SYS-CON MEDIA Authors: Pat Romanski, Gary Arora, Zakia Bouachraoui, Yeshim Deniz, Liz McMillan

News Feed Item

Internationally-Renowned Futurist Predicts the Future of Back-to-School in Canada

More than half of Canadian parents find back-to-school a stressful annual event; Visa report points to innovations that will minimize stress

TORONTO, ONTARIO -- (Marketwired) -- 08/27/14 --

Editors Note: There is a photo and a report associated with this press release.

In a recent survey conducted by Ipsos Reid on behalf of Visa Canada, 52 per cent of Canadian parents with children aged 5-16 found back-to-school preparations to be stressful for them and their families, second only to the Christmas or winter holiday season. With an eye on the future, Visa also explored how tomorrow's technologies and innovations may address the challenges presented during the busy back-to-school period. Visa commissioned a report by internationally-renowned futurist Ross Dawson who identified a number of innovative technologies that may exist by 2024 to help ease the stress during this annual time period.

In his report, titled The Future of Back-to-School, Ross Dawson highlights these futuristic innovations through colourful vignettes, such as at-home scanners that measure children's clothing sizes and systems that automatically allow for purchase and delivery in a timely fashion, or family-focused and streamlined ordering of nutritious groceries, making planning for school lunches a breeze - all purchased using authentication of unique voice patterns.

Of all the innovations proposed, around two-thirds of parents are interested in technologies that: enable immediate downloading of required reading materials; provide recommendations for after school activities based on a myriad of factors; provide a spending analysis of back-to-school shopping and its impact on overall family finances; and create grocery lists that are automatically generated based on preferences and dietary restrictions and appear at your doorstep.

Parents said that stressors during the back-to-school season include spending money on new supplies and clothing (58 per cent), adapting to new sleep/home routines (48 per cent), having to go out to buy new supplies and clothing (44 per cent), helping with homework (42 per cent), arranging school lunches (39 per cent) and transportation to and from school (33 per cent).

While spending money to prepare kids for school was stressful for most parents, a majority are interested in an innovation that provides a simple but thorough visual analysis of all back-to-school spending and the impact it has on the family budget. A further 8 in 10 parents think this innovation is likely to exist in 2024.

"At Visa, we expect progress in technologies over the next decade to deliver convenient and simple solutions, many of which will be underscored by payments innovations that make everyone's lives a little easier," says Brian Weiner, Vice President, Product and Strategy at Visa Canada. "The ideas presented in this report represent the potential for technology and payments innovation to alleviate stress and give people time back to focus on what matters most to them."

To read Ross Dawson's full report, please visit: visa.ca/FutureofBacktoSchool

About the Survey

The Ipsos Reid poll was conducted on behalf of VISA Canada between August 7 to 15, 2014. For this survey, a sample of 1020 parents of children aged 5 to 16 from Ipsos' Canadian online panel was interviewed online. Weighting was then employed to balance demographics and political composition to ensure that the sample's composition reflects that of the population according to Census data and to provide results intended to approximate the sample universe. A survey with an unweighted probability sample of this size and a 100% response rate would have an estimated margin of error of +/- 3.5 percentage points, 19 times out of 20, of what the results would have been had the entire population of parents in Canada been polled. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error.

About Visa

Visa is a global payments technology company that connects consumers, businesses, financial institutions, and governments in more than 200 countries and territories to fast, secure and reliable electronic payments. We operate one of the world's most advanced processing networks - VisaNet - that is capable of handling more than 47,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa's innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, pay ahead of time with prepaid or pay later with credit products. For more information, visit corporate.visa.com and @VisaNewsCA.

About Ipsos Reid

Ipsos Reid is Canada's market intelligence leader, the country's leading provider of marketing and public opinion research, and research partner for loyalty, forecasting and modeling insights. Ipsos Reid's marketing research and public affairs practices offer the premier suite of research vehicles in Canada, all of which provide clients with actionable and relevant information. To learn more, visit www.ipsos.ca.

About Ross Dawson

Ross Dawson is globally recognized as a leading futurist, entrepreneur, keynote speaker, strategy advisor and bestselling author. He is Founding Chairman of four companies: international consulting and ventures firm Advanced Human Technologies, futures think-tank Future Exploration Network, leading events company The Insight Exchange, and online start-up Repyoot. As a futurist he follows trends, delves into technological and social developments, studies the human systems in which we work, and applies structured methodologies to provide glimpses into what might come to pass in the future.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20140826-964719_photo_800.jpg

Contacts:
Media contacts:
Laura Crochetiere
FleishmanHillard
416-598-5790
[email protected]

Kathy Motton
Visa Canada
416-860-3869
[email protected]

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Every organization is facing their own Digital Transformation as they attempt to stay ahead of the competition, or worse, just keep up. Each new opportunity, whether embracing machine learning, IoT, or a cloud migration, seems to bring new development, deployment, and management models. The results are more diverse and federated computing models than any time in our history.
On-premise or off, you have powerful tools available to maximize the value of your infrastructure and you demand more visibility and operational control. Fortunately, data center management tools keep a vigil on memory contestation, power, thermal consumption, server health, and utilization, allowing better control no matter your cloud's shape. In this session, learn how Intel software tools enable real-time monitoring and precise management to lower operational costs and optimize infrastructure...
"Calligo is a cloud service provider with data privacy at the heart of what we do. We are a typical Infrastructure as a Service cloud provider but it's been designed around data privacy," explained Julian Box, CEO and co-founder of Calligo, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Isomorphic Software is the global leader in high-end, web-based business applications. We develop, market, and support the SmartClient & Smart GWT HTML5/Ajax platform, combining the productivity and performance of traditional desktop software with the simplicity and reach of the open web. With staff in 10 timezones, Isomorphic provides a global network of services related to our technology, with offerings ranging from turnkey application development to SLA-backed enterprise support. Leadin...
While a hybrid cloud can ease that transition, designing and deploy that hybrid cloud still offers challenges for organizations concerned about lack of available cloud skillsets within their organization. Managed service providers offer a unique opportunity to fill those gaps and get organizations of all sizes on a hybrid cloud that meets their comfort level, while delivering enhanced benefits for cost, efficiency, agility, mobility, and elasticity.
DevOps has long focused on reinventing the SDLC (e.g. with CI/CD, ARA, pipeline automation etc.), while reinvention of IT Ops has lagged. However, new approaches like Site Reliability Engineering, Observability, Containerization, Operations Analytics, and ML/AI are driving a resurgence of IT Ops. In this session our expert panel will focus on how these new ideas are [putting the Ops back in DevOps orbringing modern IT Ops to DevOps].
Darktrace is the world's leading AI company for cyber security. Created by mathematicians from the University of Cambridge, Darktrace's Enterprise Immune System is the first non-consumer application of machine learning to work at scale, across all network types, from physical, virtualized, and cloud, through to IoT and industrial control systems. Installed as a self-configuring cyber defense platform, Darktrace continuously learns what is ‘normal' for all devices and users, updating its understa...
Enterprises are striving to become digital businesses for differentiated innovation and customer-centricity. Traditionally, they focused on digitizing processes and paper workflow. To be a disruptor and compete against new players, they need to gain insight into business data and innovate at scale. Cloud and cognitive technologies can help them leverage hidden data in SAP/ERP systems to fuel their businesses to accelerate digital transformation success.
Concerns about security, downtime and latency, budgets, and general unfamiliarity with cloud technologies continue to create hesitation for many organizations that truly need to be developing a cloud strategy. Hybrid cloud solutions are helping to elevate those concerns by enabling the combination or orchestration of two or more platforms, including on-premise infrastructure, private clouds and/or third-party, public cloud services. This gives organizations more comfort to begin their digital tr...
Most organizations are awash today in data and IT systems, yet they're still struggling mightily to use these invaluable assets to meet the rising demand for new digital solutions and customer experiences that drive innovation and growth. What's lacking are potent and effective ways to rapidly combine together on-premises IT and the numerous commercial clouds that the average organization has in place today into effective new business solutions.
Keeping an application running at scale can be a daunting task. When do you need to add more capacity? Larger databases? Additional servers? These questions get harder as the complexity of your application grows. Microservice based architectures and cloud-based dynamic infrastructures are technologies that help you keep your application running with high availability, even during times of extreme scaling. But real cloud success, at scale, requires much more than a basic lift-and-shift migrati...
David Friend is the co-founder and CEO of Wasabi, the hot cloud storage company that delivers fast, low-cost, and reliable cloud storage. Prior to Wasabi, David co-founded Carbonite, one of the world's leading cloud backup companies. A successful tech entrepreneur for more than 30 years, David got his start at ARP Instruments, a manufacturer of synthesizers for rock bands, where he worked with leading musicians of the day like Stevie Wonder, Pete Townsend of The Who, and Led Zeppelin. David has ...
Darktrace is the world's leading AI company for cyber security. Created by mathematicians from the University of Cambridge, Darktrace's Enterprise Immune System is the first non-consumer application of machine learning to work at scale, across all network types, from physical, virtualized, and cloud, through to IoT and industrial control systems. Installed as a self-configuring cyber defense platform, Darktrace continuously learns what is ‘normal' for all devices and users, updating its understa...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
Addteq is a leader in providing business solutions to Enterprise clients. Addteq has been in the business for more than 10 years. Through the use of DevOps automation, Addteq strives on creating innovative solutions to solve business processes. Clients depend on Addteq to modernize the software delivery process by providing Atlassian solutions, create custom add-ons, conduct training, offer hosting, perform DevOps services, and provide overall support services.