SYS-CON MEDIA Authors: Xenia von Wedel, Peter Silva, Glenn Rossman, Ava Smith, Elizabeth White

News Feed Item

Siperian MDM Hub Proven to Manage Multiple Data Entities; Evolves Into The Master Data Management Platform of Choice

Siperian MDM Hub Proven to Manage Multiple Data Entities; Evolves Into The Master Data Management Platform of Choice

SAN MATEO, California, April 4 /PRNewswire/ --

- Siperian Demonstrates Significant Market Momentum - Signs More than Six New Customers in the First Quarter of 2007 While More Than 90% of Existing, Multi-Industry Customers Have Gone Live

Siperian, a developer of an award-winning master data management (MDM) platform, today announced that more than six new customers in the financial, pharmaceutical and high-tech industries chose Siperian MDM Hub(TM) to manage their global master data entities in the first quarter of 2007. As a highly scalable master data management solution, Siperian MDM Hub has evolved into the only operational hub capable of managing hundreds of different types of master data entities -- including product, customer, location, and associated hierarchies -- all within a single integrated software platform. Siperian's proven high performance and scalable architecture enables companies to build and run master data hubs containing billions of records. With the ability to scale horizontally, vertically and through distributed architectures, there is no limit to the number of records that can be handled using the Siperian platform.

Siperian MDM Hub is architected to support a rapid implementation, so organizations can achieve the fastest time to value -- typically within a few months. With more than 90% of Siperian users already live, Siperian meets both current and future customer' needs by enabling them to start small with a business-sponsored project to demonstrate a high return on investment (ROI) and then evolve the technology into an enterprise-wide MDM platform over time.

In a recent product review by Steve Iddings, Manager of Application, Integration and Self-Services for LexisNexis, the Siperian solution was recognized for its ability to meet the ever changing needs of an organization. According to Iddings, "In 2006, Siperian became the cornerstone architecture for our major CRM initiative. In fact just last year, we significantly extended the number of sources that populate Siperian MDM Hub and as a result have integrated other sales systems within the company. In doing so, we can now identify which products our customers currently own across our various business units so that we can communicate more effectively, minimize unnecessary or duplicate customer outreach efforts and identify possible product bundles based on actual user preferences. This project was a major strategic initiative and in some ways was bigger than the original deployment we did back in 2004 due to the increase in volume and data sources and the overall value it provides to our sales organization."

"Master data management initiatives are now a top priority for any organization seeking to maximize and manage their numerous master data types such as customers, products, pricing policies, etc.," said Aaron Zornes, chief research officer of The CDI-MDM Institute. "Unlike most other approaches, Siperian provides organizations with a flexible migration path that enables them to start with a single master entity type such as customer or supplier and then expand to the various other master data entities using the same platform."

Siperian MDM Hub has met the complex requirements for market-leading companies in the health and life sciences, financial services, high technology, manufacturing and publishing industries. Customers use Siperian for a variety of business purposes, ranging from large-scale, enterprise-wide master data management solutions to smaller business unit-specific roll-outs. Further, the company's various business-to-business and business-to-consumer customers leverage Siperian MDM Hub to address both their customer and product data management needs and to support their analytic and transactional business requirements. Recognized for their proven, field-tested and flexible MDM platform, Siperian is used in a number of industries and for a variety of strategic business initiatives including:

-- A global financial services firm uses Siperian as their centralized reference data hub that enables them to match fund, counterparty and asset data in order to reduce credit risk and remain in compliance.

-- A multi-location, global pharmaceutical company uses Siperian MDM Hub to match physician information, clinical protocols, products and compounds in order to maintain their leadership status in light of increased competition, government regulations, and corporate consolidation.

-- A leading high technology innovator uses Siperian to optimize and align their multi-national sales accounts and product offerings and to improve their campaign targeting and market segmentation activities.

"Our flexible, integrated, model-driven approach enables our customers to respond to their changing business and regulatory requirements regardless of their industry, job function or line of business," said Peter Caswell, President and CEO of Siperian.

About Siperian, Inc.

Siperian offers the most flexible software platform for master data management (MDM) across heterogeneous IT environments. With Siperian MDM Hub(TM) companies can reconcile any master data type, whether customer, product or location-and present real-time unified views to business users within existing business applications and reports. Siperian solutions deliver significantly lower total cost of ownership, faster time-to-value, and superior return on investment while helping companies increase profitability, reduce operational costs, and improve compliance. Siperian solutions for Financial Services, Health & Life Sciences, High Tech, Communications and Media, and Manufacturing industries improve customer relationship management, marketing, regulatory compliance, and order-to-cash processes. For further information, visit us on the Web at http://www.siperian.com or call +1-866-SIPERIAN (+1-866-747-3742).

MEDIA CONTACTS: Chris McCoin or Richard Smith McCoin & Smith Communications LLC +1-508-429-5988 (Chris) or +1-978-433-3304 (Rick) [email protected] or [email protected]

Web site: http://www.siperian.com

Siperian, Inc.

Chris McCoin, +1-508-429-5988, or [email protected], or Richard Smith, +1-978-433-3304, or [email protected], both of McCoin & Smith Communications LLC

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The Internet of Things is tied together with a thin strand that is known as time. Coincidentally, at the core of nearly all data analytics is a timestamp. When working with time series data there are a few core principles that everyone should consider, especially across datasets where time is the common boundary. In his session at Internet of @ThingsExpo, Jim Scott, Director of Enterprise Strategy & Architecture at MapR Technologies, discussed single-value, geo-spatial, and log time series dat...
The term culture has had a polarizing effect among DevOps supporters. Some propose that culture change is critical for success with DevOps, but are remiss to define culture. Some talk about a DevOps culture but then reference activities that could lead to culture change and there are those that talk about culture change as a set of behaviors that need to be adopted by those in IT. There is no question that businesses successful in adopting a DevOps mindset have seen departmental culture change, ...
"For the past 4 years we have been working mainly to export. For the last 3 or 4 years the main market was Russia. In the past year we have been working to expand our footprint in Europe and the United States," explained Andris Gailitis, CEO of DEAC, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
High-performing enterprise Software Quality Assurance (SQA) teams validate systems that are ready for use - getting most actively involved as components integrate and form complete systems. These teams catch and report on defects, making sure the customer gets the best software possible. SQA teams have leveraged automation and virtualization to execute more thorough testing in less time - bringing Dev and Ops together, ensuring production readiness. Does the emergence of DevOps mean the end of E...
"Verizon offers public cloud, virtual private cloud as well as private cloud on-premises - many different alternatives. Verizon's deep knowledge in applications and the fact that we are responsible for applications that make call outs to other systems. Those systems and those resources may not be in Verizon Cloud, we understand at the end of the day it's going to be federated," explained Anne Plese, Senior Consultant, Cloud Product Marketing at Verizon Enterprise, in this SYS-CON.tv interview at...
The Domain Name Service (DNS) is one of the most important components in networking infrastructure, enabling users and services to access applications by translating URLs (names) into IP addresses (numbers). Because every icon and URL and all embedded content on a website requires a DNS lookup loading complex sites necessitates hundreds of DNS queries. In addition, as more internet-enabled ‘Things' get connected, people will rely on DNS to name and find their fridges, toasters and toilets. Acco...
"Cloud consumption is something we envision at Solgenia. That is trying to let the cloud spread to the user as a consumption, as utility computing. We want to allow the people to just pay for what they use, not a subscription model," explained Ermanno Bonifazi, CEO & Founder of Solgenia, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using ...
Enthusiasm for the Internet of Things has reached an all-time high. In 2013 alone, venture capitalists spent more than $1 billion dollars investing in the IoT space. With "smart" appliances and devices, IoT covers wearable smart devices, cloud services to hardware companies. Nest, a Google company, detects temperatures inside homes and automatically adjusts it by tracking its user's habit. These technologies are quickly developing and with it come challenges such as bridging infrastructure gaps,...
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at @ThingsExpo, Robin Raymond, Chief Architect...
SYS-CON Media announced that Centrify, a provider of unified identity management across cloud, mobile and data center environments that delivers single sign-on (SSO) for users and a simplified identity infrastructure for IT, has launched an ad campaign on Cloud Computing Journal. The ads focus on security: how an organization can successfully control privilege for all of the organization’s identities to mitigate identity-related risk without slowing down the business, and how Centrify provides ...
SAP is delivering break-through innovation combined with fantastic user experience powered by the market-leading in-memory technology, SAP HANA. In his General Session at 15th Cloud Expo, Thorsten Leiduck, VP ISVs & Digital Commerce, SAP, discussed how SAP and partners provide cloud and hybrid cloud solutions as well as real-time Big Data offerings that help companies of all sizes and industries run better. SAP launched an application challenge to award the most innovative SAP HANA and SAP HANA...
"SAP had made a big transition into the cloud as we believe it has significant value for our customers, drives innovation and is easy to consume. When you look at the SAP portfolio, SAP HANA is the underlying platform and it powers all of our platforms and all of our analytics," explained Thorsten Leiduck, VP ISVs & Digital Commerce at SAP, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
"We help companies that are using a lot of Software as a Service. We help companies manage and gain visibility into what people are using inside the company and decide to secure them or use standards to lock down or to embrace the adoption of SaaS inside the company," explained Scott Kriz, Co-founder and CEO of Bitium, in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Ar...