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SYS-CON MEDIA Authors: Liz McMillan, Carmen Gonzalez, Pat Romanski, AppDynamics Blog, Roger Strukhoff

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shomi what I'm missing: New streaming service to deliver superior user experience and most popular content to Canadians, this fall

Tired of the endless scrolling? Team of entertainment experts hand pick recommendations for you

Tired of watching outdated series? More than 11,000 hours of past seasons of the most popular TV shows

TORONTO and CALGARY, Aug. 26, 2014 /CNW/ - shomi, a new subscription video-on-demand service, ups the ante in entertainment with the latest, most exclusive shows and selections personalized for you.  Available initially on tablet, mobile, online, Xbox 360 and set top boxes, shomi will launch in beta first to Rogers and Shaw Internet or TV customers.  shomi will be available starting the first week of November at a suggested retail price of $8.99 per month.

shomi was created for entertainment lovers by entertainment lovers. It features prior seasons of the most popular shows on TV today, iconic series from the past, cult-classic and fan-favourite films, as well as a library of family-friendly kids programming.  With exclusive past-season streaming rights to titles – such as Modern Family, Sons of Anarchy, Sleepy Hollow, Shameless, 2 Broke Girls, Vikings, New Girl, 24: Live Another Day, Chicago Fire, The Strain, and American Horror Story – along with first-window premieres, it's more bang, less blah.  shomi combines a team of programming experts with algorithmic technology to help you pick what you actually want to watch – whether it's finding hidden gems, rediscovering old favourites, or remembering why you fell in love with a title in the first place. 

"We've taken the time to talk with Canadians to find out what they want and to create an unbelievable user experience," said Keith Pelley, President, Rogers Media. "They told us loud and clear – they want all the past seasons of the most popular, current TV shows and they want it to be easy.  shomi takes the guesswork out of finding what to watch, acting like a new-age video clerk serving up all the best content based on individual viewing habits."

"We keenly understand the media landscape is rapidly changing and that viewers are looking for greater flexibility when it comes to what they watch and how they watch it," said Barbara Williams, Senior Vice President, Content, Shaw Media.  "shomi is our first step into the new world of content streaming and we're so pleased to be able to bring this made in Canada service to the market."

shomi the numbers (and this is just at launch, with much more exciting content to come!):

  • 14,000 episodes and titles
  • 11,000 hours of TV shows
  • 1,200 movies
  • 340 TV series
  • 30% of content is Canadian, including TV shows and classic films

Enhanced features include trailers and factoids for movie titles to help customers make their selections, while a visually appealing interface delivers a theatrical experience.  With up to six profiles per account, shomi offers a great solution for the connected home, as customers can watch on two devices and their set top boxes – all at the same time.

Additional details about the product, programming, and distribution will be announced in the coming weeks.

shomi is a joint venture owned equally by Rogers Communications and Shaw Communications. shomi will operate as a standalone entity with its own management structure.

shomi Social Media

Like shomi at Facebook.com/shomicanada
Follow shomi on Twitter @shomicanada
Follow shomi on Instagram @shomicanada
Follow shomi on Google Plus +shomicanada
Subscribe to shomi on YouTube @shomicanada

About shomi

shomi is the only subscription video-on-demand service created for entertainment lovers by entertainment lovers, and makes getting video content nearly as enjoyable as watching it.  Curated by people who love popcorn and magic, shomi is a video entertainment concierge that offers recommendations from real people because no computer will ever "get" movies and TV like a human does.  Now shomi something good to watch.  shomi is a joint venture owned equally by Rogers Communications and Shaw Communications.  

Caution Regarding Forward-Looking Statements, Risks and Assumptions:
This release includes "forward-looking information" within the meaning of applicable securities laws and assumptions concerning the structure, focus and performance of shomi as detailed above. We caution that all forward-looking information is inherently subject to change and uncertainty and that actual results may differ materially from those expressed or implied by the forward-looking information. A number of risks, uncertainties and other factors could cause actual results and events to differ materially from those expressed or implied in the forward-looking information or could cause our current objectives, strategies and intentions to change including but not limited to those relating to competition, regulation, industry structure, systems and network technology.  Many of these factors are beyond our control and current expectation or knowledge. Should one or more of these risks, uncertainties or other factors materialize, our objectives, strategies or intentions change, or any other factors or assumptions underlying the forward-looking information prove incorrect, our actual performance, results and our plans could vary significantly from what we currently foresee. Accordingly, we warn investors of Rogers Communications Inc. and Shaw Communications Inc. to exercise caution when considering statements containing forward-looking information and that it would be unreasonable to rely on such statements as creating legal rights regarding our future results or plans. We are under no obligation (and we expressly disclaim any such obligation) to update or alter any statements containing forward-looking information, the factors or assumptions underlying them, whether as a result of new information, future events or otherwise, except as required by law. All of the forward-looking information in this release is qualified by the cautionary statements herein.

SOURCE Rogers Communications Inc.

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