|By PR Newswire||
|August 19, 2014 04:01 PM EDT||
ATLANTA, Aug. 19, 2014 /PRNewswire/ -- Forget the sunscreen, magazines and guide books, new research released today by InterContinental® Hotels Group (IHG) reveals that of more than 10,000 travelers across 13 countries worldwide, the must-have item for a vacation is your smartphone.
According to the research by IHG® Rewards Club, nearly 40 percent of travelers agree that their smartphone is the most important item to take on vacation - and 67 percent agree that they will use it every single day. As a result, 1 in 10 travelers clock an impressive average of 70 hours online while on vacation - almost 20 percent of the actual time spent on a two-week vacation.
IHG® Rewards Club is the first and largest hotel loyalty programme in the world, with nearly 80 million members worldwide. IHG is one of the world's leading hotel companies, with over 4,700 hotels around the world and a family of nine trusted hotel brands.
IHG® Rewards Club members are IHG's most valued guests. In line with its aim of rewarding them for their loyalty, it surveyed more than 10,000 of its members worldwide in order to gain further insight into their relationships with their loyalty program and to learn more about their travel needs.
The survey found that the smartphone is fast replacing the traditional postcard with 64 percent of respondents saying they use it to text friends and another 32 percent to Skype friends and family back home, while on vacation. However, recounting vacation experiences with friends and family still remains one of the most enjoyable ways of sharing a vacation, with one in ten travelers saying this is as enjoyable as the vacation itself.
Planning a vacation is, nearly, half the fun - (45 percent) of all travelers say it is the best part of a vacation and more than a third (37 percent) spend over a day researching a vacation.
Susanna Freer-Epstein, Senior Vice President Customer Loyalty Marketing, IHG said:
"IHG is a brand and consumer driven company. We use insight to anticipate consumer trends and behavior. This research shows how mobile technology is revolutionizing the holiday experience – from enabling travelers to dream about and plan their holidays, to helping enjoy the trip itself and share their experiences with their friends and family."
The survey also uncovered that 42 percent of travelers check social media every day while on vacation, with 25 percent of them even saying they always check Facebook before going to sleep. Taking selfies is also increasingly becoming one of the most popular ways to share vacation experiences, with 25 percent of travelers surveyed saying they use their smartphones for vacation selfies.
As part of the global survey, IHG® Rewards Club has launched a digital hub at www.ihgrewardsclub.com/rewardingexperiences. It showcases the experiences available to nearly 80 million members worldwide – from a cultural experience at some of the world's most famous museums, to a special family celebration or a once in-a-lifetime relaxing spa experience. It includes reviews from members and global travelers from all around the world.
IHG® Rewards Club offers advantages that no other hotel company can match including; free guest Internet for all IHG® Rewards Club members worldwide, across the IHG brand family and no blackout dates on Reward Nights - a loyalty program purposefully designed to see the customer win.
Additionally, as of July 1st 2014, members earn more IHG® Rewards Club points when they stay at any of the 180 InterContinental® Hotels & Resorts worldwide. For every $1USD spent on qualifying revenue during stays, such as food and beverage, these members will now earn ten IHG® Rewards Club points.
Visit www.ihgrewardsclub.com/rewardingexperiences to learn more about IHG® Rewards Club rewards and experiences and to reveal your traveller type.
The top ten uses of smartphones by vacation makers are:
- Checking work emails – 68%
- Navigation / Maps – 67%
- Texting – 64%
- Taking vacation photos – 51%
- Making calls – 42%
- Snapping pictures of meals – 35%
- Updating Facebook / Twitter – 32%
- Skype-ing friends/family – 32%
- Playing games – 27%
- Taking selfies – 25%
IHG® Rewards Club conducted global research with 10,159 IHG® Rewards Club members across 13 countries.
Notes to Editors:
IHG (InterContinental Hotels Group) [LON: IHG, NYSE: IHG (ADRs)] is a global organization with a broad portfolio of nine hotel brands, including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites®, EVEN™ Hotels and HUALUXE™ Hotels & Resorts.
IHG manages IHG® Rewards Club, the world's first and largest hotel loyalty programme with over 80 million members worldwide. The programme was relaunched in July 2013, offering enhanced benefits for members including free internet across all hotels, globally.
IHG franchises, leases, manages or owns 4,700 hotels and 693,000 guest rooms in nearly 100 countries and territories. With more than 1,200 hotels in its development pipeline.
InterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.
Visit www.ihg.com for hotel information and reservations and www.ihgrewardsclub.com for more on IHG Rewards Club. For our latest news, visit: www.ihg.com/media, www.twitter.com/ihg, www.facebook.com/ihg or www.youtube.com/ihgplc.
SOURCE IHG (InterContinental Hotels Group)
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, discussed how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP HANA...
May. 22, 2015 04:00 PM EDT Reads: 2,811
The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential. The DevOps Summit at Cloud Expo – to be held June 3-5, 2015, at the Javits Center in New York City – will expand the DevOps community, enable a wide...
May. 22, 2015 03:00 PM EDT Reads: 1,486
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at @ThingsExpo, Robin Raymond, Chief Architect...
May. 22, 2015 03:00 PM EDT Reads: 3,965
Enterprises are fast realizing the importance of integrating SaaS/Cloud applications, API and on-premises data and processes, to unleash hidden value. This webinar explores how managers can use a Microservice-centric approach to aggressively tackle the unexpected new integration challenges posed by proliferation of cloud, mobile, social and big data projects. Industry analyst and SOA expert Jason Bloomberg will strip away the hype from microservices, and clearly identify their advantages and d...
May. 22, 2015 02:30 PM EDT Reads: 827
With worldwide spending on cloud services and infrastructure growing by 23% in 2015 to $118B, it is clear that cloud services are here to stay. Yet, the rate of cloud adoption varies by companies and markets around the world. With thousands of outages and hijacks across the Internet every day, one reason for hesitation is the faith in quality Internet performance. In his session at 16th Cloud Expo, Michael Kane, Senior Manager at Dyn, will explore how Internet performance affects your end-user...
May. 22, 2015 02:15 PM EDT Reads: 1,194
Cloud Expo, Inc. has announced today that Andi Mann returns to DevOps Summit 2015 as Conference Chair. The 4th International DevOps Summit will take place on June 9-11, 2015, at the Javits Center in New York City. "DevOps is set to be one of the most profound disruptions to hit IT in decades," said Andi Mann. "It is a natural extension of cloud computing, and I have seen both firsthand and in independent research the fantastic results DevOps delivers. So I am excited to help the great team at ...
May. 22, 2015 02:00 PM EDT Reads: 1,222
Organizations today are confounded by an avalanche of data that needs to be processed and managed on a daily basis. Through relevant use cases and a thought-provoking dialogue on an organization’s ‘Data to Decisions’ journey, Andrew Clyne, Chief Data Officer at CenturyLink Cognilytics, will reveal in his session at Big Data Expo how your organization can monetize data as a strategic asset. State-of-the-art Big Data and Advanced Analytics capabilities provided as a managed service can enable da...
May. 22, 2015 02:00 PM EDT Reads: 1,460
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Ar...
May. 22, 2015 02:00 PM EDT Reads: 4,533
With SaaS use rampant across organizations, how can IT departments track company data and maintain security? More and more departments are commissioning their own solutions and bypassing IT. A cloud environment is amorphous and powerful, allowing you to set up solutions for all of your user needs: document sharing and collaboration, mobile access, e-mail, even industry-specific applications. In his session at 16th Cloud Expo, Shawn Mills, President and a founder of Green House Data, will discus...
May. 22, 2015 02:00 PM EDT Reads: 1,308
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner is Product Manager of the Omega DevCloud with KORE Telematics Inc., will discuss the evolving requirements for developers as IoT matures and co...
May. 22, 2015 01:00 PM EDT Reads: 1,489
Move from reactive to proactive cloud management in a heterogeneous cloud infrastructure. In his session at 16th Cloud Expo, Manoj Khabe, Innovative Solution-Focused Transformation Leader at Vicom Computer Services, Inc., will show how to replace a help desk-centric approach with an ITIL-based service model and service-centric CMDB that’s tightly integrated with an event and incident management platform. Learn how to expand the scope of operations management to service management. He will al...
May. 22, 2015 01:00 PM EDT Reads: 1,105
There is no question that the cloud is where businesses want to host data. Until recently hypervisor virtualization was the most widely used method in cloud computing. Recently virtual containers have been gaining in popularity, and for good reason. In the debate between virtual machines and containers, the latter have been seen as the new kid on the block – and like other emerging technology have had some initial shortcomings. However, the container space has evolved drastically since coming on...
May. 22, 2015 12:30 PM EDT Reads: 836
Mobile commerce traffic is surpassing desktop, yet less than 20% of sales in the U.S. are mobile commerce sales. In his session at 15th Cloud Expo, Dan Franklin, Segment Manager, Commerce, at Verizon Digital Media Services, defined mobile devices and discussed how next generation means simplification. It means taking your digital content and turning it into instantly gratifying experiences.
May. 22, 2015 12:30 PM EDT Reads: 3,356
Container frameworks, such as Docker, provide a variety of benefits, including density of deployment across infrastructure, convenience for application developers to push updates with low operational hand-holding, and a fairly well-defined deployment workflow that can be orchestrated. Container frameworks also enable a DevOps approach to application development by cleanly separating concerns between operations and development teams. But running multi-container, multi-server apps with containers ...
May. 22, 2015 12:00 PM EDT Reads: 1,639
Software Development Solution category in The 2015 American Business Awards, and will ultimately be a Gold, Silver, or Bronze Stevie® Award winner in the program. More than 3,300 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration. "We are honored to be recognized as a leader in the software development industry by the Stevie Awards judges," said Steve Brodie, CEO of Electric Cloud. "We introduced ElectricFlow and our Deploy app...
May. 22, 2015 12:00 PM EDT Reads: 1,497