jhv1blz5 wrote: The article validated SOA as an IT architecture paradigm that can be leveraged in many ways. Taking data storage, scalability and application performance to a nifty level using SOA Application Grid infrastructure will no doubt enhance data and application performance on Oracle architecture platforms, it also has the promise of a cost effective and efficient IT delivery model. The very benefits of SOA.
SAN FRANCISCO, CA -- (MARKET WIRE) -- 04/09/07 -- Loyalty Lab, Inc., the leading on-demand
loyalty solution, announced today it has inked a partnership with Goodmail
Systems, Inc., creator of the CertifiedEmail system of trusted email, to
ensure delivery of branded email messages sent from Loyalty Lab's on-demand
Customer Relationship Manager Suite.
Loyalty Lab's Software-as-a-Service solution lets consumer brand marketers
create and send campaign and triggered email on the same platform that
manages their loyalty program, promotions and campaign management.
Goodmail's CertifiedEmail system ensures 100% delivery and automatic
rendering of links and images so branded messages with specific calls to
action, such as a targeted promotion with a special offer for loyalty
program members, will arrive intact in the shopper's inbox. CertifiedEmail
is presented with a special blue ribbon envelope icon that visually
differentiates it as an authentic message that comes from a legitimate
sender.
"We are delighted to be working with Loyalty Lab, and welcome them and
their customers to CertifiedEmail," said John Ouren, president, Goodmail
Systems. "Loyalty Lab has expertise in customer retention and loyalty and
our working together provides brand marketers an extra layer of assurance
that their integrated customer messaging will remain consistent and
actionable."
"Email is such a core component of any customer initiative that it's an
absolute imperative customers get the branded content and calls to action
marketers are creating for them," said Mark H. Goldstein, CEO of Loyalty
Lab, Inc. "Goodmail is just the kind of intuitive, tech-savvy partner that
our marketer clients deserve to have in their corner."
About Loyalty Lab, Inc.
Loyalty Lab, based in San Francisco, is the leader in on-demand loyalty and
relationship marketing solutions for consumer brands. Loyalty Lab's
flagship Customer Relationship Manager Suite provides retailers and service
companies with integrated and on-demand loyalty program management, email,
campaign management, and incentives from a single desktop. Clients include
New York & Company, Brookstone, RedEnvelope, 1-800-Flowers.com, Smith &
Hawken, Bally Total Fitness and a number of other prominent retail and
service companies. For more information visit www.loyaltylab.com.
About Goodmail Systems, Inc.
Goodmail Systems' CertifiedEmail service is the only system of its kind
that assures delivery of opt-in email with all links and images
automatically rendered intact. Developed to restore trust between volume
senders and individuals, CertifiedEmail imprints messages with
cryptographically secure tokens that vouchsafe email authenticity and
legitimacy. Available only to senders meeting strict standards for best
email practices and low complaint rates, CertifiedEmail messages are
presented to users with a unique blue-ribbon icon, providing a measure of
security against phishing. Recent case study data from the largest email
marketers and financial senders show click-through rates as much as 32
percent higher and email business results (logins, sales) improved by up to
30 percent. CertifiedEmail is supported by leading mailbox providers such
as AOL and Yahoo! as well as a wide network of industry leading email
platforms, security solutions, and email service providers. For more
information, please visit www.goodmailsystems.com.