SYS-CON MEDIA Authors: Elizabeth White, Ed Featherston, Kevin Benedict, Adrian Bridgwater, Carmen Gonzalez

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Chicago Companies to Learn Digital Strategy from Twitter, Microsoft & Expedia at ClickZ Live

First round of speakers announced for the premier marketing event focused on educating the business community on ecommerce and integrated digital marketing strategies and tactics.

CHICAGO, Sept. 3, 2014 /PRNewswire/ -- Organizers of the ClickZ Live Digital Marketing Conference are delighted to announce the first speakers taking the stage at their annual event in the city of Chicago. Fresh from successful conferences in New York, Toronto and San Francisco, the show (formerly known as SES) will play host to top digital marketing industry practitioners from global and local brands who'll educate delegates across ten session tracks on all aspects of digital including display advertising, social media, search, mobile, email, eCommerce and integrated marketing.

ClickZ Live Chicago Logo

The conference will take place at the Palmer House Hilton Hotel from Tuesday 4th November until Thursday 6th November with special pre-conference workshops being held on Monday 3rd November.

Highlights from the ClickZ Live Chicago Agenda include:

  • Cracking the Inbound Marketing Code: From Traffic, to Leads, to Revenue - Sebastian Turner from the B2B Revenue Team at Twitter
  • Ad Optimization Best Practices: Create, Test, Convert - John Gagnon, Bing Ads Evangelist at Microsoft
  • Case Study: Achieving Authenticity: User Generated Video Content Transforms Storytelling Power in Find Yours Campaign - Noah Tratt, Senior Global Vice President Media Solutions at Expedia, Inc.
  • How to Create Kick Ass Native Content - Tessa Gould, Senior Director of Native Advertising at Huffington Post
  • Valuable Data not Big Data: How to Truly Boost Your ROI - Garry Przyklenk, Manager of Measurement Solutions, TD Bank Group

Laura Roth, Head of Content at ClickZ Live said, "With two months still to go until the show, the agenda is shaping up to be the most insightful and actionable we've ever delivered in Chicago. We're thrilled so many big brands are willing to share their wisdom with the Chicago business community and are confident anyone coming to the show as a delegate will leave empowered with the very latest strategic and tactical know-how they need to compete effectively in an increasingly digital world."

The ClickZ Live digital marketing conference events run by Incisive Media are upheld by two fundamental pillars: education and networking. Incisive Media programs their agendas to include the most relevant strategic and tactical content to enhance delegates' digital marketing campaigns, and believes that no successful conference is complete without unique and diverse networking and learning opportunities.

Want to attend ClickZ Live 2014 in Chicago?

For more information on how to attend ClickZ Live in Chicago please see the registration link here: http://www.clickzlive.com/chicago/rates-pass-details.php

Watch our ClickZ Live Insiders Video here: http://www.youtube.com/watch?v=d9OoDMppcpQ

Please direct all Press and Interview Enquiries to Mel Carson at Delightful Communications: mel (at) DelightfulCommunications (dot com).

About ClickZ Live

The ClickZ Live digital marketing conference is programmed by digital marketers for digital marketers. In a highly interactive and immersive environment, attendees will be able to choose to learn from a wide range of conference sessions devoted to paid, earned and owned digital marketing strategies and tactics.

Speakers are hand-picked, not just for their industry knowledge or experience in creating cutting-edge search, social media, display, and mobile campaigns that have proven positive results, but for their ability to deliver the content in an engaging way that fosters actionable takeaways for all delegates.

In a fast moving and dynamic industry like digital marketing, the ClickZ Live conference series helps businesses all over the world keep in touch with the rapid rise in use of digital technology and devices, and provides exactly the right kind of education and insight marketers need to stay ahead of the competition, whatever their level.

Visit ClickZ Live Chicago for more information on the agenda and details.

About Incisive Media

Incisive Media is one of the world's leading business-to-business (B2B) information providers, serving a wide range of financial, business technology and professional services markets globally. The company aims to bring product provider and purchaser business communities together using all the varied platforms available to a modern information business.

Whether communicating online, in print or in person, Incisive Media prides itself on its entrepreneurial culture, creating market-leading products for the industries it serves. The business operates across the main areas of financial services, with leading brands in the financial, legal, accountancy and IT sectors. For more information, visit http://www.incisivemedia.com

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SOURCE ClickZ Live

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