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HouseValues Introduces New Suite of Web Marketing Tools to Help Real Estate Professionals Capture More Business Directly From the Internet

HouseValues Introduces New Suite of Web Marketing Tools to Help Real Estate Professionals Capture More Business Directly From th

KIRKLAND, WA -- (MARKET WIRE) -- 04/24/07 -- HouseValues (NASDAQ: SOLD) today introduced a suite of web marketing tools specifically designed to help real estate professionals generate more business directly from the Internet.

The Market Leader Web Marketing Suite provides HouseValues customers with a quick and efficient way to build their personal brand online, connect with local home buyers and sellers, and promote their listings to the largest audience of prospective buyers possible -- from across town or across the globe. The entire Web Marketing Suite is available at no additional charge to current HouseValues customers.

"The Market Leader Web Marketing Suite provides our real estate agent customers with the tools they need to engage their customers and capture more business from the Web," said Ian Morris, CEO of HouseValues. "These new tools make Web marketing easy, and keeps agents top of mind with their prospects and clients."

The Market Leader Web Marketing Suite provides every real estate professional with:

1. A premium, personal IDX Web site designed to engage home buyers and sellers with features not found on most agent sites. Agents can automatically display all of the home listings in their market alongside neighborhood details such as information on schools, restaurants, parks and more. All of this is integrated with high-resolution aerial photos and maps. Each agent site also includes Click-to-Call technology, an innovative new way to connect agents and interested consumers via phone. (See for a sample agent site)

2. Free Web advertising of home listings across some of the Web's most popular search engines and classified listing sites, including Google, Oodle, Trulia and more. This additional listings exposure and advertising drives interested buyers and sellers directly back to the agent's personal Web site;

3. Personalized Web marketing training that helps agents generate more traffic and business from the Web, directly to their Web site.

"HouseValues continues to invest in the tools I need to grow my business," said Maggie Mouscardy, a real estate agent with Prudential California Realty in Long Beach, Calif. "While other agents complain about market conditions, I just keep making money and building my pipeline thanks to the leads, tools and training I get from HouseValues every day."

The Market Leader Web Marketing Suite is the latest innovation from HouseValues focused on helping its real estate agent customers win more business and make more money.

Jerry Hollerbach, a real estate agent with RE/MAX Eastside Brokers in Seattle, said, "These tools will help me gain additional business from the Web and allow me to do what I do best: list and sell homes -- not spend my time trying to figure out and chase the latest Web marketing tools."

All current HouseValues customers can conveniently activate the Web Marketing Suite from their Market Leader account by simply clicking on the "Web" tab or by calling toll-free, at 877-450-0088. New customers can learn more by visiting

About HouseValues Inc.

Founded in 1999, HouseValues Inc. (NASDAQ: SOLD) is a leader in providing comprehensive and proven marketing and business solutions to the nation's most successful real estate professionals. The company operates a network of real estate Web sites, which combined with award-winning customer CRM tools, personalized training and coaching, and robust networking and community products, provides real estate agents with everything they need to profitably grow their business. Learn more at and


Hugh Siler
Siler & Company Public Relations
(949) 646-6966
[email protected]

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