SYS-CON MEDIA Authors: Yeshim Deniz, Elizabeth White, Roger Strukhoff, Jason Bloomberg, Pat Romanski

Blog Feed Post

Select the worst product in the Short List

The title of the post summarize the bottom line of my recommendation to a customer. 

The Short List included three software products. Two of the products were owned by the same vendor.
Let call the best product product A, the worst product product C and the third product product B.

Why I recommended not to select the best product?
In my opinion, product A was better than the other two technically and conceptually.
However, the same vendor was selling product B as well.

Due to overlapping products in companies acquired by the vendor he owned two competing products.

The key question was: Which product is the vendor's strategic product?
My answer to this question was: product B is the strategic product.

My customer was buying a significant product for Long Term. For the long term, the vendor will invest in Research and Development in product B. 
He will invest as less as he can in product A. The support to this product's customers will be minimal. 

Vendors do not tell you that one product is strategic and the other is maintenance fees engine. 
The vendor told me both products are strategic.
I had reasons to believe that product B was the strategic products.

A friend of mine working in the IT Department of a large US based company, confirmed my opinion.

The company he worked for was probably one of the largest customers using product A.

According to my friend, the maintenance service was not good. No solutions for bugs were provided for long time.

The Bottom Line for product A:
Expect minimal future product development and low quality maintenance service. Do not select product A. 

Comparing Products B and C
Product B's vendor was a large global vendor, who develops, maintain and sells variety of software products. 

Product C's vendor was a lot larger. He has producing maintaining and selling many software and hardware products.

It is not the size that matters: Product C's vendor actually owned the Proprietary Platform the selected product should be deployed on.

This vendor was the leading hardware provider, the only Operating Systems provider for that hardware, The leading Integrated Development Environment (IDE) provider and the leading Database provider.

Many Customers prefer buying all strategic software from a single vendor and not Best of Breed approach. Product C's market share was higher than product B's market share.   

The product selected should interface with Infrastructure Software products. 
My prediction that for the Long Term product C will integrate better with other products built by the same vendor than product B built by another vendor, was gradually confirmed.

Historical perspective also supported selection of product C.
Five years before my customer selected a product, product C's functionality was very limited and the number of its bugs resembled the number of holes in a Swiss cheese. 

During the five years until the selection process took place the gap between product B and product C was systematically narrowed.

The Bottom Line: 
In the Long Term product C will be better than Product B and probably will dominate the market. Product C should be selected and implemented despite its functional and conceptual inferiority in comparison to product B.

After ten years
More than ten years after my recommendation it is quite sure that my recommendation was correct.

Product C's enhanced integration with the Operating System and the de facto standard Database is a huge advantage.
Product C's functionality and features are broader than product B's functionality and features.

There were no new product B's customers and many users included in its installed base migrated to product C.

   
  


  



Read the original blog entry...

More Stories By Avi Rosenthal

Ari has over 30 years of experience in IT across a wide variety of technology platforms, including application development, technology selection, application and infrastructure strategies, system design, middleware and transaction management technologies and security.

Positions held include CTO for one of the largest software houses in Israel as well as the CTO position for one of the largest ministries of the Israeli government.

Latest Stories
Intel is an American multinational corporation and technology company headquartered in Santa Clara, California, in the Silicon Valley. It is the world's second largest and second highest valued semiconductor chip maker based on revenue after being overtaken by Samsung, and is the inventor of the x86 series of microprocessors, the processors found in most personal computers (PCs). Intel supplies processors for computer system manufacturers such as Apple, Lenovo, HP, and Dell. Intel also manufactu...
Darktrace is the world's leading AI company for cyber security. Created by mathematicians from the University of Cambridge, Darktrace's Enterprise Immune System is the first non-consumer application of machine learning to work at scale, across all network types, from physical, virtualized, and cloud, through to IoT and industrial control systems. Installed as a self-configuring cyber defense platform, Darktrace continuously learns what is ‘normal' for all devices and users, updating its understa...
As you know, enterprise IT conversation over the past year have often centered upon the open-source Kubernetes container orchestration system. In fact, Kubernetes has emerged as the key technology -- and even primary platform -- of cloud migrations for a wide variety of organizations. Kubernetes is critical to forward-looking enterprises that continue to push their IT infrastructures toward maximum functionality, scalability, and flexibility. As they do so, IT professionals are also embr...
The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential. DevOpsSUMMIT at CloudEXPO expands the DevOps community, enable a wide sharing of knowledge, and educate delegates and technology providers alike.
Cloud-Native thinking and Serverless Computing are now the norm in financial services, manufacturing, telco, healthcare, transportation, energy, media, entertainment, retail and other consumer industries, as well as the public sector. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that pro...
At CloudEXPO Silicon Valley, June 24-26, 2019, Digital Transformation (DX) is a major focus with expanded DevOpsSUMMIT and FinTechEXPO programs within the DXWorldEXPO agenda. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throug...
OpsRamp is an enterprise IT operation platform provided by US-based OpsRamp, Inc. It provides SaaS services through support for increasingly complex cloud and hybrid computing environments from system operation to service management. The OpsRamp platform is a SaaS-based, multi-tenant solution that enables enterprise IT organizations and cloud service providers like JBS the flexibility and control they need to manage and monitor today's hybrid, multi-cloud infrastructure, applications, and wor...
Apptio fuels digital business transformation. Technology leaders use Apptio's machine learning to analyze and plan their technology spend so they can invest in products that increase the speed of business and deliver innovation. With Apptio, they translate raw costs, utilization, and billing data into business-centric views that help their organization optimize spending, plan strategically, and drive digital strategy that funds growth of the business. Technology leaders can gather instant recomm...
The Master of Science in Artificial Intelligence (MSAI) provides a comprehensive framework of theory and practice in the emerging field of AI. The program delivers the foundational knowledge needed to explore both key contextual areas and complex technical applications of AI systems. Curriculum incorporates elements of data science, robotics, and machine learning-enabling you to pursue a holistic and interdisciplinary course of study while preparing for a position in AI research, operations, ...
CloudEXPO has been the M&A capital for Cloud companies for more than a decade with memorable acquisition news stories which came out of CloudEXPO expo floor. DevOpsSUMMIT New York faculty member Greg Bledsoe shared his views on IBM's Red Hat acquisition live from NASDAQ floor. Acquisition news was announced during CloudEXPO New York which took place November 12-13, 2019 in New York City.
Industry after industry is under siege as companies embrace digital transformation (DX) to disrupt existing business models and disintermediate their competitor’s customer relationships. But what do we mean by “Digital Transformation”? The coupling of granular, real-time data (e.g., smartphones, connected devices, smart appliances, wearables, mobile commerce, video surveillance) with modern technologies (e.g., cloud native apps, big data architectures, hyper-converged technologies, artificial in...
Codete accelerates their clients growth through technological expertise and experience. Codite team works with organizations to meet the challenges that digitalization presents. Their clients include digital start-ups as well as established enterprises in the IT industry. To stay competitive in a highly innovative IT industry, strong R&D departments and bold spin-off initiatives is a must. Codete Data Science and Software Architects teams help corporate clients to stay up to date with the mod...
The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get tailored market studies; and more.
Tapping into blockchain revolution early enough translates into a substantial business competitiveness advantage. Codete comprehensively develops custom, blockchain-based business solutions, founded on the most advanced cryptographic innovations, and striking a balance point between complexity of the technologies used in quickly-changing stack building, business impact, and cost-effectiveness. Codete researches and provides business consultancy in the field of single most thrilling innovative te...
Atmosera delivers modern cloud services that maximize the advantages of cloud-based infrastructures. Offering private, hybrid, and public cloud solutions, Atmosera works closely with customers to engineer, deploy, and operate cloud architectures with advanced services that deliver strategic business outcomes. Atmosera's expertise simplifies the process of cloud transformation and our 20+ years of experience managing complex IT environments provides our customers with the confidence and trust tha...