SYS-CON MEDIA Authors: Kevin Benedict, Rich Waidmann, Pat Romanski, Michael Jannery, Javier Paniza

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DICK'S Sporting Goods Announces Grand Opening Celebration in North Myrtle Beach, SC

Special Appearance Saturday by Blair Wiggins

PITTSBURGH, Sept. 2, 2014 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS), the largest U.S. based full-line omni-channel sporting goods retailer, will be opening its 12th store in South Carolina and 579th store nationwide on Friday, September 12th at Costal North Town Center in North Myrtle Beach, SC (1536 Highway 17 North).

DICK'S three-day grand opening celebration will run through Sunday, September 14th. The store opens at 8:00 a.m. Friday and Saturday and 9:00 a.m. Sunday

"Addictive Fishing" host Blair Wiggins* will make an in-store appearance on Saturday from 11:00 a.m. to 4:00 p.m.

On Friday, the first 100 people in line will be eligible for a free Reebok Play Dry® T-Shirt. Guests who are in line at 7:45 a.m. on Friday will get a chance to open the DICK'S Sporting Goods Gift Locker.**

Saturday and Sunday giveaways include a free Mystery Gift Card from $5 to $500 for the first 100 adults in line. Guests who are in line at 7:45 a.m. Saturday and 8:45 a.m. on Sunday will also get a chance to open the DICK'S Sporting Goods Gift Locker.**  

"We look forward to opening our new location and becoming part of the community," said Lauren Hobart, Senior Vice President & Chief Marketing Officer, DICK'S Sporting Goods. "We want to serve athletes of all ages in North Myrtle Beach by providing the equipment they need to help them excel."

The new location will feature Nike and Under Armour shops, athletic and outdoor apparel and footwear and the latest gear for team sports, fitness, camping, hunting and fishing. More than 40 in-store services by DICK'S certified PROS in sports and outdoor specialties such as bike, golf and fishing will also be available.

Visit DICKS.com/NorthMyrtleBeach for details and LIKE DICK'S Sporting Goods on Facebook for information on local appearances, special events and brand activations.

*Limit one autograph per person.  Autographs will be provided on a first-come, first-served basis at the store on the day of event only.  Times and appearances are subject to change without notice. See store for details.

**NO PURCHASE NECESSARY. Purchase does not improve chance of winning. Limit one t-shirt, mystery gift card and/or gift locker combination per person, per day. Must be 18+ for gift card and gift locker promotions. See store for details.

About DICK'S Sporting Goods, Inc.
Founded in 1948, DICK'S Sporting Goods, Inc. is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports equipment, apparel, footwear and accessories. As of August 2, 2014, the Company operated more than 574 DICK'S Sporting Goods locations, serving and inspiring athletes and outdoor enthusiasts to achieve their personal best through a blend of dedicated associates, in-store services and unique specialty shop-in-shops.  Headquartered in Pittsburgh, PA, DICK'S also owns and operates Golf Galaxy, Field & Stream and True Runner specialty stores. For more information, visit the Press Room at www.DICKS.com.

Contact: DICK'S Sporting Goods – [email protected]

SOURCE DICK'S Sporting Goods

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