SYS-CON MEDIA Authors: Xenia von Wedel, Peter Silva, Glenn Rossman, Ava Smith, Elizabeth White

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Smoking Vapor Finds its New Flavor - No Smoke or Mirrors Needed

PHOENIX, Aug. 20, 2014 /PRNewswire-iReach/ -- Smoking Vapor's brand new website sports a look and feel that is going to keep its customers cool during the heated public policy debates surrounding e-cigarettes.

Photo - http://photos.prnewswire.com/prnh/20140820/137744

The site features a responsive design, highly enhanced usability functions, and a complete visual overhaul to accompany the company's new brand. Smoking Vapor, or "SV," as their stylish new packaging denotes, has created an experience for site visitors that illustrates the bold and sophisticated ideals that the pioneers of the company embody.

Geoff Habicht, Chief Operating Officer of SV, highlighted user experience a great deal when commenting on the new website.

"At Smoking Vapor the primary focus for everyone in our business is on exemplary customer service, and as such, we felt it was imperative to build a site that was not only intuitive and easier to use, but also that provided greater access to our product, information and our support team."

With the help of its new technology partner, Groove, SV plans to continue refining and upgrading its site based on customer feedback.

"Together we integrated all our systems to provide a scalable architecture that will accommodate our rapid growth. This will also provide us with greater visibility to our customers needs, stronger insights into marketing ROI, and improved operational workflows that should allow us to serve customers and ship products even more efficiently than before."

Smoking Vapor's new site has been fashioned after its commitment to cleanliness and enjoyment. The site's facelift lend well to its mature audience, and expresses the same polished theme that its product do for SV's customers. As quoted from the new site:

"We at SV are focused on solving the emotional pain of being ostracized as a smoker through removing the things that all people despise about smoking (no odor, no ash, no bad smell, no smoke, no yellow teeth, no bad breath, no stinky clothes) and replacing it with stimulation of the senses through the tactile feel of the product, the vibrant color & design, and the love of delicious satisfying flavor."

Though the look and feel of Smoking Vapor has been enhanced, the dedication to customer satisfaction has remained. Here is a standout example of a company that has evolved its user experience for the good of its customers – no smoke or mirrors necessary. To learn more about Smoking Vapor, or to experience the new SV look and feel, visit http://www.smokingvapor.com/

Media Contact: Geoff Habicht, Smoking Vapor, 1 (800) 768 9982, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Smoking Vapor

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