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SYS-CON MEDIA Authors: Liz McMillan, Esmeralda Swartz, Hovhannes Avoyan, Elizabeth White, Adrian Bridgwater

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Local Corporation Reaches Favorable Settlement in Patent Infringement Litigation

Local Corporation (NASDAQ: LOCM), a leading local search and advertising technology company, today announced that it has reached a favorable settlement agreement in its patent infringement action with Fry’s Electronics, Inc. The terms of the settlement are confidential.

The litigation began in June 2012 when Local Corporation filed a lawsuit claiming that Fry’s Electronics was infringing on its registered U.S. Patent No. 7,062,453, which covers “methods and systems for dynamic networked commerce architecture.”

“We are very pleased with the outcome of this settlement, and we believe this further validates the significant unlocked value of our robust patent portfolio,” said Fred Thiel, Local Corporation chairman and chief executive officer. “We have identified hundreds of websites and applications that we believe infringe upon this patent and believe there are likely thousands more. We have set a clear course to begin the process of licensing this patent and expect to continue to report the results of these monetization efforts with greater frequency. Overall, we currently believe that a conservative estimate of potential future licensing fees that could be generated from this patent is $100 million. We believe we are well-positioned to explore the monetization of our other patent families as well, including our pay-per-call patents.”

The company has 13 patents issued covering several categories including search/menus, pay-per-call and local shopping. Also, in order to create a more flexible structure to better leverage the value of its IP, the company recently announced that it is in the process of transferring the majority of its issued patents to a dedicated IP holding subsidiary.

About Local Corporation

Local Corporation (NASDAQ:LOCM) is a leading local search and advertising technology company that aggregates and curates the most relevant and rich personalized content and presents it to millions of consumers wherever and however they search for information, while providing significant reach and value to the company’s advertisers and partners. For more information, visit: http://www.localcorporation.com or visit the company’s flagship site: http://www.local.com. To download the company’s Havvit™ shopping app, go to: iTunes® (http://bit.ly/1d8Y111).

Forward-Looking Statements

This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Words or expressions such as "anticipate," "plan," "will," "intend," "believe" or "expect" or variations of such words and similar expressions are intended to identify such forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements, including our future ability to monetize our patents through licensing efforts with third parties, and our ability to overcome any challenges that may be posed as to the validity of our patents. Key risks are described in the filings we make with the U.S. Securities and Exchange Commission. The forward-looking statements in this release speak only as of the date they are made. We undertake no obligation to revise or update publicly any forward-looking statement for any reason. Unless otherwise stated, all site traffic and usage statistics are from third-party service providers engaged by the company. Traffic and our monetization of that traffic combine to determine our revenues for any given period. Our traffic volume alone for a period should not be viewed as demonstrative of our financial results for such period.

IOS is a trademark or registered trademark of Cisco in the U.S. and other countries and is used under license.

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