Click here to close now.

SYS-CON MEDIA Authors: SmartBear Blog, Liz McMillan, Kevin Jackson, Peter Silva, Greg Wind

News Feed Item

BMW Group U.S. Reports August 2014 Sales

- BMW brand sales up 11.0 percent - Best August Ever

WOODCLIFF LAKE, N.J., Sept. 3, 2014 /PRNewswire/ -- The BMW Group in the U.S. (BMW and MINI combined) reported August sales of 32,220 vehicles, an increase of 5.5 percent from the 30,546 vehicles sold in the same month a year ago. Year-to-date, the BMW Group (BMW and MINI combined) is up 5.4 percent on sales of 245,974 in the first eight months of 2014 compared to 233,326 in the same period in 2013.   

BMW Brand Sales – Best August Ever
Sales of BMW brand vehicles increased 11.0 percent in August for a total of 27,214 compared to 24,523 vehicles sold in August, 2013. Year-to-date, the BMW brand is up 11.6 percent on sales of 211,005 compared to 188,997 sold in the first eight months of 2013.

"August - and Labor Day in particular – not only mean the end of summer but they're also the transition to the very important selling season in the final four months of the year and the strong results posted by both new and pre-owned BMW are the best indicator of what we can expect," said Ludwig Willisch, President and CEO, BMW of North America. "Topping 200,000 sales in the U.S. in the first eight months of this year is our new benchmark and I'm especially pleased to see the results for our born-electric BMW i3 and we look forward to the sales launch of the new M4 Convertible next month."

To see and hear more of Ludwig Willisch's perspective on the August sales results, click here

BMW Pre-Owned Vehicles – Best August Ever
In August, sales of BMW used vehicles (including certified pre-owned and pre-owned) increased 15.6 percent to 19,318 vehicles compared to the 16,706 vehicles sold in August, 2013. Year-to-date, BMW used vehicles (including certified pre-owned and pre-owned) are up 13.4 percent on sales of 134,141 compared to 118,259 sold in the first eight months of 2013.

MINI Brand Sales
For August, MINI USA reports 5,006 automobiles, a decrease of 16.9 percent from the 6,023 sold in the same month a year ago. Year-to-date, MINI USA reported a sales total of 34,969 automobiles, a decrease of 21.1 percent from the 44,329 automobiles sold in the first eight months of 2013.

MINI Pre-Owned Vehicles – Best Month Ever
In August, MINI used automobiles (including MINI NEXT certified pre-owned and pre-owned) reported sales of 2,561 automobiles, an increase of 17.4 percent from the 2,182 sold in August, 2013. Year-to-date, MINI used automobiles (including MINI NEXT certified pre-owned) reported sales of 17,015 automobiles, an increase of 17.5 percent from the 14,480 automobiles sold in the first eight months of 2013.

Table 1: Vehicle Sales BMW of North America, LLC, August 2014


Aug 2014

Aug 2013

%

YTD Aug 2014

YTD Aug 2013

%

i3

1,025

0

0.0%

2,082

0

0.0%

i8

9

0

0.0%

9

0

0.0%

1/2 Series

657

628

4.6%

4,563

4,426

3.1%

3/4 Series

12,477

10,357

20.5%

81,631

69,409

17.6%

Z4 

114

177

-35.6%

1,447

1,790

-19.2%

5 Series

4,468

4,359

2.5%

37,761

35,107

7.6%

6 Series

468

760

-38.4%

6,185

6,391

-3.2%

7 Series

529

924

-42.7%

5,784

6,850

-15.6%

X1

1,574

2278

-30.9%

13,888

16504

-15.9%

BMW passenger cars

21,321

19,483

9.4%

153,350

140,477

9.2%

X3

2,023

2,146

-5.7%

25,390

18,485

37.4%

X4

345

0

0.0%

663

0

0.0%

X5

3,497

2,480

41.0%

28,623

26,613

7.6%

X6

28

414

-93.2%

2,979

3,422

-12.9%

BMW light trucks 

5,893

5,040

16.9%

57,655

48,520

18.8%

BMW brand

27,214

24,523

11.0%

211,005

188,997

11.6%

Cooper /S Clubman

209

459

-54.5%

2,369

3,161

-25.1%

Cooper /S Hardtop

1,581

2,848

-44.5%

11,934

18,764

-36.4%

Cooper /S Convertible

359

363

-1.1%

2,459

3,177

-22.6%

Coupe

94

275

-65.8%

690

1,581

-56.4%

Roadster

123

201

-38.8%

997

2,055

-51.5%

Countryman

2,412

1,631

47.9%

15,216

14,405

5.6%

Paceman

228

246

-7.3%

1,304

1,186

9.9%

MINI brand

5,006

6,023

-16.9%

34,969

44,329

-21.1%

TOTAL BMW of North America, LLC

32,220

30,546

5.5%

245,974

233,326

5.4%

 

BMW Motorrad Sales
BMW Motorrad USA reported sales of 1,101 motorcycles in August, a decrease of 6.0 percent from the total of 1,171 motorcycles sold in August 2013.

The go-anywhere R 1200 GS was once again the brand's best selling model with 135 units sold in the month and with the new for 2014 R 1200 GS Adventure and R nineT also featuring strongly, R-Series sales increased by 7 percent over 2013 with 398 bikes delivered compared to 372 a year ago.

Thanks to improved availability of the exotic HP4, S-Series volumes grew by 57 percent with 231 units delivered compared to 147 last year.

BMW Motorrad continues to perform ahead of last year, up 5.1 percent after 8 months and with the imminent arrival of model year 2015 machines, is now ideally situated to take advantage of improved availability on several high-demand models that have been constrained throughout the summer.

Table 2: Motorcycle Sales BMW of North America, LLC, August 2014


August

 2014

August

 2013

%

YTD

2014

YTD 2013

%

BMW Motorcycles

1,101

1,171

-6.0

10,752

10,235

5.1

 

BMW Group In America
BMW of North America, LLC has been present in the United States since 1975.  Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003.  The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country.  BMW Manufacturing Co., LLC in South Carolina is part of BMW Group's global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 and X4 Sports Activity Coupes.  The BMW Group sales organization is represented in the U.S. through networks of 339 BMW passenger car and BMW Sports Activity Vehicle centers, 139 BMW motorcycle retailers, 120 MINI passenger car dealers, and 35 Rolls-Royce Motor Car dealers.  BMW (US) Holding Corp., the BMW Group's sales headquarters for North America, is located in Woodcliff Lake, New Jersey.

Journalist note: Information about BMW Group and its products in the USA is available to journalists on-line at www.bmwgroupusanews.com and www.press.bmwna.com

SOURCE BMW of North America, LLC

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Dyn, the worldwide leader in Internet Performance, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Dyn is a cloud-based Internet Performance company. Dyn helps companies monitor, control, and optimize online infrastructure for an exceptional end-user experience. Through a world-class network and unrivaled, objective intelligence into Internet conditions, Dyn ensures...
SYS-CON Events announced today that GENBAND, a leading developer of real time communications software solutions, has been named “Silver Sponsor” of SYS-CON's WebRTC Summit, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. The GENBAND team will be on hand to demonstrate their newest product, Kandy. Kandy is a communications Platform-as-a-Service (PaaS) that enables companies to seamlessly integrate more human communications into their Web and mobile applicatio...
SYS-CON Events announced today that Open Data Centers (ODC), a carrier-neutral colocation provider, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Open Data Centers is a carrier-neutral data center operator in New Jersey and New York City offering alternative connectivity options for carriers, service providers and enterprise customers.
SYS-CON Events announced today that On the Avenue Marketing Group, a sales and marketing firm that utilizes events to market and sell products to consumers, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. On the Avenue Marketing Group (OTA) is a sales and marketing firm that utilizes events to market and sell products to consumers. On behalf of our clients, we attend thousands of fairs, festivals, exp...
SYS-CON Events announced today that BroadSoft, the leading global provider of Unified Communications and Collaboration (UCC) services to operators worldwide, has been named “Gold Sponsor” of SYS-CON's WebRTC Summit, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BroadSoft is the leading provider of software and services that enable mobile, fixed-line and cable service providers to offer Unified Communications over their Internet Protocol networks. The Compa...
SYS-CON Events announced today that ActiveState, the leading independent Cloud Foundry and Docker-based PaaS provider, has been named “Silver Sponsor” of SYS-CON's DevOps Summit New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. ActiveState believes that enterprises gain a competitive advantage when they are able to quickly create, deploy and efficiently manage software solutions that immediately create business value, but they face many challenges that ...
SYS-CON Events announced today that Vitria Technology, Inc. will exhibit at SYS-CON’s @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Vitria will showcase the company’s new IoT Analytics Platform through live demonstrations at booth #330. Vitria’s IoT Analytics Platform, fully integrated and powered by an operational intelligence engine, enables customers to rapidly build and operationalize advanced analytics to deliver timely business outcomes ...
SYS-CON Events announced today that Alert Logic, the leading provider of Security-as-a-Service solutions for the cloud, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® and DevOps Summit 2015 New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo® and DevOps Summit 2015 Silicon Valley, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Plutora, Inc., the leading global provider of enterprise release management and test environment management SaaS solutions, will exhibit at SYS-CON's DevOps Summit 2015 New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Headquartered in Mountain View, California, Plutora provides enterprise release management and test environment SaaS solutions to clients in North America, Europe and Asia Pacific. Leading companies ...
SYS-CON Events announced today that Akana, formerly SOA Software, has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Akana’s comprehensive suite of API Management, API Security, Integrated SOA Governance, and Cloud Integration solutions helps businesses accelerate digital transformation by securely extending their reach across multiple channels – mobile, cloud and Internet of Thi...
SYS-CON Events announced today that CommVault has been named “Bronze Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY, and the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. A singular vision – a belief in a better way to address current and future data management needs – guides CommVault in the development of Singular In...
SYS-CON Events announced today that SafeLogic has been named “Bag Sponsor” of SYS-CON's 16th International Cloud Expo® New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. SafeLogic provides security products for applications in mobile and server/appliance environments. SafeLogic’s flagship product CryptoComply is a FIPS 140-2 validated cryptographic engine designed to secure data on servers, workstations, appliances, mobile devices, and in the Cloud....
SYS-CON Events announced today that FierceDevOps will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. FierceDevOps keeps software developers and IT operations personnel updated on the latest news and trends around the rapidly evolving role of the traditional IT worker.
SYS-CON Events announced today that StorPool Storage will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. StorPool is distributed storage software that allows service providers, enterprises and other cloud builders to run data storage on standard x86 servers, instead of using expensive and inefficient storage arrays (SAN).
SYS-CON Events announced today that QTS Realty Trust, one of the nation’s largest and fastest-growing providers of data center facilities and cloud services and a leader in security and compliance, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. QTS Realty Trust, Inc. (NYSE: QTS) is a leading national provider of data center solutions and fully managed services, and a leader in security and compliance...