SYS-CON MEDIA Authors: Sean Houghton, Glenn Rossman, Ignacio M. Llorente, Xenia von Wedel, Peter Silva

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Ultimate Rack Launches New Website to Increase Investor Awareness

PLANO, TX -- (Marketwired) -- 09/02/14 -- Ultimate Rack (OTCQB: UTMR), a global holdings company focused on acquiring travel and leisure tourism companies worldwide, announced today that the launch of its corporate website at http://www.ultimaterackinc.com. The new site provides a dynamic platform to keep its shareholders, the media, potential acquisition and merger targets, corporate sponsors and strategic partnerships, along with the investment community, with up-to-the-minute news on the company, its business strategy and expansion into the leisure travel and tourism booking, marketing and related technology sectors.

UTMR plans to elevate the way travel is sold around the world. Powered by over 50 years of combined Web-based and brick-and-mortar travel industry executives, UTMR recently entered into a consulting agreement with Travopoly, its largest shareholder. Together, the two firms provide the market intelligence, proprietary supplier relationships and established, revenue-generating acquisition targets to build its brand globally.

"The website will include easy navigation for investors to get relevant information on the Company's stock, in order to promote transparency and greater market awareness. As we evolve and grow with our business to showcase our upcoming acquisitions and unique offerings in the B2B and B2C marketplace, we encourage travel enthusiasts and potential travel agents seeking the exposure and capital resources of our public company to check out our site. Our shareholders should also visit frequently, as we add new offerings and roll-out one-click translation services of our site in popular foreign languages," said Robert Oblon, president of UTMR.

Travopoly operates a free subscription-based travel booking and membership site at www.travopoly.com. In addition, Travopoly has a number of branded, booking engines that target very popular destinations worldwide. These online properties, combined with newly acquired agencies in the U.S., can create a diversified portfolio of travel-centric operators.

This press release contains "forward-looking" statements that are based on present circumstances and on Travopoly's predictions with respect to events that have not occurred, that may not occur, or that may occur with different consequences and timing than those now assumed or anticipated. Such forward-looking statements, including any statements of the plans and objectives of management for future operations, are not guarantees of future performance or results and involve risks and uncertainties that could cause actual events or results to differ materially from the events or results described in the forward-looking statements.

Forward-looking statements are made only as of the date of this release. Management does not undertake and specifically declines any obligation to update any forward-looking statements. Readers should not place undue reliance on these forward-looking statements.

Safe Harbor Statement:
This release may include "forward looking statements" within the meaning of Section 27 A of the Securities Act 1933 as amended, and Section 21 E and /or 27 E of the Securities Exchange Act of 1934, that are based on assumptions that in the future are inherently uncertain, may prove not to be accurate, and are subject to significant risks and uncertainties. These include, but are not limited to statements as to the future performance of the company, its ability to raise necessary financing, and other general economic risks and uncertainties.

CONTACT:
Ultimate Rack, Inc.
Phone: 972-608-4300
Email: Email Contact

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