BOISE, ID -- (MARKET WIRE) -- 04/03/07 -- The National Association of Professional Pet Sitters (NAPPS) announced today that Pets Best pet insurance has received the exclusive endorsement as the pet insurance provider for the association, and its members.

There are over 10,000 pet sitting businesses registered in the United States and well over 20,000 individual pet sitters operating as professional providers. In the United States, 63% of households have pets and 37% of pet owners consider their pets important family members. Over 70 million U.S. Households own dogs or cats and 45% of U.S. households own more than one pet. Consumer spending on pets has more than doubled from $17 billion in 1994 to an estimated $38.4 billion in 2006, according to the American Pet Products Manufacturers Association (APPMA). The APPMA association projects $15.2 billion will be spent on food, $9.3 billion on supplies and over-the-counter-medications, $9.4 billion on veterinary care, $1.8 billion for animal purchases, and $2.7 billion for other services including pet sitting.

"Members of NAPPS are providing a valuable family service because clearly their clients view pets as members of the family. Not only do they see the value of having the services of our members, but they also rely on NAPPS members to help with decisions about pet health. Of course, the most important aspect of pet health is the visit to your pet's veterinarian twice a year. Nevertheless, with the ever-increasing quality of veterinary care, we also recommend that our clients have the ability to cover veterinary costs and always be able to provide needed care. Our members and their client pet families expect us to be well versed on premiere products and services for their beloved pets and after looking closely at the market Pets Best was hands and paws above the rest. Put simply, we just feel Pets Best is the very best pet insurance available!" says Felicia Lembesis, executive director of NAPPS.

According to Founder & President of Pets Best Insurance Dr. Jack Stephens, "The policy holders of Pets Best Insurance are among the most committed and caring pet owners. When families are apart and are not able to be with their pets, they demand the best possible care and healthiest activities for their pets. Our customers want the finest quality for their pets when they are traveling, whether for business or pleasure. NAPPS is the leading professional pet sitter organization, and they provide the most comprehensive professional training and certification available to all pet sitters across the United States. We are very pleased to receive this endorsement as the exclusive pet insurance provider by this fine organization and their network of the caring professionals who are members. For our customers and all pet owners, we recommend using a NAPPS certified professional pet sitter."

NAPPS is a premiere professional organization that includes thousands of individuals that make pet sitting their business and profession in the United States. NAPPS provides business liability, member health, networking, professional education and training. NAPPS training includes accredited education and professional certification. NAPPS is a non-profit membership organization originally founded in 1989, with a mission to lead in the promotion of excellence nationally among professional pet sitters and to serve as a voice for this rapidly expanding industry.

Pets Best Insurance reimburses pet owners for services from the veterinarian they choose, truly establishing it as "Pet insurance that really pays!" Pets Best Insurance was founded by Dr. Jack Stephens, the pioneer of the pet insurance who is celebrating 25 years in the pet insurance industry on April 7, 2007. Dr. Stephens is also an accomplished veterinarian and avid pet enthusiast. Pets Best includes a choice of four affordable coverage plans with a straightforward 80:20 claims reimbursement structure and NO benefit schedules. The Pets Best Insurance team is a highly skilled and professional group of pet lovers who have developed products based on innovation and insight into veterinary care. Visit Pets Best Insurance at www.petsbest.com or phone the integrated call center 877-PetsBest (738-7237).

Contact:
Loran Hickton
Phone: 1-866-609-PETS