RANCHO SANTE FE, CA -- (MARKET WIRE) -- 04/02/07 -- "Can I afford to continue to rely on what's worked in the past?" is a question all sales professionals ask themselves, yet the question takes on greater urgency when the economy shows signs of slowing. While there is no silver bullet, having a solid skill set is more critical than ever. On May 9-10, Dave Kahl, sales expert and consultant will in the Chicago area to introduce sales professionals to the powerful ValueSelling Framework(TM) during a public sales workshop at the Chicago Hyatt Rosemont.

Kahl will provide attendees with the ValueSelling Framework, including tips and techniques to boost their sales skills and effectiveness in any situation. ValueSelling is a simple yet powerful sales process used by some of the best sales forces in the world, including Cisco Systems, Kodak and Siemens.

WHAT:
One and a half-day sales workshop for sales executives and management,
marketing staff and customer support representatives. Attendees will
learn how to:
  -- Perform three critical skills - executive calling, need creation,
     and business justification
  -- Successfully motivate buyers using six basic principles
  -- Create value by aligning buying criteria to a client's business &
     personal goals
  -- Conduct process inspection for forecasting requirements
  -- Reduce losses to lower-priced competition
  -- Reduce the "no-decisions" that consume up to 40% of selling
     cycles, and
  -- Sell across your solution portfolio

WHO:
Dave Kahl is a veteran sales expert with more than 22 years of industry
success.

WHERE:
Chicago Hyatt Rosemont
May 9-10

WHY:
The ValueSelling Framework is a simple yet powerful sales methodology used
by companies around the world, including Cisco Systems, Kodak and Siemens.
Attendees will learn how to perform the critical skills to achieve success
and how to successfully close business by applying the six basic principles
of ValueSelling.

About ValueVision Associates

ValueVision Associates is a worldwide leader in competency- and process-based training for escalating sales performance. Its proprietary ValueSelling Framework(TM) is founded on a practical, sustainable methodology that uncovers a prospect's critical business issues and enables the salesperson to link the unique value of their solution to those issues. Through personalized classroom instruction, sales executives are armed with strategies to access and dialogue with executive decision-makers, diagnose stalled decisions, increase forecast accuracy, eliminate discounting and increase deal size. Victory!® is a competency-based series of online, multimedia training sessions for sales professionals seeking to sharpen their skills by building their core competencies. ValueVision Associates offers sales training programs in English, German, Italian, Japanese, Korean, Mandarin and Spanish. For company information, see www.valueselling.com.

Media Contact:
George Pappas
WunderMarx Inc.
714-862-1112, ext. 204
george.pappas@wundermarx.com