LAS VEGAS, March 14 /PRNewswire-FirstCall/ -- Bally Technologies, Inc. announced today it has signed an enterprise-wide contract with the Chickasaw Nation to provide an expansive range of Bally slot and casino management systems and bonusing technology in more than 8,000 gaming machines in 17 locations along the Interstate 35 corridor of southeastern Oklahoma.

After the decision to replace its current systems provider and a thorough competitive review, the Chickasaw Nation selected a full complement of Bally Slot Management Systems (SMS(TM)) / Casino Management Systems (CMS(TM)) technologies, Bally Power Bonusing(TM) solutions, eTICKET(TM) cashless functionality and interactive iVIEW displays for a large portion of their casino floors. Bally will also provide custom technology development that will allow the Chickasaw Nation to seamlessly integrate Class II and Class III machines.

The Chickasaw Nation operates gaming centers in 13 counties in south-central Oklahoma and offers full casino destinations at the Riverwind Casino in Norman and the WinStar Casino in Thackerville, both with more than 2,200 electronic games. The Chickasaw Nation plans to utilize Bally technology to introduce a common player's club across all of its locations. The Bally solution will also allow the locations to offer their players Bally Power Winners(TM), a configurable random progressive jackpot technology that rewards players using their player's club cards.

The Chickasaw gaming locations are expected to "go live" with the various Bally technologies over the next 18 months.

"The stability and reputation of the Bally products were the key drivers of our decision," said Rob Jacks, CIO, of the Chickasaw Nation Division of Commerce. "We see our business continuing to expand over the years and we wanted a business partner who has a proven track record of providing solutions to large casino enterprises. The Bally SMS / CMS solution will offer a solid foundation for us to add Bally's player-centric bonusing tools to further enhance our market-leading position."

"The Chickasaw Nation is the perfect partner and its Oklahoma enterprise is a great way for Bally to showcase the flexibility of our technology for small and large casinos, both Class II and Class III," said Derik Mooberry, Vice President of Systems Sales, West Region. "Oklahoma is clearly becoming a major domestic gaming market and we're pleased customers are recognizing the strength of both our games and systems."

Recognized as the industry systems leader with more than 350,000 machines and 660 casino, bingo, Class II, central determination and lottery locations worldwide -- including more than 188 locations currently running Bally eTICKET(TM) on more than 224,000 slot machines -- the Bally Technologies systems product line offers slot machine cash monitoring, table management, cashless, accounting, security, maintenance, marketing, promotional and bonusing capabilities, enabling operators to accurately analyze performance and accountability while providing an enhanced level of customer service.

With a history dating back to 1932, Las Vegas-based Bally Technologies designs, manufactures, operates and distributes advanced gaming devices, systems and technology solutions worldwide. Bally's product line includes reel-spinning slot machines, video slots, wide-area progressives and Class II, lottery and central determination games and platforms. As the world's No. 1 gaming systems company, Bally also offers an array of casino management, slot accounting, bonusing, cashless and table management solutions. The Company also owns and operates Rainbow Casino in Vicksburg, Miss. Additional Company information, including the Company's investor presentations, can be found at http://www.ballytech.com/.

This news release may contain "forward-looking" statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements. Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company's filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today's date.

- BALLY TECHNOLOGIES, INC. - Investor Contact: Mark Lipparelli Media Contact: Marcus Prater (702) 584-7600 (702) 584-7828 mlipparelli@ballytech.commprater@ballytech.com

CONTACT: Investors, Mark Lipparelli, +1-702-584-7600,
mlipparelli@ballytech.com; or Media, Marcus Prater, +1-702-584-7828,
mprater@ballytech.com, both of Bally Technologies, Inc.

Web site: http://www.ballytech.com/