SYS-CON MEDIA Authors: Elizabeth White, Peter Silva, Liz McMillan, Yeshim Deniz, Pat Romanski

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Mercedes-Benz Delivers Best-Ever August Sales With 27,078 Units, Up 9.4%

Sprinter Vans, smart post double-digit gains

MONTVALE, N.J., Sept. 3, 2014 /PRNewswire/ -- Mercedes-Benz today reported record-breaking August sales volumes with 27,078 units sold across its passenger car and light truck lineups, a 9.4% gain from the 24,761 vehicles sold the same month last year. Adding 1,880 units for Sprinter Vans and 1,334 units at smart – up 35.3% and 34.3%, respectively – total August sales for Mercedes-Benz USA (MBUSA) hit a record 30,292, increasing 11.6% from the 27,144 retails in August 2013. Year-to-date, Mercedes-Benz sales totaled 205,894, up 8.2%. Volumes of 15,577 at Sprinter and 7,332 at smart propelled MBUSA to a grand total of 228,803.

New 2011 3D Mercedes-Benz USA logo.

"A record sales pace and strong customer focus has honed our competitive edge in the luxury market," said Stephen Cannon, president and CEO of MBUSA. "With the new C-Class rolling onto dealer lots and our first entry into the compact utility segment just weeks away, we're in the early stages of a product offensive that will take the brand to its highest year on record."

August sales for the Mercedes-Benz brand were led by the C-, E- and M-Class model lines. The E-Class took the lead with 6,481 units for the month, followed by 5,151 units for the C-Class, which enters an all-new generation for model year 2015 now available in showrooms. The brand's best-selling SUV, the M-Class, completed the top three at 3,438. At the high end, the CLS-Class four-door coupe posted monthly sales gains of 47.8% with 1,150 vehicles, while the flagship S-Class continued to show strong momentum at 1,855 (up 312.2%).

Mercedes-Benz AMG high-performance models delivered August sales of 736, while year-to-date volumes increased 64.4% to 7,224.  Sales of the company's BlueTEC diesel models totaled 979 for the month with year-to-date volumes reaching 10,263.

Separately, Mercedes-Benz Certified Pre-Owned (MBCPO) recorded sales volumes of 13,018 vehicles in August, up 40.6% from the 9,261 units sold during the same month last year. On a year-to-date basis, MBCPO sold 79,704 units, an increase of 20.3% from the 66,241 vehicles sold through August 2013.

About Mercedes-Benz USA

Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz products in the United States.  MBUSA offers drivers the most diverse line-up in the luxury segment with 14 model lines ranging from the sporty CLA-Class four-door coupe to the flagship S-Class and the SLS AMG GT.  

MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans, and smart products in the U.S.  More information on MBUSA and its products can be found at www.mbusa.com, www.mbsprinterusa.com and www.smartusa.com.

 

MERCEDES-BENZ USA
Sales -- August 2014

Mercedes-Benz
Passenger Vehicles

Aug-14

Aug-13

Monthly %

YTD 2014

YTD 2013

Yearly %








B-CLASS EV

51

-

-

92

-

-








CLA-CLASS

2,722

-

-

15,676

-

-








C-CLASS

5,151

6,701

-23.1%

43,885

60,207

-27.1%








E-CLASS

6,481

6,523

-0.6%

47,725

40,359

18.3%








S-CLASS

1,855

450

312.2%

15,006

7,238

107.3%








CL-CLASS

17

27

-37.0%

171

319

-46.4%








SL-CLASS

314

716

-56.1%

3,174

5,035

-37.0%








SLS AMG

26

32

-18.8%

204

301

-32.2%








CLK-CLASS**

0

0

-

2

0

-








SLK-CLASS

341

385

-11.4%

3,106

3,165

-1.9%








CLS-CLASS

1,150

778

47.8%

5,049

5,015

0.7%








R-CLASS**

1

1

0.0%

7

28

-75.0%








M-CLASS

3,438

3,816

-9.9%

28,654

26,220

9.3%








G-CLASS 

248

238

4.2%

1,986

1,741

14.1%








GL-CLASS

2,208

2,722

-18.9%

15,574

19,833

-21.5%








GLK-CLASS

3,075

2,372

29.6%

25,583

20,898

22.4%








TOTAL

27,078

24,761

9.4%

205,894

190,359

8.2%








SPRINTER*

1,880

1,390

35.3%

15,577

12,788

21.8%








smart

1,334

993

34.3%

7,332

6,312

16.2%








MBUSA             
Combined Total

Aug-14

Aug-13

Monthly %

YTD 2014

YTD 2013

Yearly %








GRAND TOTAL

30,292

27,144

11.6%

228,803

209,459

9.2%

*Mercedes-Benz and Freightliner Sprinter Vans are sold and marketed in the U.S. by Mercedes-Benz USA and Daimler Vans USA, respectively.
**Model is out of production.                                                                                                   

SOURCE Mercedes-Benz USA

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