like functionality, making it possible to cast web videos directly from their PC to their TV via Roku and the MyMedia channel.

“MyMedia is a fantastic, extremely low-cost solution for Roku users that want to stream personal media files like videos, pictures and music, as well as web videos that may not be readily available on an existing Roku channel,” said Jeff Lawrence, CEO, MediaMall Technologies. “MyMedia is easy-to-use, can be set up in less than five minutes, and at a price of only $5 for the casting capability, it is a steal for Roku users.”

MyMedia is now available for free in the Roku Channel Store. The $4.99 upgrade, made directly through the MyMedia channel on Roku, gives users access to the software’s easy-to-use casting interface. To download MyMedia for free to your PC visit, http://www.playon.tv/mymedia. Roku users can download the MyMedia channel from the Roku Channel store.

About MediaMall Technologies

MediaMall Technologies, the creators of PlayOn, PlayLater, and MyMedia was founded in 2003 to make it simple, affordable, and fun to enjoy your favorite movies, TV shows, and videos from the Internet on your TV or on the go. The PlayOn and PlayLater software products allow customers to recreate the traditional cable and satellite TV viewing experience using only the Internet and their existing hardware for a fraction of the price – and even extend that viewing experience to mobile devices. The MyMedia software product offers a free way for users to stream their local media content to their TVs. MediaMall operates with offices in New York, Seattle, and Copenhagen and can be found online at www.PlayOn.tv and www.PlayLater.tv. PlayOn and PlayLater are trademarks of MediaMall Technologies, Inc. All other trademarks are the property of their respective owners.

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