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SYS-CON MEDIA Authors: Dana Gardner, Elizabeth White, Jnan Dash, Kevin Jackson, Peter Silva

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As Loungewear Continues To Go Mainstream, Boxercraft Unveils Expanded Fall 2014 And Holiday Lines

New Lines Feature Year-Round Fashion and Holiday Gift Ideas for Under $50

ATLANTA, Sept. 4, 2014 /PRNewswire/ -- As the loungewear and sleepwear markets continue to experience robust growth, Boxercraft® (boxercraft.com), a pioneer in the design, manufacture and distribution of fashion-forward, casual, imprintable and licensed apparel, debuts its Fall 2014 tops, flannel pants and flannel boxers for men, women and teens this month. Boxercraft's designs combine a classic style with a fresh modern edge, enabling consumers to express their personal preferences. Providing solid value at prices ranging $17.99 - $47.99, Boxercraft is available at www.boxercraft.com.

Fall 2014 and Holiday Styles

"Boxercraft is the 'go-to' choice for loungewear," said Shelley Foland, Boxercraft CEO. "Our line is specifically geared toward the young male or female consumer demanding comfort, quality, affordability and an on-trend look. We pay great attention to color, details and fit, which is why the brand has developed a loyal following. Our fans count on Boxercraft to provide apparel solutions that not only mix and match easily but also transition from home, to school to an evening with friends. Our reasonable price points offer plenty of options."

The collection includes: the Trendy Team Flannel Pant, featuring 100 percent double-brushed cotton and a drawstring waist for enhanced comfort and fit; the V.I.P. Flannel Pant with 100 percent double-brushed cotton and a satin tie ribbon at the waist; the Pom Pom Pullover, a soft cotton jersey in 17 colors (a favorite among sororities), features double athletic stripes on the sleeves and a roomy fit; and the unisex Signature Cotton Boxer for a relaxed casual style.

This year, Boxercraft launched its activewear collection, b*sport by Boxercraft™, a practice wear line for women and teens designed for fitness activities. This contemporary and versatile collection, features training tops, pants and shorts in vibrant colors and prints, including fashionable neons and chevron. Available at Scheels, All Sports and www.boxercraft.com, prices are $17.99 - $41.99.

Boxercraft's loungewear is available with all 160 Minor League Baseball™ team logos through a national retail license partnership at MiLB™ retail and team stores at participating ballparks across the country.

For more information, visit www.boxercraft.com.

Photo - http://photos.prnewswire.com/prnh/20140904/143056

SOURCE Boxercraft

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