NETANYA, Israel, May 20 /PRNewswire-FirstCall/ -- Cellcom Israel Ltd. , announced that on May 20, 2007, the Company was served with a lawsuit and a request for certification of the lawsuit as a class action, filed against the Company in the District Court of Tel-Aviv by two plaintiffs who claim to be subscribers of the Company.

The plaintiffs claim that the Company raised its tariffs unlawfully and in violation of its license, in pricing plans that include a commitment to purchase certain services for a fixed period.

If the lawsuit is certified as a class action, the amount claimed is estimated by the plaintiffs to be approximately NIS874,600,000 . The plaintiffs maintain the right to increase the sum after receiving further information.

At this preliminary stage, we are unable to assess the lawsuit's chances of success.

About Cellcom

Cellcom Israel Ltd., established in 1994, is the leading Israeli cellular provider; Cellcom provides its 2.928 million subscribers (as at March 2007) with a broad range of value added services including cellular and landline telephony, roaming services for tourists in Israel and for its subscribers abroad and additional services in the areas of music, video, mobile office etc., based on Cellcom's technologically advanced infrastructure. The Company operates an HSDPA 3.5 Generation network enabling the fastest high speed content transmission available in the world, in addition to GSM/GPRS/EDGE and TDMA networks. Cellcom offers Israel's broadest and largest customer service infrastructure including telephone customer service centers, retail stores, and service and sale centers, distributed nationwide. Through its broad customer service network Cellcom offers its customers technical support, account information, direct to the door parcel services, internet and fax services, dedicated centers for the hearing impaired etc. In April 2006 Cellcom Fixed Line Communications L.P., a limited partnership wholly-owned by Cellcom, became the first cellular operator to be granted a special general license for the provision of landline telephone communication services in Israel, in addition to data communication services. For additional information please visit the Company's website http://investors.ircellcom.co.il/

Company Contact Shiri Israeli Investor Relations Coordinator investors@cellcom.co.il Tel: +972-52-998-9755 Investor Relations Contact Ehud Helft / Ed Job CCGK Investor Relations ehud@gkir.com / ed.job@ccgir.com Tel: (US) +1-866-704-6710 / +1-646-213-1914

CONTACT: Company Contact: Shiri Israeli, Investor Relations
Coordinator, investors@cellcom.co.il, Tel: +972-52-998-9755. Investor
Relations Contact, Ehud Helft / Ed Job, CCGK Investor Relations,
ehud@gkir.com / ed.job@ccgir.com, Tel: (US) +1-866-704-6710 / +1-646-213-1914