SYS-CON MEDIA Authors: Liz McMillan, Carmen Gonzalez, Zakia Bouachraoui, Roger Strukhoff, David Linthicum

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Joost Adds TV and Film Content From Top Independent Studios and Distribution Companies

Joost Adds TV and Film Content From Top Independent Studios and Distribution Companies

CANNES, France, April 16 /PRNewswire/ --

- ALL3MEDIA International, Alliance Atlantis, IndieFlix, September Films, Shorts International and Wall to Wall Content to be Featured on Joost's Global Distribution Platform

MIPTV Conference -- Joost(TM), the world's first broadcast-quality Internet television platform, today announced that it has signed distribution partnerships with critically-acclaimed independent film and television producers ALL3MEDIA International, Alliance Atlantis, September Films and Wall to Wall; as well as independent distributors IndieFlix and Shorts International.

"With Joost, our film makers and artists have a greater opportunity than ever before to showcase their remarkable talents and to reach new audiences," said Carter Pilcher, CEO of Shorts International, which will bring Joost viewers a taste of their English, French and Spanish short film channels: SHORTSTV(TM); SHORTSTV France(TM); and SHORTSTV Corto(TM). "Joost's secure, global platform is ideal for our artists as it ensures that the films are viewed with the level of quality which was intended by their creators."

Content creators and owners of all sizes are utilizing Joost's high-quality, piracy-proof Internet platform, enabling premium interactive video experiences while guaranteeing copyright protection. Independent producers and distributors are gaining particular value from this unprecedented global broadcast opportunity.

"Giving independent film producers and distributors a cost-effective, global outlet is one of the coolest things about Joost," said Yvette Alberdingk Thijm, executive vice president, content strategy and acquisition for Joost. "Joost empowers independent content owners to reach new audiences and generate additional revenue in a community-driven environment, while ensuring that all programmes are fully protected from piracy and copyright infringement."

The independent partners joining Joost produce and manage an eclectic collection of international television and film:

-- ALL3MEDIA International, part of the ALL3MEDIA group, represents many award-wining programmes, and is part of the global ALL3MEDIA group of companies; -- Alliance Atlantis International Content Distribution Group distributes a range of fiction, factual and kids' television programming worldwide; -- IndieFlix provides a forum for filmmakers to build a community of alliances and partnerships, and utilises digital platforms that reach up to 125 million viewers worldwide; -- September Films is a leading independent television and film production company that has produced over 1,000 hours of primetime television during the last 13 years; -- Shorts International is the world's leading short film specialist, distributing a catalogue of over 3,000 premium short film titles, including their stable of international short film channels - SHORTSTV(TM), SHORTSTV France(TM) and SHORTSTV Corto(TM) - across all media including; and -- Wall to Wall is a leading global producer of factual and drama content and one of the UK's largest independent production companies.

"Online platforms are becoming an important window for us. The quality of the Joost service and the ability to geo-lock programmes makes it an attractive proposition for us," said Paul Corney, sales executive at ALL3MEDIA International.

Currently available in an expanded beta, Joost combines the best of TV and the best of the Internet by offering viewers a unique, TV-like experience enhanced with the choice, control and flexibility of Web 2.0. Viewers enjoy interactive features unique to TV such as instant messaging, channel chat, ratings, message boards and news tickers. Joost can be accessed with a broadband Internet connection and offers content to viewers for free.

About Joost(TM)

Joost(TM) provides a new way of watching TV that combines the best of full-screen television entertainment with online interactive and community benefits to bring an unprecedented selection of video content to viewers anytime, anywhere. Joost is based on a state-of-the-art, secure, peer-to-peer streaming technology.

To learn more about Joost or to become a beta-tester, visit http://www.joost.com.

Web site: http://www.joost.com

Joost

At Cannes: Kate Larkin, Joost, +1-917-488-7852, [email protected]; U.K.: Alice Regester, Cohn & Wolfe for Joost, +44-207-331-5464, [email protected], or U.S.: Brian Baumley, Cohn & Wolfe for Joost, +1-212-798-9813, [email protected]

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